Epson is a brand name synonymous to innovative and cost-efficient digital imaging technologies in the country and the rest of the world. For well over 30 years, the company has been in the business of creating printers, projectors, and other products that help boost productivity yet reduce costs without compromising quality.
The brand’s excellent portfolio propelled them to the top, and through the years, has allowed them to their maintain lead in various printer categories and in the projector market. With this continued success, Epson is thankful for the trust and loyalty of its customers. And to keep the momentum going, the company is planning to roll out more products integrated with Epson core technologies down the pipeline.
Epson Philippines Corporation (EPC) celebrates this steady feat through Epson Fusion, a thanksgiving event held annually together with members of the press in hidden gems across the country. In this year’s Fusion held in Apulit Island, El Nido Resorts in Palawan, EPC shared an overview of what is next for the leading digital imaging pioneer.
Epson’s Vision Statement 2025, is the next phase of development for the company worldwide. This goal drives Epson companies the world over to expand the scope of its efficient, compact, and precision technologies. The aim of this is to help free people from repetitive manual work and from unnecessary waste of time and effort.
During the event, Epson shared how it has been working to advance and fortify their core technologies for boosting innovations on its varied product categories. This includes their inkjet printers, projectors, point-of-sale printers, signage printers, and digital textile printers, all of which are being improved to support Epson’s vision for the next succeeding years.
Epson is keen on strengthening its focus on its four key areas of innovation, Inkjet innovation, Visual innovation, Wearables innovation, and Robotics innovation. This will allow them to ‘create a new connected age of people, things and information with efficient, compact and precision technologies’ through different markets including the Philippines.
World Leader in Digital Imaging Technologies
Epson is proud of their leading figures in the market. For Inkjet innovations, Epson gained a 51-percent market share, which made 1 out of 2 printers sold last year an Epson printer. The Professional Printers category continues to dominate with a reported 41-percent market share.
Moreover, Epson has also been the number 1 POS Receipt Printer for seven years running. For Visual Innovations, with education becoming more and more advanced and interactive, Epson shared that it has gained a 67-percent market share.
Notably, the company has also rolled out trusted innovations that continue to make waves in the market, including: its best-in-class digital textile printer, the Epson SureColor SC-F9270; the world’s first 25,ooo lumens laser projector; the Moverio line of smart glasses, which makes use of Epson’s world-leading 3LCD technology; among others.
With an ever-increasing portfolio of advanced products and robotics expansion, Epson vows to make the next decades even better.