Isuzu Philippines Corporation (IPC) has recorded 21% growth from January to August 2012 compared to the company’s total during the same period in 2011, and they expect a strong performance ahead, including continuing its 14 year streak as the top light-duty truck retailer with its Isuzu N-Series.
“Isuzu’s dominant showing in the segments it competes in, as reflected in the sales results during the first eight months of the year, keeps us very much on track in achieving our target to deliver 13,000 units in 2012,” said IPC President Ryoji Yamazaki. “Also, guaranteeing IPC’s capability to continuously provide Filipino consumers with vehicles that are reliable, durable and fuel-efficient is the fact that the disruptions in the parts supply chain and manufacturing operations in Japan and Thailand are over and everything has normalized.”
IPC’s bullish outlook was indicated at the recent 4th Philippine International Motor Show (PIMS) where the company showcased the strengths of its new products, which are the 2013 Sportivo X, the Crosswind XS, the D-MAX Boondock Special Edition 4×4, the 2012 D-MAX LS Special Edition 4×2, the NHR cab with Flexi Truck body option, and the 2013 Alterra Urban Cruiser X. With these six new models, IPC—which has reaffirmed its commitment to continue manufacturing vehicles in the Philippines—is ensuring its further contribution to the growth of the domestic automotive market.
“The Philippine automotive industry is presently experiencing positive growth. Along with this, IPC is likewise maintaining a steady rise in sales and market share,” Yamazaki said.