Honda Philippines, Inc. (HPI) held the grand opening of its flagship store in Davao last April 28, 2017, in partnership with leading motorcycle dealership DESMARK Corp.
The 6,960-square meter Honda Davao Flagship Shop is designed to house a showroom, a sales department, as well as parts and after-sales servicing with HPI’s line of motorcycles, genuine spare parts and innovative power solutions.
But what sets the store apart from the others is its unique facilities that include a 1,500-square meter test course for newly purchased motorcycles or for test drives of new models. The building also has a 742-square meter Riders’ Hall that is intended for motorcycle club events and gatherings.
The spacious shop has a highly attractive and modern design built for comfort and convenience of customers. A cozy customer lounge is provided for visitors while they wait for service or during periodical maintenance from Honda’s well-trained mechanics.
HPI is expanding its dealership network, currently having a total of 497 shops in the country, comprised of 3S Shops, Wing Shops, and Flagship Shops. The first Honda Flagship Shop was opened in January of this year in Cebu. A Manila Flagship Shop will be unveiled within the second quarter of 2017.
In conjunction with the inauguration of the store, HPI has launched new and updated models which are all available in the Flagship Shop: Wave 110, BeAT Fi, Click125i, Click150i, CRF250 and CRF250 Rally.