Honda Cars Philippines, Inc. (HCPI) has recently inked a partnership agreement with KidZania Manila—a first-of-its-kind indoor hyper-real city for kids, allowing them to pretend to do adult jobs and earn points to spend or save in return—which is set to open this 2015.
According to Toshio Kuwahara, HCPI president and general manager, Honda’s facilities in KidZania will be similar to what the Honda business in the Philippines is all about. “We want to introduce the dynamic world of Honda to the kids through this activity and of course for them to have better appreciation of the automotive industry as a whole.”
Honda’s activity area in KidZania Manila will allow kids to explore playing different roles in a comparable Honda business working environment–from its manufacturing to sales operations.
Kuwahara expressed his enthusiasm in this endeavor to help drive kids to a brighter future, “we want the kids to enjoy their time experiencing the life of an adult and give them the avenue to develop skills that will be beneficial to them now or in the future. Ultimately, what we want is for them to dream and imagine the endless possibilities that lie ahead of them,” he said.
HCPI’s partnership with KidZania Manila is in hopes of inspiring the youth discover their passions, develop their potential, and pursue their dreams.