Toyota continues record-breaking sales run in 2015

Toyota, the number one automotive brand in the Philippines remains at the top of its game, as testified by its sales figures in June of this year. Compared to the same period last year, Toyota’s sales increased by 17 percent, with 9,923 units. This puts Toyota’s sales figures in the first half of 2015 at 57,717 units, or a growth of 19 percent from last year.

 

Leading both the PC and CV segments in Toyota’s line-up are the Vios and the Fortuner. The subcompact, Vios remains at its strongest as seen in its performance since the start of the year. On a year-to-date basis, 14, 878 units of its fun-to-drive model have been sold. The Fortuner, on the other hand, proves its dominance in Toyota’s CV line up as seen in its numbers for the first half of the year with 8,744 units sold.

 

In a statement, TMP President Michinobu Sugata stated “Our first semester performance proved to be encouraging as Toyota’s sales continue to increase with the second quarter growing by 7 percent versus Quarter 1 of 2015 due to the high demand of new vehicles over the summer season. As we enter the second half of the year, our priority as a brand is to remain steadfast to our customers’ needs such as providing the best deals we can offer, making it easier for Filipinos to own a Toyota.”

 

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