Shopee announces 9.9 Mobile Shopping Day

Shopee Commercial Business Head Macy Castillo with Shopee ambassador Ina Raymundo

Leading Southeast Asian eCommerce platform Shopee announced the lead-up to its annual shopping event, the Shopee 9.9 Mobile Shopping Day, last August 23 in Bonifacio Global City.

Shopee will offer discounts of up to 99 percent off of products, top picks under PHP 99, flash sales and other promotions with its over 1,000 sellers, including leading brands like Johnson & Johnson, Oppo, Lysol, Sandisk, Mustela and Makeup World.

“Last year, our 9.9 Mobile Shopping Day successfully achieved a five-fold increase in orders and three-fold increase in traffic within 24 hours. This year, with over PHP 50 million worth of marketing activities, we aim to increase traffic by five times and triple our sales. We look forward to having all users across the Philippines join us in the biggest sale of the year,” said Shopee Commercial Business Head Macy Castillo.

Since Shopee’s launch in 2015, the company has experienced significant growth across the region, surpassing USD 3 billion annualized GMV with over 40 million downloads and more than 100 million active listings. Shopee has over 4 million downloads in the Philippines alone.

“The Philippines is an important market for us given its immense potential. As we scale up our product selection to cater to a wider audience, we are pleased to have leading brands such as Johnson & Johnson and Lysol joining our 9.9 Mobile Shopping Day this year. This is a major milestone for us in establishing Shopee as a one-stop shopping destination for users to enjoy a wide variety of products. Together with our 9.9 Mobile Shopping Day partners, including PLDT and [Coca-Cola], we are confident that this will be a record-breaking year for Shopee in the Philippines,” continued Castillo.

The Shopee 9.9 Mobile Shopping Day will begin on September 1 with daily deals up to 99 percent off in multiple product categories including fashion, health and beauty, gadgets and electronics, and home and baby products.

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