Mitsubishi Motors Philippines Corporation (MMPC) recently rolled out the 200,000th production unit of the iconic L300 utility vehicle from its Sta. Rosa manufacturing plant.
The L300 has been an icon in the Philippines and is perceived to be one of the most trusted models because of its dependable engine, durable quality, and affordable price. MMPC has sold more than 190,000 units of the L300 in the country.
“This achievement is a reflection of the resiliency of MMPC. Despite the current challenges that we are facing due to the COVID-19 pandemic, we are still geared to provide the market with quality vehicles and support Filipino livelihood through serving transportation and business needs. Also, aligned with the Philippines government’s effort to battle the spreading virus, MMPC has lent out several Mitsubishi L300 units to both local and national government for various outreach activities,” says Mutsuhiro Oshikiri, president and CEO, MMPC.
MMPC has been operating for over 56 years as an automotive manufacturer and distributor in the country. The company’s years of operation in the industry and its ability to surpass several economic challenges is a testament to MMPC’s strong and pliant characteristics. With that in mind, MMPC is also finalizing its plan to start exporting the L300 to other ASEAN countries which will make the brand the first automotive manufacturing in the country to export their products.
“We are committed to further grow and expand the business of Mitsubishi Motors in the Philippines. We are in the process of finalizing our plans to export the L300 to other ASEAN countries, which makes us the only automotive manufacturer in the Philippines to export vehicles. We will work even harder to enhance MMPC plant’s competitiveness and quality so that we can make L300 a trusted model in ASEAN,” adds Takao Kato, CEO, Mitsubishi Motors Corporation.