Amigo is the latest on-demand delivery service that caters to different delivery needs through a seamlessly convenient application and fairly-priced service. At the heart of its operations is the goal to uplift Filipino lives by providing an inclusive and dependable service for its customers, partner merchants, and partner riders.
In the face of the country’s now normal, the way Filipinos live continues to change and the transition into the digital space went from being a luxury to being a necessity. A report by the World Bank shows that the use of digital technologies such as digital payments and e-commerce is rising in the Philippines, and is salient in helping Filipinos cope with social distancing measures and ensuring business continuity.
Adapting to the digital consumer journey, the demand for delivery services followed suit and instantly skyrocketed. Data from media intelligence company Isentia show that consumers are now looking for more meaningful interactions for deliveries, as the service tends to get monotonous and transactional. These meaningful interactions are exactly what Amigo aims to create between their customers, partner riders, and partner merchants.
A new Amigo in town
“Amigo was inspired by the hard work that countless Filipinos put in every day, and it was established so that we can do our part and extend a helping hand to all of our stakeholders. Amigo is more than just a business for us — we want it to be a reliable partner who goes the extra mile for Filipinos,” said Matthew Siy Cha, founder and president of Amigo.
Seeing the needs and concerns of the market and its stakeholders, Amigo is effectively designed to meet their very distinct needs. The company also believes that something affordable does not necessarily mean it is bad, as it’s fairly-priced service is anchored on providing high-quality service without compromising the customer experience.
A unique delivery experience
Amigo makes customer convenience a top priority, from a booking process that takes as little steps as possible to flexible booking times and an option for both cash and cashless transactions, where customers can opt for COD, credit/debit card, and even their PayMaya account.
When it comes to package security, Amigo has real-time tracking of riders and a security code feature to ensure packages arrive at the right locations and to the right people. Additionally, the Chat function provides customers real-time communication with riders or a customer support agent, where they can send their location or images all within the app.
Likewise, Ka-Amigo Merchants share the same services as customers. Amigo takes it further by providing them with special promos and pricing, weekly analytics reports, and a dedicated account manager who will facilitate and cater to their needs.
To take care of their riders, the company makes sure that all Ka-Amigo riders always feel empowered. This starts with the Amigo Wallet feature, where they receive their earnings in real-time after every delivery — no processing time! With the integration of PayMaya, they can conveniently do online top-ups and withdrawal of cash easily, straight from their Amigo Wallet.
Riders also have direct access to AmiGoals, which is Amigo’s incentive programs and leaderboards to help them gain extra earnings, stay competitive, and always motivated. Similarly, they also have access to Amigo Chat for real-time communication with customers or rider support without having to leave the app. For Amigo rider applicants, registration, training, and verification are all done online to ensure safety and convenience .
Amigo for every Filipino
Project Move Inc. started planning the business model of Amigo in December 2019. They spent the entirety of 2020 developing, testing, and refining the platform while ensuring internal operations are efficient and scalable for business sustainability. Following the impact of the COVID-19 pandemic on businesses, consumers, and riders, the company gained more insights on how Amigo’s services can be further optimized. It also inspired them to fast track planning, development, and its launch. “We are lucky to have the support of the Siy Cha Group of Companies and their well-experienced management team, who have been in the motorcycle retail business for more than 30 years now. Leveraging on our industry expertise, we saw launching Amigo as a way to serve our fellow Filipinos and create a lasting positive impact on society by introducing a reliable delivery service for consumers, riders, and merchants,” shared Kimberly Siy, founder and managing director of Amigo.
As it foresees requests for on-demand delivery services to increase in 2021, Amigo believes this is the best time to launch its service, and offer Filipinos a partner that they can rely on when it comes to their delivery needs. To start the year right, customers can use the promo code BAGONGAMIGO to get Php50 off their first booking. This promo is valid from February 1 – 28, 2021, and is applicable to deliveries made within Metro Manila.
“Delivery isn’t a one-way street, and through Amigo, we want to create a harmonious delivery experience for everyone involved. Whether they’re busy customers looking for convenience, hard working businesses looking for a reliable logistics partner, or partner riders looking for new opportunities, Amigo is here to take Filipinos further as they journey through 2021 and beyond,” said Siy Cha