Suzuki celebrated its heritage at RidePH’s Philippine MotoHeritage Weekend 2023 at Filinvest Tent last September 23-24, 2023. The brand is among the first Japanese motorcycle manufacturers in the world, with more than a century of rich history.
Suzuki is a 103-year-old brand founded in Hamamatsu, Japan, as a company manufacturing weaving machines. The brand started its motorcycle business in the 1950s with a motorized bicycle aptly called the Suzuki Power Free 36cc — a 2-cycle auxiliary bicycle engine. From then on, backed by the Japanese’ commitment to constant improvement, Suzuki created remarkable vehicles, including what was considered the fastest production bike, being compared to a Peregrine Falcon (the Hayabusa), champion bikes reigning at the MotoGP (GSX-R), motorcycles dominating endurance rides, two-wheelers taking us to and from work, and adventure bikes that have brought us to beautiful destinations. These are motorcycles that have been passed on from generation to generation, and all created very beautiful memories.
Coming from this heritage, Suzuki is now one of the biggest and most trusted automotive brands in the world, not just in two wheels but also on four wheels and marine engines, bringing its signature manufacturing philosophy of durability and performance that improve people’s way of life in many ways. With this philosophy, Suzuki continues to develop new products for the customers.
In the Philippines, it has a roster of motorcycles that are sure to stir the riders’ cravings for any purpose. Highlighted at the MotoHeritage Weekend were the newly launched Master of Adventure bikes V STROM 1050DE, V-STROM 800DE & V-STROM 250 SX, the Maxi-scooters Burgman 400 ABS, Burgman Street EX and the Burgman Street, the sports-powered GSX-R1000, the GSX-8S, Gixxer 250 and the Gixxer 250SF with the same DNA as the GSX-RR who won the title of the MotoGP multiple times and another champion bike, the Pinnacle of the Hyper Underbones – from the Underbone King family which is celebrating its 20 years in the Philippines – the Raider R150.
During the Suzuki segment, the features of Suzuki Power of 800cc bikes – the V-STROM 800DE and the GSX-8S were discussed. Andy Leuterio of Visor underscored what he loves about Suzuki’s newly patented parallel engine technology used in both of the mentioned big bikes. He was amazed by how it felt as powerful as a V-Twin but was able to achieve a good fuel-efficiency rating as well. Jay Taruc, the man of the hour himself, on the other hand, discussed his admiration for the Burgman Street as his everyday workhorse with its comfort, style, and fuel efficiency. He also owns a classic Suzuki Tempter 400, which got raves from enthusiasts.
Suzuki also offered free test rides at the event with its 250cc to higher displacement bikes. The occasion also gathered media and industry friends as well as Suzuki riders from both the Big Bikes and commuter class segments.
Check out the latest updates about Suzuki’s motorcycles on Suzuki’s website:
https://mc.suzuki.com.ph/ or join the Suzuki community on Facebook and Youtube using
the handle @suzukimotorcyclesphilippines or on Instagram and Tiktok with the handle
@suzukimotorsph Dahil Oras Na Para Magmotor!