With schools and daycare centers closed, parents working from home have to find ways to keep their children busy. Porsche is pitching in these efforts—like through Porsche 4Kids, which offers children stuck at home a welcome distraction by way of various activities that both entertain and educate.
Available to children on www.porsche4kids.com are coloring pages, craft ideas with instructions, “Find the word” and memory games, puzzles, search-and-find pictures and much more. While playing, experiencing and discovering, children are supported by Tom Targa and Tina Turbo—Porsche’s lovable mascots.
Porsche 4Kids combines unique online experiences for play with high learning standards. Children are not just entertained on the website; they can also train their concentration and learn, too. Those who want to spend their time offline can download and print out a variety of images for coloring, like Porsche tractors and Formula E racing cars. Comics or games, such as “Town, City, Porsche,” have templates that can be downloaded as well.
Children 12 years and older can take part in the Porsche Museum e-mobility challenge. On this discovery tour, they can learn plenty about electric-powered mobility—like how an electric motor works, where electrical energy is stored, and if electricity only comes from a socket.
“We want to give children access to the mobility of today and tomorrow, as well as to socially relevant topics such as sustainability and safety in road traffic. We want to motivate the kids to explore, discover, laugh and have fun,” said Oliver Eidam, head of Brand Partnership and Sponsoring at Porsche AG.
In the “Socialize” section at the Porsche 4Kids site, visitors can take a virtual tour of the Porsche museum—a development that means some of Porsche’s learning programs and brand history information previously available on exhibition tours only are now accessible to all guests online.
With the Kids Driving School magazine, parents can practice proper road traffic behavior with their children. Tom Targa and Tina Turbo take a playful approach to explaining traffic rules, the most important road signs, and the ideal bicycle equipment. Children can also take an exam in the magazine.
Porsche 4Kids is the latest addition to Porsche’s #DreamsAreMadeAtHome global social media campaign in which the brand’s enthusiasts are invited to post their dreams of mobility, whether these are their own Porsche parked in the garage, a model car, or a photo of a Porsche downloaded from the website.