Canon Marketing (Philippines), Inc. recently held its annual Canon Photomarathon at the Mall of Asia Music Hall in Pasay.
With the theme Sipat Pilipinas, this year’s Photomarathon aimed to inspire and encourage contestants to look and see beyond the ordinary; and enable them to capture visuals from their own unique perspective.
“Year on year, we notice how the interest in photography is increasing, thus the call for us to create more avenues wherein people of all ages can explore their passion in photography. This year’s theme is all about looking beyond the ordinary, which we believe would be a creative way to challenge our participants, put them to the test, to produce the best photographs they didn’t know they could achieve,” said Kazuhiro Ozawa, President and CEO, Canon Marketing (Philippines) Inc.
For this year, Canon has also brought back a special category for students, to further immerse the younger generations in photography and hone their skills. Once again, Canon welcomed photography students, amateurs, and professionals alike who took part in challenges that test both creativity and endurance in producing masterful photos. Contestants needed to explore beyond their box with the on-the-spot theme announcements and the pressure of a time limit. The Photomarathon Grandwinner will represent the country in the Canon Photomarathon Grand Championship in 2020 while runner-ups got to take home canon gears.
Apart from the actual photography contest, Canon also conducted workshops simultaneously to further hone the skills of those present. These workshops included Vlogging 101 and Self-branding and Standing Out. Canon also conducted workshops and a mini version of the Photomarathon for families and kids to further the culture of photography in the country.
Started in 2003 in Singapore, the Canon Photomarathon quickly spread across Asia. Winners from each country will compete in the annual Canon Photomarathon Grand Championships.