FUJIFILM Philippines spotlights the new lens and its wider FUJINON lineup for everyday moments, travel, and wildlife
A bird taking flight, a sweeping mountain landscape, or a candid moment worth remembering: photography is about being ready to capture what catches the eye. The right lens helps bring these moments to life, whether you’re capturing expansive scenes, intimate portraits, or distant subjects in nature.
A LENS FOR EVERY KIND OF PHOTOGRAPHER
Designed for the FUJIFILM X Series of mirrorless digital cameras, FUJINON lenses support different photography needs. Wide-angle lenses capture expansive landscapes and travel scenes, while standard and portrait lenses bring everyday moments and personal expressions into focus. Telephoto lenses capture distant subjects clearly, making them ideal for wildlife, birdwatching, and sports photography.
THE NEW FUJINON XF400MM F4.5 R LM OIS WR
For photographers looking to explore wildlife photography, the new FUJINON XF400mm F4.5 R LM OIS WR offers a super-telephoto option. Its 400mm focal length, equivalent to about 609mm in the 35mm format, brings distant subjects closer and helps photographers capture wildlife details while keeping a respectful distance.
The XF400mm F4.5 expands FUJIFILM’s super-telephoto lineup, joining the XF200mm F2, known for its bright F2 aperture and portrait capabilities, and the XF500mm F5.6, designed to bring distant subjects closer with its extended reach.
Weighing about 1,245 grams, the lens is more manageable for outdoor adventures. Its maximum F4.5 aperture helps separate subjects from busy backgrounds, while its high-speed linear motor autofocus supports fast, precise, and quiet focusing when wildlife moves unexpectedly. Optical image stabilization of up to 5.5 stops also helps reduce camera shake when shooting handheld.
Built for outdoor photography, the lens has weather-resistant sealing at 20 points and is designed to operate in temperatures as low as -10°C. Paired with a compatible weather-resistant FUJIFILM X Series camera body, it offers added confidence in challenging conditions. Beyond wildlife, its long reach can help sports photographers capture action from the sidelines and travelers frame distant details.
BIRD PHOTOGRAPHY AT MASUNGI GEORESERVE
During a nature photography experience at Masungi Georeserve, photographers explored bird photography and used the XF400mm F4.5 R LM OIS WR outdoors. The experience highlighted how patience, observation, and the right equipment can help capture fleeting moments in nature.
For nature photographer Vince Averia, photographing birds requires understanding their behavior and anticipating movement. The right lens can help photographers capture these moments while keeping a respectful distance from their subjects.
“Bird photography requires patience and a keen eye for detail. You have to observe your surroundings and be ready to capture a moment that may only last a few seconds. Having the right lens makes a difference, as it allows you to photograph birds from a distance while preserving the details that make each shot special,” Averia said.
“Every photographer has a different way of seeing the world, and the FUJINON lens lineup is designed to support these varied interests. Whether capturing everyday moments, portraits, landscapes, or distant subjects in nature, our lenses give photographers the flexibility to explore their creativity and bring their perspectives to life,” said Glenn Michael Gatan, head of imaging marketing at FUJIFILM Philippines.
PRICE AND AVAILABILITY
The FUJINON XF400mm F4.5 R LM OIS WR is now available in the Philippines at a retail price of PHP185,990. Learn more about its features on the official FUJIFILM X Series product page. For more information about FUJIFILM’s imaging products and photography activities, follow FUJIFILM Philippines on Facebook and Instagram at @fujifilmphilippines.