SQREEM Technologies, an AI-powered behavioral intelligence and data analytics company, has been appointed under the Singapore Government’s Whole-of-Government Digital Consumption Analytics Services Period Contract and Framework Agreement (2nd Edition).
WHAT THE FRAMEWORK OFFERS
The framework, administered by the Ministry of Digital Development and Information (MDDI), enables participating government agencies to access digital consumption analytics services to support their research, communications and decision-making requirements.
Under the framework, SQREEM will make its digital behavioral intelligence and analytics capabilities available to participating government agencies.
WHAT SQREEM’S TECHNOLOGY DOES
SQREEM’s technology analyzes large-scale digital behavioral signals across the open web to help organizations understand how audiences consume information, the topics and content attracting attention, emerging areas of interest, and how digital behavior evolves over time.
Through SQREEM’s analytics capabilities, users can examine audience behavior, content consumption, topics and trends, demographic and geographic patterns, and the digital sources influencing online attention.
A MILESTONE FOR SQREEM
“We are pleased to have been appointed to this Whole-of-Government framework,” said René Raiss, founder of SQREEM Technologies. “Singapore has long been at the forefront of using technology and data to support better decision-making, and we look forward to making SQREEM’s behavioral intelligence capabilities available to government agencies through the framework. This appointment is an important milestone for SQREEM and reflects our continued commitment to building trusted technology that helps organizations make sense of an increasingly complex digital environment.”
SQREEM’s analytics technology is designed to provide organizations with a deeper understanding of digital behavior while operating within applicable privacy and data-protection requirements.
The appointment builds on SQREEM’s work with organizations across Asia Pacific, using artificial intelligence, behavioral intelligence, and data analytics to support audience understanding, research, communications planning, and strategic decision-making.