Xiaomi kicked off its Redmi Note 12 Series Campus Tour, which featured fun and interactive booths where students could join activities and experience the smartphone firsthand.
Following the launch of the Redmi Note 12 Series in the Philippines, Xiaomi brought the “Live Vivid” campaign closer to younger audiences through the Campus Tour, in partnership with the Collegiate Center for Esports (CCE). It aimed to give students a vibrant experience with spaces catering to content creation, gaming, and photography.
“The younger generation are enthusiastic about their passions, and they always seem to find a way to pursue them. Xiaomi has made it possible through our smartphones like the Redmi Note 12 series, which is also a great and practical choice for students,” said Tomi Adrias, head of Marketing for Xiaomi Philippines.
The first stop of the Redmi Note 12 Series Campus Tour was the Technological University of the Philippines (TUP) in Taguig City. It featured a self-shoot photography booth, gaming area, fun arcade activities, scooter track, and smart home displays. Xiaomi also prepared exclusive promotions and deals for the TUP academic community.
The campus tour will make stops at other universities and colleges in the country. Keep an eye out on Xiaomi’s official Facebook page to see when it’s coming to your campus!
For more information, visit Xiaomi’s official website. Online purchases are available via Xiaomi’s Lazada, Shopee, and TikTok shops (@XiaomiPhilippines).