A new, fast-emerging smartphone brand in South East Asia announces its official arrival in the Philippines. Established in May 2018, Realme aims to provide young people around the world with smartphone products that combine powerful performance and stylish design. The brand gives young people experiences that integrate “technology” and “style” to recognize and satisfy their deep desires for self-expression.
Achieving a strong milestone, its debut in India recorded 4 million smartphone sales in just 3 months. While just half a year old, the brand has recently expanded in Indonesia, Thailand, Malaysia, Vietnam, and now in the Philippines
Ready for Global Presence
Realme is quickly building a strong following community among the millennials with four smartphone launched internationally. By successfully understanding the needs of the youth, the brand established its own niche. The “R” logo in “Realme Yellow” designed by Eddie Opara is an artistic representation of both the smartphone brand’s identity and its vision of being proud to be young, which will hopefully become a symbol of youth around the world.
“We have worked hard to prepare the Philippine launching of Realme Philippines, as early as now we will listen and understand the needs of Filipino consumers to provide appealing offers and campaigns,” said Realme Philippines CEO, Jacky Chen. “We also aim to further push the growth of e-commerce in the Philippines through our product offerings and create the same effect we did in other South East Asian countries” she added.
The search for Realme Squad Leaders
The Realme Philippines community, also named as the Realme Squad, is now on the look for avid tech enthusiasts with passion towards technology to become Realme Squad Leaders. More than just providing information to co-community members, squad leaders will have the chance to experience the latest Realme devices firsthand and even propose their own community activities to be the pioneer of the brand.
Recently, the brand was held as the hottest selling smartphone brand in South East Asia in the monumental 11.11 Online Shopping Festival of Lazada– a testimony that Realme is adhering a unique approach to consumers, especially for the youth.