As a leader in providing the best digital imaging solutions for businesses, Canon Marketing Philippines continues to find ways to improve work productivity across industries, helping address today’s aggressive demand and influx of work, and the changing business climate. With state-of-the-art technology geared towards suppressing minute workflow inefficiencies, the digital imaging brand advocates its Business Can Be Simple Campaign— offering a comprehensive suite of print management, document management, and network surveillance solutions that delivers seamless and secure workflows to help companies, both large and small, fuel and attain vital growth.
Globalization and the advancement of technology has accelerated the emergence of new business platforms and developments in eCommerce, Big Data and the Internet of Things which have multitude of implications for operations – from data integrity, retention, compliance, and logistics up to the future sustainability for businesses.
“The exchange of insights we’ve had with our Canon customers revolve around business owners’ skepticism to reform long-standing business processes that their employees have been accustomed to. We make it our role to help diverse enterprises and businesses understand that innovation and transformation is an on-going and tedious process. We at Canon respond to this need by utilizing the various forms of technology we are exposed to, to make this beneficial for these businesses to stay relevant in a highly competitive, efficiency-driven market,” said Kazuhiro Ozawa, Canon Marketing Philippines Inc. President. “The philosophy of Business Can Be Simple recognizes the shifts in the business environment, and aims to reduce complexity by simplifying workflows,” adds Ozawa.
Companies from various industry sectors have their respective operational issues but addressing these and understanding the long-term process, benefits and returns of investment in Canon’s Business Solutions are key to achieving optimum business growth, such as CMPI’s very own case study: Dentsu Aegis Network. Operational issues on computer systems, how to maintain an efficient and systematized printing, and digital workflow to better service the growing number of brands with diverse set of requirements were the prime concerns Dentsu needed to address. With the implementation of Canon’s Print Devices and uniFLOW Output Management, which are tailor-fit printing solution specifically designed to complement the unique system and agile workflow process of Dentsu, internal systems have significantly been improved through streamlined monitoring and tracking of expenses, and printing and copying jobs.
Dentsu Aegis Network envisions to become one of the first fully digitized media communications agencies in the Philippines by the year 2020, with long-term goals to expand via aggressively acquiring and merging with more companies, brands, and increase collaborative work within the agency’s walls as well as the network. “We are glad that we have Canon as partners for this goal as uniFLOW is truly the most user-friendly and holistic printing solution in the market that offers end-to-end servicing. We were impressed by how we were able to seamlessly integrate this across all different operating systems whether with Apple or Windows devices,” shares Patrick Geronimo, Country IT Manager of Dentsu Aegis Network Philippines. “What’s even more impressive was how all our employees were able to adapt and transition easily upon implementation – a testament to how the system promotes convenience, overall work productivity and efficiency.”
With the incremental growth and day-to-day workflow improvement of Dentsu Aegis Network amongst the range of customers Canon services, this has calibrated into straightforward and convenient workflow solutions which in turn, remove barriers and encourage widespread adoption of the services Canon can provide for different industries.
Over the past decade, Canon has embarked on its journey towards a strategic transformation by the year 2020, for growth and contribution to a changing world through its Excellent Global Corporation Plan. Canon’s commitment to innovation and investment in new business areas will enable its customers to thrive in a connected and digital world, as the digital imaging company aims to intensify its service approach towards empowering customers with effective and easy to use solutions that will support and complement their long-term business objectives.