Ford Philippines today reports an all-time best first half performance with retail sales rising 61 percent through June, led by strong customer demand for the Ranger pickup, and record first half sales from the Everest and EcoSport SUVs.
Ford also delivered its best-ever June performance as sales rose 50 percent to 2,808 units, helping Ford remain one of the fastest growing auto brands in the country this year.
“Consumer confidence and discretionary spending continue to be fairly strong, and our full lineup of Ford vehicles is helping attract a wide range of Filipino customers to our showrooms across the country,” said Lance Mosley, managing director, Ford Philippines.
The all-new Everest mid-sized SUVremained Ford’s best-selling nameplate in the Philippines in June, delivering retail sales of 1,054 units. First half sales for the Everest totaled 6,961 units, as its striking design, advanced connectivity, driver assistance technologies, and outstanding capability continue to set the benchmark for its segment.
The EcoSport compact SUV delivered its best monthly performance this year with June sales increasing 11 percent from 2015 to 852 units. It also capped a record first half performance with sales increasing nearly 6 percent to 4,367 units.
The segment defining Ranger pickup truck contributed to the record first half performance with year-to-date sales of 3,972 units, including 629 units in June.
“The Ranger combines the handling and comfort of a passenger car with the ruggedness and dependability of a pickup truck, delivering a combination of features and performance that is unmatched in the market,” said Mosley.
June sales of the premium Explorer SUV totaled 87 units, helping drive its first half sales up 5 percent to 552 units. Mustang also saw a solid month in June with delivery of 37 units, pushing its year-to-date total up 12 percent to 145 units.
The sporty Fiesta equipped with the globally acclaimed 1.0L EcoBoost engine – delivered retail sales of 75 units in June, pushing its year-to-date total to 464 units.