B&O Play Opens New Retail Store at Solaire; Showcases Contemporary Range of Audio Devices

    B&O Play by Bang and Olufsen has recently rolled out its contemporary range of products in the Philippines, with premium speakers and headphones headlining the pack, at its newest retail store at The Shoppes, Solaire.

    The brand is revered for its smartly-designed products that are easy to use, yet deliver excellent high-quality music.

    Staying true to its youthful and energetic approach to life, the event was attended by individuals from the fields of music, fashion, design and urban lifestyle such as model Ornusa Cadness, Chef JP Anglo, lifestyle blogger Ria Prieto, singer Nicole Asensio, DJs Marc and Jon Naval, food blogger JJ Yulo, make-up artist and digital influencer Gabriella Gibbs, and radio host DJ Tony Toni among others.

    The trendy space located at The Shoppes in Solaire Resort & Casino reflects the brand pure and refined aesthetics. It boasts a welcoming listening lounge, providing customers a unique opportunity to appreciate the design and craftsmanship of the products, as well as listen to beautiful music. The store setup highlights the brand’s vision to “experience goosebumps.”

    “I think we will see many new customers be intrigued by the products under the B&O PLAY brand – customers who want an ultra-convenient experience, yet not sacrifice on design. We now offer them this experience in a beautifully designed solution combined with superior sound and acoustics performance” says Anthony Kierulf, from Tenkiebox, the distributors of B&O PLAY in the Philippines.

    “Music is an art that explores the aural space. It is meant to stir up emotions and to provoke feelings – create goosebumps. Growing up in the digital age, when HiFi listening was replaced with smartphone earplugs, it is easy to forget how immediate and beautiful a piano sounds, how percussion sparkles and how full and tuneful a bass really is. For those who want a way back in, B&O PLAY has created beautiful and powerful pieces of design that will make you fall in love with music all over again” Kierulf added.

    Carrying its 90-year Bang & Olufsen heritage, B&O PLAY ups the ante for goosebumps-inducing audio systems that allow beautiful music on-the-go and for-the home.

    “Each season, we will feature limited editions inspired by the fashion and interior colour trends. Currently, we are showcasing the BEOPLAY A1 in Umber and Violet. This latest colour inspiration was found in that magical slice of time, where autumnal light drapes the Japanese landscapes in sophisticated and unexpected colour combinations”, shares Jaycee Dee, creative director at Tenkiebox.

    B&O Play products are available at the following stores and third party retailers:

    • B&O PLAY, The Shoppes at Solaire Resort and Casino
    • B&O PLAY, 2nd floor, Greenbelt 5, Ayala Center, Makati City
    • B&O PLAY, 2nd floor, Podium Mall New Wing, Ortigas Center Pasig City
    • Power Mac Center: Greenbelt, TriNoma, Robinson’s Magnolia, Rockwell, Abreeza Mall Davao, SM Aura, SM Mall of Asia
    • Rustan’s Makati, Shangri-La and Alabang Town Center
    • iStudio Shangri-la and Bonifacio High Street, BGC
    • Mobile 1 Rockwell Power Plant
    • Plug n Play NAIA Terminal 3
    • Urban Rugged Gear Glorietta 1

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