Globally renowned electronics giant LG announces its call for entries to the Philippines’ LG Ambassador Challenge. The program, initiated globally with Korea Friends of Hope International, is a first in the Philippines and a part of LG’s commitment to help Filipinos through social contribution activities that deliver sustainable growth to local communities.
The LG Electronics Ambassador Program is an annual social initiative founded in Bangladesh in 2017. It was expanded to other South Asian countries last year. Individuals and organizations are invited to submit ideas and solutions for local issues. The best, most realistic, and workable proposals are awarded LG Ambassador status and provided with grants and donations to implement their work even further.
LG Philippines managing director Seungjae Kim shares his excitement about the program “For global companies like LG Electronics which operates in more than 100 locations worldwide, it is crucial that we participate in initiatives to promote mutual growth with local communities and build a company that works with our stakeholders for a better future. This is a trailblazing initiative that looks for innovative programs that can uplift and improve the livelihood of Filipinos. Potential ambassadors are invited to shed light and identify problems, and offer tangible, workable solutions for the betterment of lives.”
Under an overarching vision that sees various aspects of society working together to achieve a better life for all, the program is open to all groups that strive to solve social problems and alleviate poverty through LG products and technologies. It is a unique opportunity for individuals, groups, and organizations to make a difference.
The selection process will be based on the necessity, effectiveness, efficiency, specificity, and feasibility of the project. Make a difference and become an LG Ambassador today.