WalterMart recently concluded its participation in this year’s Brigada Eskwela, joining the Department of Education’s nationwide initiative to help public schools prepare for the opening of the new academic year. Through customer donations, employee volunteerism, and education assistance programs, the company continued its long-running support for schools and communities across the country.
A campaign that has grown through the years
WalterMart’s Brigada Eskwela participation began in 2010 as a volunteer-driven school clean-up initiative involving a handful of partner schools. In 2021, the program expanded to include the distribution of school kits, evolving into a nationwide campaign that has since reached more than 1,100 schools and over 30,000 students.
This year’s initiative partnered with 150 public schools across North Luzon, South Luzon, and Metro Manila.
School kits for young learners
WalterMart distributed school kits through mall-led and community-based activities with its partner schools, providing each Grade 1 student with a kit made possible through customer support and contributions from partner brands including Nagaraya, CDO, Nissin, Presto, Alaska Milk, Similac, Monde Nissin, and Surf.
As a token of appreciation, customers who participated in the campaign received a Brigada Eskwela Thank You Card containing exclusive vouchers from WalterMart Supermarket, WalterMart Department Store, World of Fun, and Fun Time.
Volunteers prepare schools for the new academic year
WalterMart employees also joined school clean-up activities alongside teachers, parents, and community volunteers to help prepare classrooms before classes resumed. Cleaning supplies for these activities were provided by partner brands Zonrox, Mortein, and Domex.
To help improve campus safety, WalterMart also installed pedestrian crossing signages, “Happy Back to School” signages, and safety bollards in participating schools.
Supporting communities beyond Brigada Eskwela
WalterMart said its Brigada Eskwela participation is part of its broader commitment to supporting communities through education alongside its everyday retail services. These include WalterMart Supermarket, Community Malls, WalterMart Department Store, and Grocery Delivery, which continue to serve households and local communities nationwide.