Sun Life EasyLink Protect, is an investment-linked life insurance product designed specifically for individuals looking for a plan that will address their protection and wealth accumulation needs without the hassle of a lengthy application process.
Every Filipino go-getter can relate: there’s nothing like big dreams to fuel the fire inside and push them to action. Maybe it’s buying that dream home, ensuring their children’s education at the best schools, or building a business that would change everything.
However, Sun Life Asia’s latest Financial Resilience Index reveals that while Filipinos are feeling more financially confident, long-term planning remains a challenge. The numbers tell a story many would recognize – only 64% feel capable of meeting their future goals, and one in three Filipinos couldn’t sustain themselves beyond three months without external support if income suddenly stopped.
These findings prompted Sun Life of Canada (Philippines), Inc. to launch Sun Life EasyLink Protect, which provides life insurance protection up to age 100, with coverage equal to at least five times the plan’s annual premium. It also gives access to a diverse selection of local and global investment funds tailored to various risk appetites, which can help grow one’s fund value. It comes with flexible payment options to fit one’s cash flow: one can pay annually, semi-annually, or quarterly, over a period of 5 or 10 years. Moreover, it offers simplified application and guaranteed acceptance. This means no lengthy applications or medical exams.
“Sun Life EasyLink Protect is plan that has a dual purpose,” said Sun Life Client Experience and Marketing Head Carla Gonzalez-Chong, explaining that the insurance component ensures that even if life throws a curveball, the family’s future remains secure. Meanwhile, the investment component works to grow the fund value, which may be used either for major milestones or to keep the policy active.
“Filipinos have always been go-getters, and we want to help them become more financially confident to go after their dreams. Sun Life EasyLink Protect can help them get started by building a strong financial foundation and helping them gain momentum,” Gonzalez-Chong said. “It’s designed for today’s go-getters who want protection and potential growth in one simplified plan because their big dreams deserve big protection.”
Ready to take the first step? Visit www.sunlife.co/EasyLinkProtect for more information or connect with a Sun Life financial advisor today.
The Sun Life Asia Financial Resilience Index surveyed 1,000 Filipino respondents across six Asian markets between April and May 2025, highlighting the ongoing need for accessible financial solutions that match modern lifestyles.