MSI, a leading brand in gaming, content creation, and business & productivity laptops, made a powerful impact at the 2025 COMPUTEX held at the Taipei Nangang Exhibition Center from May 20 to 23. The brand unveiled a potent fusion of artistic design, cutting-edge gaming technology, and forward-thinking collaborations, offering attendees a glimpse into the future of computing.
Waves of Innovation: Prestige 13 AI+ Ukiyo-e Edition
Among the highlights was the Prestige 13 AI+ Ukiyo-e Edition, developed in collaboration with Japanese lacquerware company OKADAYA. This unique laptop, which won a COMPUTEX Best Choice Award, featured Katsushika Hokusai’s “The Great Wave off Kanagawa” and seamlessly combined centuries-old craftsmanship with modern AI-driven performance.
Witness Stunning Collaboration: Mercedes-AMG Motorsport Family
MSI also deepened its partnership with Mercedes-AMG Motorsport, unveiling two co-branded models: the Stealth A16 AI+ and the Prestige 16 AI+. These laptops offered a luxurious blend of aesthetics and high-end specs, such as 4K OLED displays, Intel and AMD CPUs, and NVIDIA RTX 50 Series GPUs. Bundled with co-branded accessories, the devices underscored MSI’s commitment to performance and prestige.
A significant portion of the showcase was dedicated to MSI’s handheld gaming lineup, including the upgraded Claw 8 AI+ Polar Tempest Edition and the newly launched Claw A8. These devices, supporting both Intel and AMD platforms, highlighted MSI’s push into versatile, mobile gaming experiences.
The RTX 50 Era AI Revolution
Another key highlight was MSI’s demonstration of the upcoming RTX 50 Series GPUs, benchmarked on the Raider A18 HX. These next-generation graphics cards showcased enhanced AI capabilities and performance gains compared to their RTX 40 predecessors.
A Glimpse into the Future: Fluid Beyond Boundaries, Infinite Possibilities
MSI also offered a sneak peek at its next-gen business laptops, characterized by ultra-thin designs, OLED displays, and support for next-gen stylus input. These concept models signal the brand’s ongoing evolution in blending sleek aesthetics with productivity-focused innovation.
Conclusion
COMPUTEX 2025 concluded with MSI once again reaffirming its role as an industry pioneer. From artistic collaborations to AI-integrated computing and portable powerhouses, the company not only celebrated its current achievements but also charted a bold vision for the future of tech.
ASUSRepublic of Gamers reaffirmed its long-standing commitment to esports with a slew of new product announcements at Computex 2025, including the ROG Falcata 75% gaming keyboard, esports-oriented ROG Harpe II Ace gaming mouse and Strix Ace XG248 gaming monitor, the ROG Courser and Destrier Core gaming chairs, as well as the ROG Sheath II XXL mouse pad.
ROG Ace offerings are developed alongside esports pros and boast cutting-edge features to deliver the precision, speed, and reliability to help gamers of all levels reach their full potential. VALORANT Champions winner Max Demon1 Mazanov had a hand in shaping the Harpe II Ace, resulting in a shell that’s optimized for claw and fingertip grip users.
“At ROG, we believe greatness in esports starts with gear that’s built to perform under pressure,” said Kris Huang, General Manager of the ASUS Gaming & Workspace Gear business unit. “Our mission is simple: to equip the next generation of champions with the tools they need to reach the top.”
ROG also announced a new brand partnership with legendary CS2 player Mathieu ZywOo Herbaut, who will help test and develop new keyboard products to give gamers an upper hand in gameplay. Additionally, ROG cultivates partnerships with multiple esports teams, including long-standing relationships with NRG Sports and Team Vitality, with ROG equipping the latter’s Counter-Strike and VALORANT teams.
ROG Falcata gaming keyboard
The Falcata is a 75% split gaming keyboard designed for precision and flexibility. This versatile gaming keyboard adapts to different gaming setups, allowing users to use the left keyboard module to free up desktop space for their mousing hand. The Falcata provides more room for mouse movement—more room than even a 60% keyboard.
The hot-swappable ROG HFX V2 Magnetic Switch used across the keyboard provides gamers with refined keystrokes that can be customized for 0.1–3.5mm actuation and fine-tuned at 0.01mm intervals. This pre-lubed magnetic switch is engineered for a solid feel with lightning-fast performance and a 100-million-keypress lifespan. The switch has a polycarbonate top housing, while the stem and bottom housing are made of POM plastic. Plus, the walled stem design enhances stability and keeps out dust. A unique snap-fit mechanism prevents key wobble from affecting magnet movement, ensuring precise and accurate actuation with every keystroke.
The exceptionally precise ROG Hall Sensor offers accurate input detection, reduces electrical noise and interference, and increases magnetic flux tolerance for superior performance.
The multifunction wheel and button let users tweak a variety of settings including actuation point, sensitivity of the Rapid Trigger feature, volume, media playback, keyboard lighting, and more. The Rapid Trigger toggle along the top edge of the Falcata allows users to easily switch to the fastest typing response and key repeat rates.
The Falcata offers an ultra-responsive 8000Hz polling rate and features ROG SpeedNova 8K wireless technology for up to 610 hours of battery life. Meanwhile, tri-mode connectivity enables users to connect the Falcata to three devices simultaneously via Bluetooth®, 2.4GHz wireless, or wired USB.
Integrated four-layer dampening absorbs pinging noises and offers a more cushioned typing feel to enhance typing experiences. In addition, a pair of detachable silicone wrist rests perfectly complement the keyboard’s unique tilt angles for unmatched comfort.
ROG Harpe II Ace gaming mouse
Designed for esports, products in the ROG Ace collection are developed alongside professional gamers and deliver the speed, precision, and reliability that the best in the game can put their full trust in. Every product that carries the Ace moniker is a testament to ROG’s commitment to developing industry-leading gear to help players fulfil their potential.
Engineered for pro-grade performance, the Harpe II Ace is perfectly balanced to enable effortless flicks, swift swipes, and absolute precision for competitive play. An innovative bio-based nylon construction re-duces weight and enhances impact resistance, while built-in ROG SpeedNova 8K wireless technology delivers exceptional precision and reliability, along with an amazing up to 8000Hz polling rate. The Harpe II Ace is armed with the 42,000-dpi ROG AimPoint Pro optical sensor with track-on-glass technology for exceptional control. Plus, the ROG-exclusive optical micro switches used in the Harpe II Ace have an astounding 100-million click lifespan and deliver clear-cut signals with instant actuation.
Developed with input from VALORANT star Demon1 and other esports pros, the ROG Harpe II Ace is shaped and has been tested to deliver the control and consistency needed for top-tier competition. “Being part of the ROG mouse development was an incredible opportunity,” said Demon1. “I got to bring my experience as a pro directly into the design process—down to the shape, the clicks, the weight, everything. I’m genuinely excited for players to try it out, and I hope it becomes a go-to for pros who want gear that can keep up with them.”
Taking the iconic claw-grip shape of the ROG Harpe Ace Aim Lab Edition as a starting point, the refined silhouette of the Harpe II Ace better accommodates both claw and fingertip grips. The sidewalls of the mouse gently taper inwards, making the Harpe II Ace easier to lift, while a precisely-tuned incline from the buttons to the hump promotes better hand balance and stability. The slightly-lowered hump allows for finer micro-adjustments with fingertip grips, while still offering solid palm support for claw-style users. Lastly, the side buttons are positioned and angled to provide clear separation between the two, ensuring both are within easy reach of the thumb and reducing the chance of accidental mis-clicks.
The next-generation shell of the Harpe II Ace weighs just 48 grams and is 11% lighter than the Harpe Ace Aim Lab Edition. Made using castor oil instead of conventional petroleum, this bio-based nylon reduces the carbon footprint of each shell by 70% compared to regular nylon material. The internal structure has been strengthened to prevent sidewall flex, while the smooth, matte surface coating effectively manages sweat and grease to ensure a secure grip. Additionally, large PTFE mouse feet with rounded edges provide a smoother glide and better control compared to previous Harpe Ace models.
With ROG SpeedNova 8K wireless technology, the Harpe II Ace is the first gaming mouse that utilizes a next-gen MCU chip to offer real-time, ultrafast true wireless 8000Hz polling rate performance. Zone mode lets gamers get straight into competitive play by optimizing hardware settings, priming the Harpe II Ace for top-tier performance in an instant. Activating Zone Mode pushes the polling rate up to 8000Hz, ensures heightened responsiveness by staying in a permanent active state, conserves battery by switching off RGB lighting, and declutters data signals by disconnecting ROG Gear Link.
ROG Gear Link allows gamers to configure the Harpe II Ace via a web browser, without any software downloads. This makes setups easier for esports players who are constantly on the go or for those who play on various devices.
Along with the Harpe II Ace, the ROG Strix Ace XG248 gaming monitor also made its debut today at the ASUS booth at Computex. Equipped with a cutting-edge Super TN panel, the Strix Ace XG248 boasts an overclocked 610Hz refresh rate and an ultra-low 0.8ms input lag—setting a new standard for esports monitors.
ROG Sheath II XXL mouse pad
Measuring a massive 900 x 400 x 3mm, the ROG Sheath II XXL mouse pad offers more than enough space to accommodate gaming gear and peripherals. Its advanced cooling fabric enhances heat dissipation and improves cooling efficiency for more comfortable gaming experiences. This mouse pad has a nonslip rubber base that provides a firm grip on any surface, while durable anti-fray, narrow flat-stitched edges provide a smoother feel and minimal friction.
ROG Courser and ROG Destrier Core gaming chairs
The ROG Courser gaming chair features the 90–155° Dynamic Synchronized Reclining system with constant back support, eliminating the overextended feeling on the back often experienced when reclining traditional gaming chairs. Equipped with 360° 4D armrests, the chair offers fully adjustable support to ensure optimal arm positioning for both mobile and desktop gaming. The ROG Courser’s 4D Adjustable Lumbar Support allows for both depth and height customization, letting players fine-tune the positioning for personalized, ergonomic support. The cold-pressed lumbar pad allows smooth airflow, plus an ultrawide 58cm seat and a magnetic detachable headrest, players are in for an immersive and comfortable experience. Additionally, the chair features premium transparent leatherette material with concealed RGB lighting strips that stay invisible when turned off for an elegant look.
The ROG Destrier Core is now available in Moonlight White, rounding out the ROG Moonlight White peripherals lineup for gamers looking to create sleek, clinical all-white setups. The Destrier Core has all the elements of an ergonomic gaming chair, a futuristic cyborg-inspired aesthetic, exceptional adjustability, and durable build quality. It features breathable mesh, a Nylon frame, adjustable headrest, lumbar support, and luxuriously-padded armrests that have a special elevation mode just for mobile gaming. In addition, the ROG Destrier Core offers optimal airflow to keep gamers comfortable during long hours of play.
Partnership with Mathieu ZywOo Herbaut
An avid fan of the ROG Falchion Ace HFX magnetic switch keyboard, ZywOo is excited to be part of the ROG family to test and develop new ROG Ace products that give players an in-game advantage.
“I really like playing with my ROG Falchion Ace HFX,” says ZywOo. “It feels supersmooth and fast. The switches are the best I’ve used so far, and it just gives me a really good feeling when I play. That confidence makes a big difference.”
Now a member of Team Vitality, ZywOo is heralded as one of the best Counter-Strike 2 players in history, securing his 23rd MVP award at the BLAST Open Lisbon 2025, making him the record holder for most HLTV MVP medals won by a player.
For those who played Dungeons & Dragons, you might be familiar with the alignment chart of Good/Neutral/Evil and Lawful/Neutral/Chaotic. Now, you might ask: what does this have to do with the survival horror multiplayer game R.E.P.O. (Retrieve, Extract, and Profit Operation)? For me, it (almost) perfectly fits the definition of Chaotic. My first impression of the game was that I would be scared and anxious the entire time, as many games in the survival horror genre tend to do, but I ended up having lots of fun, laughs, and, of course, learned a little something about my friends and even myself along the way.
R.E.P.O. is similar to Lethal Company in that you find items for money. Where it gained its unique status, however, is that its physics and monsters add a dose of comedy that is often lacking in this genre. At first, the game might appear like it belongs on the PlayStation 2 or any other early 2000s console, but numerous games go against the grain of graphics = good game, especially in an era where game development is more accessible to small indie companies that have found wild success with their creations (think Among Us and Stardew Valley).
You play as a semibot working for the Taxman, and you’re collecting enough items to advance to the next level and fill the Taxman’s coffers. If you’re playing with friends, proximity chat will give you and your five other friends a lesson in teamwork. The levels get more difficult as you go on, and the difficulty and variety of the enemies also increase. You can buy upgrades from the Service Station, such as increased speed, stamina, weapons, and more.
While playing, you’re avoiding enemies while collecting your items. You can kill them yourself with weapons, or simply pick them up and throw them into pits (a guaranteed one-shot kill), or use the environment. However, picking up enemies requires energy, and you may need your friends to help you kill enemies. You can also decrease the value of an item if you damage it, which makes teamwork very important if you want to get the most money for your items. This became especially apparent when I accidentally dropped plates. In addition, enemies respawn after a set amount of time, adding urgency (and anxiety) to your proverbial plate.
The art design is also rather varied. Some enemies include giant heads, people with sword arms, clowns, and more. Some are more aggressive than others, requiring you and your team to adjust accordingly. For example, the Huntsman is blind but can easily kill you if he can hear you, while the gnomes are fast and can make you drop items, yet are easily killed. One of the most annoying enemies is the Hidden, which is barely visible but can stun you and force you to drop items. The enemies might be scary to some, but I found myself laughing at the absurdity of the enemy design more than being scared or anxious, which is an interesting approach to a genre that relies on fear and scaring players.
As of this writing, the game is still in Early Access on Steam, with developer Semiwork hinting at future collaborations as well as adding content to the game such as expressions for your semibots. What I thought was silly turned into hours of fun and mayhem with friends and complete strangers, and R.E.P.O.’s replay value should continue to increase with updates and the collaborations that will be coming in the future.
Developer(s): Semiwork Publisher(s): Semiwork Platform(s): PC
Words by Jose Alvarez Also published in GADGETS MAGAZINE Volume 25 No. 9 Issue.
Underscoring its stronger push toward digital transformation in the infrastructure and utilities sector, PLDT Enterprise, the corporate arm of PLDT, has teamed up with Meralco Industrial Engineering Services Corporation (MIESCOR) to enable more agile, efficient, and connected operations.
A wholly owned subsidiary of Meralco, MIESCOR plays a strategic role in supporting the country’s energy and infrastructure development. Building on its existing ICT capabilities, MIESCOR continues to advance its digital transformation by enhancing internal processes and strengthening collaboration across teams and external partners, starting with its strategic partnership with PLDT Enterprise.
With Smart Postpaid services, MIESCOR’s workforce now has access to reliable, secure, and high-quality wireless communication services that simplify coordination across job sites and departments. These lines will eliminate the operational inefficiencies that came with relying on prepaid loads, especially when time-sensitive decisions and customer responses are at stake.
Committed to the Infrastructure and Utilities Sector: Building a Tech-Enabled Future
“We are proud to partner with MIESCOR as they set their sights on a more connected and tech-enabled future,” said Jecyn Chua Teng, vice president and head of enterprise revenue group, PLDT Enterprise. “As MIESCOR aims to fast-track project implementation and provide better service to their clients, our wireless solutions will support that goal by ensuring seamless collaboration anytime, anywhere.”
PLDT Enterprise and MIESCOR leaders come together to strengthen digital infrastructure and connectivity solutions across industries.
For MIESCOR, the value of the partnership goes beyond connectivity—it’s about equipping their teams with the tools needed to accelerate project timelines and scale with confidence. “PLDT Enterprise and Smart have been with us through this exciting innovation and transformation every step of the way. The customer support provided by them has been excellent, and the coverage and reliability of Smart’s network have helped us work more efficiently,” shared Richard Ochava, president and CEO of MIESCOR.
This collaboration also supports PLDT Group’s commitment to the United Nations Sustainable Development Goals (SDG 9), focusing on resilient infrastructure, inclusive industrialization, and innovation.
As MIESCOR continues to drive infrastructure excellence in the Philippines, this collaboration with PLDT Enterprise and Smart paves the way for stronger connectivity, faster implementation, and greater impact across the country.
Cisco made several transformative innovation and partnership announcements that will help security professionals secure and harness the power of AI. An increasingly sophisticated threat landscape combined with an expanding talent shortage means the need has never been greater for machine-scale security and response.
According to Cisco’s 2025 Cybersecurity Readiness Index, companies worldwide underestimate the complexities of securing AI, with 86% saying their organizations have experienced AI-related security incidents in the past 12 months. Cisco’s announcements further its commitment to developing these capabilities for customers through ecosystem partnerships and for the broader community through open-source security models and tooling.
“The cybersecurity threat landscape has never been more dynamic and complex, with adversaries constantly emboldened and enabled by AI to drive new attacks and exploits,” said Jeetu Patel, executive vice president and chief product officer, Cisco. “To fight back, understaffed security operations and IT leaders need AI power of their own. Cisco is continuing its mission to secure AI and leverage AI for security with novel open-source models and tools, new AI agents, and IoT advancements, alongside the full breadth of the Cisco Security Cloud. Together, these innovations will help level the playing field and deliver AI innovation that makes all businesses more secure.”
Improved Threat Detection and Response with Cisco XDR and Splunk Security
Security teams are inundated with thousands of threat alerts daily. Cisco XDR addresses this challenge by correlating telemetry across network, endpoint, cloud, email, and more, using agentic AI to surface what matters most to organizations. Integrating several new features, Cisco XDR will deliver decisive, AI-powered responses to stop attacks faster than ever. The newInstant Attack Verification integrates data from the Splunk platform, endpoints, networks, threat intelligence, and more – and uses agentic AI to automatically create and execute tailored investigation plans. This feature swiftly investigates, confirms threats, and enables security teams to automate responses with confidence to stop attacks. New automated XDR Forensics capabilities provide deeper visibility into endpoint activity, increasing the accuracy of investigations. Additionally, a new XDR Storyboard clearly visualizes complex attacks, empowering security teams to understand threats in seconds and decisively respond faster.
To further help organizations strengthen their digital resilience, Splunk Enterprise Security (ES) and Splunk SOAR 6.4 enhance defenses against known and unknown threats for better visibility, accurate detections, and integrated and automated workflows that increase efficiency. Organizations that combine Splunk ES and SOAR with Cisco XDR will gain enhanced network visibility and detection to expedite investigations and stay ahead of threats. With this breadth of solutions, Cisco helps organizations build a SOC of the future that harnesses agentic AI to identify threats faster, accelerate resolutions, and realize massive productivity gains. Splunk SOAR 6.4 is generally available, and Splunk Enterprise Security 8.1 will be available in June.
“Cisco XDR has fundamentally changed how we deliver security services, and we’re eager to leverage the enhancements in our vision for the future,” said Omar Zarabi, CEO, Port53. “Building on its network-centric and open XDR approach, the emphasis on clarity, decisiveness, and speed – delivered through Instant Attack Verification powered by agentic AI, and automated XDR Forensics – will further streamline our operations and deliver even better results for our customers.”
“Cisco XDR aims to address key challenges in the SOC with its focus on ‘Clear Verdict. Decisive Action. AI Speed,'” said Frank Dickson, Group Vice President, Security & Trust, IDC. “The combination of Instant Attack Verification, XDR Storyboard visualizations, and automated XDR Forensics offers a streamlined approach to threat management. The effectiveness of these features in improving security outcomes will depend on real-world deployment and integration within existing security ecosystems.”
Security for AI and AI for Security
Building on the recent launch of AI Defense, Cisco is continuing its commitment to help customers tackle the growing challenges of managing AI security risks. Cisco announced a new integration as part of a deepened relationship with ServiceNow to enable confident and secure AI adoption at scale. The first integration will bring together Cisco AI Defense with ServiceNow SecOps to provide more holistic AI risk management and governance.
Cisco also introducedFoundation AI, a team of leading AI and security experts that joined through the Robust Intelligence acquisition, focused on developing cutting-edge technology to address the fundamental security issues of the AI era. The Foundation AI team today released the first open-source reasoning model built specifically for enhancing security applications. They will also debut novel benchmarks to evaluate cybersecurity models on real-world security use cases, plus additional tools and building blocks for teams to leverage in adapting the models. These models and tools will encourage collaboration among first-class security experts and machine learning engineers, while delivering essential infrastructure that cybersecurity teams can immediately leverage.
Additionally, a new set of AI Supply Chain Risk Managementsecurity controlswill help customers secure AI application artifacts. Even before deploying models in production, enterprises are exposed to security vulnerabilities, like malware in AI model files and poisoned data sets, that are downloadable from open-source repositories. By combining AI model threat assessment and detection with comprehensive network enforcement, enterprises can confidently accelerate their AI adoption and innovation. This includes identifying and blocking malicious AI model files before they enter the enterprise; automatically detecting and blocking AI model files with risky or restrictive open-source software licenses that pose intellectual property and compliance risks; and flagging and enforcing policies against AI models originating from prohibited suppliers.
Enhanced Industrial IoT Security Solutions
As industry digitization accelerates and industrial AI emerges, critical infrastructure and industrial networks are constantly exposed to cyber threats. Enhancing the Cisco Industrial Threat Defense solution and further extending IT security to industrial settings, these new integrations with Cisco Cyber Vision include: Cisco Vulnerability Management and Splunk Asset and Risk Intelligence to help prioritize OT cyber risks; Cisco Secure Firewall to help automate industrial network segmentation to better protect operations; and the Splunk OT Security add-on in Splunk ES to unify IT and OT visibility within the SOC, helping detect threats traversing domains to secure global enterprises.
For more information on Cisco’s new security solutions, visit cisco.com/go/security.
Hytera, a leading global provider of professional communications technologies and solutions, has successfully deployed a Push-to-Talk over Cellular (PoC) communication system for Krizia Taxi Company, one of the prominent taxi operators in Davao City, Philippines. Leveraging Hytera’s HyTalk PoC platform and rugged PoC radios, the company has made significant improvement in dispatch efficiency, regional coverage, and customer experience.
Krizia Taxi previously operated on an aging analog radio system that suffered from frequent signal dropouts, high maintenance costs, and lacked essential location tracking capabilities. As the business grew and customer expectations evolved, the company recognized the need for a modern solution that could support real-time location services, reliable voice communication, and simplified fleet management.
Hytera delivered a complete end-to-end PoC solution, including the HyTalk management platform and its PNC360S and PNC380 hand portable PoC devices. The solution leverages existing mobile networks and local Wi-Fi infrastructure, enabling Krizia Taxi to eliminate the cost and complexity of installing and maintaining radio repeaters. The transition to PoC allowed dispatchers to communicate instantly with drivers across the entire Davao Region, monitor fleet activity in real time, and streamline ride allocation. During the implementation, Hytera’s local distributor, VMO Enterprises, provided driver training and offered ongoing support to ensure smooth use of the dispatch system.
“As someone involved in the taxi industry, I can personally attest to the transformative impact that two-way radios have on our operations,” said Ryan Sia, owner of Krizia Taxi Company. “Hytera’s solution has empowered our team with reliable, instant communication and improved safety features, which are vital to both our drivers and passengers.”
The PoC radios come with loud and clear audio optimized for noisy environments, built-in GPS tracking, and emergency alert features. Built to military-grade durability standards, the devices withstand tough field conditions, helping reduce equipment turnover and operational costs.
Since implementing Hytera’s solution in 2023, Krizia Taxi has significantly reduced wait times and seen a marked improvement in dispatcher responsiveness. The enhanced coordination and efficiency have translated directly into improved customer satisfaction and business growth.
By adopting Hytera’s PoC solution, Krizia Taxi has not only overcome the limitations of its previous analog system but also unlocked new levels of operational efficiency and service responsiveness. For service-driven transport providers operating across dynamic and challenging terrains, Hytera’s scalable, cost-effective PoC technology offers a compelling path to digital transformation.
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, has released its latest report, DV Global Insights: Trends in the Modern Streaming Landscape, offering an in-depth look at the state of streaming TV advertising in 2025. Drawing from DV’s proprietary measurement data and a global consumer survey of 22,000 viewers, the report explores how consumer behavior and advertising performance are evolving across the rapidly growing connected TV (CTV) ecosystem.
In 2024, DV’s CTV impression volume increased by 66% year-over-year, reflecting both the scale and importance of the medium for advertisers. Yet, DV’s research also underscores the significant challenges still facing the industry — the lack of app transparency, persistent viewability blind spots, and high rates of sophisticated invalid traffic (SIVT), including bot fraud.
“CTV has become a centerpiece of digital video strategy with huge growth potential for both branding and performance campaigns,” said Mark Zagorski, CEO of DoubleVerify. “It is still a maturing medium, however, and this report highlights the very real challenges inherent in that evolution. A lack of transparency, an increase in rogue behavior, and the lack of industry operational standards create an environment in which media waste is becoming a growing issue. These are challenges that a combination of technology innovation plus industry collaboration can address to the advantage of all advertisers.”
Key findings from DV’s report on streaming include:
CTV ad impression volumes rose 66% year-over-year, with particularly strong growth in markets such as the Netherlands, Indonesia, and Singapore.
Only 50% of CTV impressions offered full app transparency in 2024, creating significant blind spots for marketers.
“TV Off” remains a widespread issue, where ads continue to play even after the TV screen has been turned off. Without proper safeguards, this and other media quality issues in CTV cost advertisers an average of USD700,000 in wasted spend per billion impressions.
Bot fraud accounts for 65% of all CTV fraud, with 4 million infected devices generating fake traffic daily, costing advertisers millions in wasted spend each month.
The report also examines how consumer preferences are shaping the streaming ad experience. According to DV’s survey, 41% of consumers now prefer ad-supported video over paid subscriptions, with long-form content (like TV shows and podcasts) offering stronger environments for brand-building than short-form platforms do. Importantly, 64% of viewers say the genre of content impacts how they perceive ads and brands, reinforcing the need for contextual ad alignment.
Later in the report, DV reveals findings from a separate global survey of nearly 2,000 marketers, which explores how advertisers are adapting their streaming strategies in light of these challenges. The marketer study dives into CTV spending trends, barriers to growth, and increasing demand for transparency, measurement, and brand suitability.
Key data points from the marketer poll reveal:
72% of marketers say ads placed in CTV environments outperform their campaign baselines, underscoring the channel’s strong perceived ROI.
At the same time, 68% of marketers say they must have transparency to justify the high cost of CTV advertising, signaling a clear demand for better visibility into where ads are running.
Additionally, 63% of marketers say it’s difficult to tell whether their CTV buys are actually reaching real viewers, a concern compounded by ongoing issues like “TV Off” scenarios and inconsistent viewability standards.
Despite these challenges, 54% of marketers increased their CTV spend over the past year, and 66% of non-CTV advertisers plan to begin investing in the channel in the next 12 months, illustrating both optimism and urgency around getting measurement right.
As the industry moves into the 2025 Upfront and NewFront season, DV continues to invest in measurement, fraud protection, and innovative attention metrics to help advertisers maximize the impact of their media buys.Visit DV’s website to download the full report.
Astara-backed JMC Philippines has officially partnered with C&D Motors, a subsidiary of the Producers Savings Bank Corporation. The agreement, signed on May 22, 2025, marks the beginning of a strategic collaboration aimed at increasing JMC’s profile and expanding its presence in Nueva Ecija.
The signing ceremony, held at the Top Star Hotel, was led by JMC Philippines sales director M.J. del Pilar, and C&D Motors vice chairman and chief executive officer Andres M. Cornejo.
Del Pilar expressed enthusiasm about the partnership, stating, “We are thrilled to join forces with C&D Motors, a company that shares our vision for growth and excellence. This partnership will not only strengthen our market presence but will also enable us to deliver more innovative and reliable mobility solutions to customers in Nueva Ecija and neighboring provinces in Central Luzon.”
Cornejo also shared his optimism, stating, “This partnership aligns with our mission to expand our consumer banking in the Central Luzon market. We believe that working with JMC Philippines will create new opportunities and provide value to consumers in the region.”
This partnership marks the beginning of an exciting journey for JMC Philippines and C&D Motors as they are positioned to bring lasting value to customers in Central Luzon. Their combined efforts will not only enhance the local economy but will also provide consumers with more reliable and accessible mobility solutions.
Stay connected with JMC Philippines for more updates:
HUAWEI continues to empower its user community to move confidently and live freely with its latest smartwatch offering, the HUAWEI WATCH FIT 4 Series.
Effortlessly Thin, Exceptionally Light
Weighing 27g and only 9.5mm thin, HUAWEI WATCH FIT 4 features a slim and comfortable-wearing design, completed with a rotating crown for smooth, intuitive control.
The HUAWEI WATCH FIT 4 Pro raises the bar, boasting an ultra-slim 9.3mm profile and a lightweight build of 30.4g. Featuring a scratch-resistant sapphire glass display, a lightweight titanium alloy bezel, and an aviation-grade aluminum body, the smartwatch is built to endure everyday wear and intense workouts. With a peak brightness of 3000nits, it offers a vivid, high-definition display even in direct sunlight.
Built with Pro-Level Fitness Features That Keep Up on Land and Sea
Outdoor enthusiasts can look forward to the HUAWEI WATCH FIT 4 Series’ new barometer, which offers crucial elevation gain data and supports seven outdoor sport modes including mountain climbing and skiing.
Equipped with the five-star, dual-frequency HUAWEI Sunflower Positioning System with 30% improved GNSS accuracy, the HUAWEI WATCH FIT 4 series ensures precise tracking. It adapts to the user’s motion while minimizing signal issues in varied environments.
The HUAWEI WATCH FIT 4 meets essential needs with features like offline maps, route import, route navigation, and more. Meanwhile, the HUAWEI WATCH FIT 4 Pro enhances the outdoor experience with offline contour maps, checkpoint navigation, and a professional trail running mode that enables avid runners to explore new terrains with confidence.
Golfers can now access over 15,000 global golf course maps, including 111 courses in the Philippines, on the HUAWEI WATCH FIT 4 Pro. The Real-Time GPS-Based Distance Measurement helps players plan their shots and avoid hazards with greater accuracy. As the game progresses, Half-Scoring Report gives a mid-game overview to help golfers adjust their strategy, while Scorecard Operations track their performance.
The HUAWEI WATCH FIT 4 Series’ first-ever watersports route tracking feature is tailored to seven different activities, including sailing and SUP. It also tracks activity-specific performance metrics, such as heart rate and distance.
The HUAWEI WATCH FIT 4 Pro can handle depths of up to 40m and features a dedicated Freediving mode with real-time metrics, like depth and speed. Coupled with safety alerts, diving enthusiasts can enjoy added assurance and guidance when diving
Top Filipino freediver and Philippine Freediving Team pioneer Martin Zapanta shared his freediving experience with the HUAWEI WATCH FIT 4 Pro on, saying, “Wearing the HUAWEI WATCH FIT 4 Pro on my wrist makes freediving both more enjoyable and safer.”
Comprehensive Health Management for Lifelong Wellness
Beyond fitness, HUAWEI WATCH FIT 4 Series introduces innovative, health-focused upgrades for a more holistic wellness approach.
Now with all-day Heart Rate Variability (HRV) tracking, the smartwatch delivers deeper health insights by analysing changes in heart rate variability to support proactive wellness. With the Emotional Wellbeing Assistant, the smartwatch analyzes emotional cues to guide users to manage their mental health better.
A first for the HUAWEI WATCH FIT Series, the HUAWEI WATCH FIT 4 Pro comes with the HUAWEI TruSense System. This brings significant improvements in performance, delivering more accurate, faster and comprehensive tracking than ever before. It also features built-in ECG measurement capabilities, empowering users with immediate heart health data.
Smart Features for Next-Level Convenience
The HUAWEI WATCH FIT 4 Series supports smart features, including voice notepad, quick message replies, remote shutter, weather, and more to enhance users’ convenience. Broadly compatible with Android and iOS devices, the smartwatch offers seamless device connection. It boasts a battery life with up to 10 days of use. The HUAWEI WATCH FIT 4 supports fast charging of up to 75 minutes, and up to 60 minutes for the HUAWEI WATCH FIT 4 Pro to ensure uninterrupted health and fitness tracking.
Discover a Smarter, Healthier Way of Living with the HUAWEI WATCH FIT 4 Series
The HUAWEI WATCH FIT 4 Series is now available on Shopee, Lazada, TikTok, HUAWEI Online Store and HUAWEI Experience Stores nationwide. The HUAWEI WATCH FIT 4, available in Black, White, and Purple, retails for PHP6,499. The NFC-enabled HUAWEI WATCH FIT 4 in Gray is priced at PHP6,999. The HUAWEI WATCH FIT 4 Pro is priced at PHP13,999.
Enjoy exclusive freebie gifts, vouchers, and other offers. Visit HUAWEI’s official website or social media accounts (Facebook | Instagram) for more details.
Flooding poses a major transport challenge during the rainy season. While road repairs and blockages can be managed through rerouting, major floods halt mobility until the waters subsides. Addressing this issue requires collective action. Everyone is responsible, as individual actions impact entire communities and livelihoods. This fueled NLEX Corporation to organize the Inter-agency Flood Mitigation Forum 2025 to foster cooperation and increase awareness of sustainable flood prevention solutions.
The forum brought together representatives from the cities of Quezon, Caloocan, Malabon, Navotas, Valenzuela, Manila, Meycauayan, the municipalities of Obando and Marilao, and the Bulacan Provincial Government with partner government agencies, the DILG, Office of Civil Defense, MMDA, DENR, DPWH, DOTr, and TRB, and experts from UP’s National Hydraulic Research Center and AMH Philippines.
“The flooding issue is a difficult challenge, and we, at NLEX Corp., are mindful of our responsibility to operate and maintain our expressways to ensure the unhampered flow of people and goods. That’s why we brought together our partner agencies and LGUs to find real, workable solutions to flooding in our communities,” said Jennifer Jane Go, NLEX VP for asset management.
Through constructive discussion, they identified that solid waste significantly contributes to flooding, and maintaining clean waterways is one of the most immediate and effective solutions.
AMH Philippines stressed the need for cooperation among LGUs, pointing out that stormwater flows across boundaries and requires a harmonized approach to flood control.
Marilao Municipal Administrator Froilan Angeles underscored the role of bayanihan in addressing the issue. “Ang basura ang isa sa dahilan ng pagbaha. Matagal na po natin itong gustong ma-address pero kailangan ang full cooperation at participation ng lahat,” he said.
Other LGUs also shared their struggles in maintaining clean waterways. The forum enabled participants to exchange ideas, offer real-time feedback, and explore joint solutions prioritizing sustainability.
Among the pledged support are the installation of trash traps and the deployment of additional Estero rangers from the DENR, and closer coordination and monitoring with concerned barangays through the DILG.
Engr. Joselito Cantillon of the Valenzuela City Flood Control Division also suggested long term solutions to address the issue. “Mag-invest sa heavy equipment kagaya ng para sa dredging. Pwede ring tumulong si DPWH na mag-design ng river wall at maglagay ng port area para daanan ng heavy equipment. Reviewing city ordinances would also help,” Engr. Cantillon said.
The Inter-agency Flood Mitigation Forum 2025 was filled with insightful ideas. Roderick Tongol, Head of Malabon Disaster Risk Reduction Management, expressed his appreciation for the event. “Nagpapasalamat po kami sa forum na ito dahil itong issue na sinusubukan nating i-solve ay hindi kayang solusyonan ng isang city lang. Kailangan talaga na magsama-sama lahat ang mga lugar na apektado nito,” he said.
“We share the same environment. Kung ano ang makakaapekto sa Malabon, sa Caloocan, sa Valenzuela, ay makakaapekto rin sa amin. This forum allows us to strengthen our partnership and look for best practices to come up with solutions. Maaaring may solution na sila na maaaring i-implement sa amin, at ‘yong solution namin ay maaari rin nilang magamit,” said Dr. Vonne Villanueva, City Disaster Risk Reduction and Management Officer of Navotas City.
By the end of the Inter-agency Flood Mitigation Forum 2025, participants pledged to clean waterways before the onset of the rainy season and committed to share information with their communities and work closely with LGUs and relevant agencies for effective implementation.
The Inter-agency Flood Mitigation Forum 2025 is an initial step towards a broader plan for crafting and executing sustainable solutions. Participants will reconvene to track progress and refine the next phases of implementation.
NLEX Corporation is a subsidiary of Metro Pacific Tollways Corporation (MPTC), the toll road arm of Metro Pacific Investments Corporation (MPIC).
Ever needed a quick answer to a tricky question? Struggled to find the perfect image to bring an idea to life? Or maybe you’ve been stuck brainstorming birthday ideas or figuring out how to keep a conversation going? If this sounds familiar, we’ve got great news: Rakuten Viber is now bringing the Copilot experience directly to Viber users in the Philippines. Just instant access to your AI companion.
Copilot is an AI companion created by Microsoft, now available on Viber. Users can save time, spark creativity, and stay productive, all without leaving their favorite messaging app. Whether it’s finding inspiration, solving problems, or simply making life a little easier, Copilot is here to help. Getting started is simple: just send your first chat to Copilot on Viber to begin enjoying the experience!
“Viber’s mission as a super app is to enrich our users’ lives by fostering meaningful connections and simplifying everyday tasks,” says Atanas Raykov, VP of marketing at Rakuten Viber. “Copilot aligns perfectly with this mission, providing quick answers, personalized advice, and fresh ideas – all in their favorite chat environment. This partnership marks a significant step in our journey to become a true global Super App, democratizing access to cutting-edge AI capabilities and offering Viber users the easiest and free-of-charge way to experience Copilot’s power.”
“We’re thrilled to partner with Viber, a trusted messaging app used by millions around the world,” says Davide Bonapersona, product leadership, Copilot. “This collaboration makes Copilot more accessible than ever, empowering Viber users to supercharge their creativity and productivity. With a seamless integration, they can now enjoy Copilot right at their fingertips.”
To spread the word, the launch is supported by a vibrant campaign on Viber featuring attractive and non-intrusive ads, in-app messages, and updates on official local Viber channels. To access the offer, please ensure the latest version of the Viber app is installed: https://vb.me/purplepr
Whether you’re a gamer, work from home employee, or just a self-styled gadget junkie, a dedicated gadget room can be a life-changer.
It’s more than just a room where your gadgets reside. It’s your office, entertainment hub, and maybe even your own retreat. But as your gadget collection grows, things tend to get sloppy fast.
That’s when intelligent interior design comes into play. An intelligently designed gadget room will both look breathtaking and be even more functional.
From lighting and floor layout to storage space and furniture, it’s a way of designing a sleek, clean, and completely technology-friendly space.
Here’s a step-by-step guide to some clever interior design tips that can help you transform any room into a productive tech heaven—Filipino-style.
1. Start with the layout: Design around the tech
The layout is the foundation of your gadget space. Start out by deciding on the general function of the room, whether it will serve as a workspace, gaming area, creative space, or all of the above. Next, design your layout based on your most-used gadgets.
Power availability is crucial. Place your desk or workspace close to outlets and keep space available for surge protectors and cable management.
Make it mobile. Modular furniture allows you to rearrange the space according to your configuration. Mobile shelving, folding desks, and catered carts are wonderful alternatives.
Hog your walls. Floating shelves, accessory pegboards, and wall-mounted monitors can keep your floor clear while highlighting your equipment.
And don’t forget to warm up the space visually. Start by grounding your design with stylish area rugs for any space. Rugs cut echo, define your zones visually, and keep the overall look sleek, perfect for weighing slimmed-down tech against coziness.
Extra Tip: Use painter’s tape to set your layout before deciding on furniture placement. This can save you more time and effort in moving heavy objects.
2. Use furniture that works with your devices
Furniture is not only for sitting and stashing stuff; it also needs to support and protect your tech setups. Here are a few to consider for your space:
Cable management that comes included with desks does you the favor of keeping cables neat and untangled chargers.
Media consoles that incorporate hidden storage compartments are ideal for hiding routers, charging stations, and smart hubs.
USB outlets or wireless charging-capable side tables turn recharging your phone into as simple a gesture as setting it down.
For small rooms, go vertical. Shelves high up and wall storage can hold anything from laptops to gaming consoles without taking up precious floor space.
Additionally, see if there are any local brands like Mandaue Foam where you can check out the furniture in person. Make sure the dimensions fit into the space, and remember to leave enough allowance for cables and cords.
3. Lighting that supports both mood and tech
Lighting can either make or ruin a room. If you’re considering a multi-purpose room, consider lighting that does double duty, including task and ambient light that adjusts to whatever you’re doing.
Install smart bulbs so you can adjust brightness and color temperature through an app or voice commands. This is particularly convenient when transitioning from work to play.
Buy cool-toned lighting for working and warm-toned lighting if you need to relax.
Add accent lighting behind TVs or under PC monitors to provide a cozy glow, ideal for watching movies or playing games.
For content creation, make use of ring lights or task lamps with variable brightness and color.
To make your life easier, consider smart plugs and automation routines that turn lights on or off automatically according to your schedule.
Install floating shelves and desk-side drawers to keep the essentials within reach without covering your surface.
Tie up loose wires with cable sleeves, Velcro straps, or cord clips.
Add rolling carts to help with organizing frequently used items without making a mess when taking them in or out.
For tablets, external drives, or spare keyboards, use vertical desk organizers to save space.
If you want to liven up your setup, you can use locally made baskets or wooden storage containers, as they are both functional and aesthetically pleasing.
NOTE: Space organization does not necessarily have to be dull or boring. Incorporate it into the room’s decor so that it’s seamless and aesthetic.
5. Embrace minimalist design principles
When it comes to a gadget room, a general rule is that less is more. Minimal chic keeps your room lively and keeps you focused on work or your next ranked match.
Use a neutral color scheme with one or two dominant colors, such as black and wood tones, and one splash of neon or chrome.
Restrict surface clutter. Only keep in the open what you frequently use, and hide the rest.
Select tech-friendly table finishes such as properly finished wood or a hard resin surface. This will prevent scratches or cracking on both your gadgets and the table.
Also, try to group devices with similar looks or functions together to reduce the amount of movement needed in your room.
For instance, those matte black headphones look so much better next to your matte black speaker than in the corner of the room away from it, plus you can reach it right away.
6. Add comfort without sacrificing functionality
You’ll probably be sitting for hours on end at your battle station, so long-term comfort is as important as the room’s appearance.
Invest some money in a proper ergonomic chair with adjustable armrests.
Include a height-adjustable desk if you want to switch between sitting and standing throughout the day.
Incorporate comfortable items such as bean bags, footrests, or even a recliner if space allows.
Use soft throw blankets, blackout curtains, or acoustic panels to make the space relaxing and sound-absorptive.
Pick materials appropriate for our hot and humid climate—air-porous cotton, mesh, or linen upholstery reduces heating and promotes airflow.
Prioritizing your comfort translates to increased productivity for work, (hopefully) better gaming performance, coding, or even just binge-watching your favorite TV show.
7. Smart home features for convenience
Want next-gen voice-controlled tech vibes? Automate your life by using smart accessories and systems for less hassle.
Use smart plugs on lights, fans, or even your coffee machine to reduce energy usage.
Get a Google Home, Alexa, or Apple HomePod to voice-command your environment.
Install motion sensor-activated lights that turn on when you enter a room and turn off when you leave.
Use your smart appliances to create an automated routine, like a “Work Mode” that turns on the white lights, turns on your monitor, and closes the blinds.
If you’re new to smart home tech and want to get started without spending a lot of money, try out smart kits from Mi Home, Bardi, or Globe At Home.
If you properly install these smart home items, you’ll free up a lot of time in your routines, which you can then use for more productive activities.
Conclusion
A complete gadget room needs to incorporate three functions: stylish, functional, and cozy. It’s not about flaunting your gadgets, it’s about making the room fit your workflow.
Every element of the room, from intelligent furniture and lighting to storage and automation, should help you focus less on fixing things and more on work or play.
Start small with lighting and configuration tweaks. Then, gradually evolve your setup using tech-ready furniture, hidden storage units, and integrating smart home features. Whether you want to set up a high-end gaming command center battle station or a cozy productivity work nook, your gadget room should first fit your needs.
Ever dreamed of wizard-style moving photos like in Harry Potter? The vivo V50 brings that fantasy to life, without any spells required!
Real magic is now in your pocket as the vivo V50’s Live Photo feature captures moments that move, just like the portraits lining the halls of Hogwarts!
Frame the perfect shot in motion
Bring your memories to life with cinematic flair using the vivo V50’s Live Photo!
This feature captures the moments just before and after you press the shutter, turning a single photo into a living memory.
Here’s how you can use Live Photo:
Open the Camera app on your vivo V50.
Swipe right to access “More” modes.
Tap the Live Photo icon (it looks like a ripple or tiny camera motion).
Snap away! You’ve now captured a memory in motion.
What’s even more exciting is that you can scroll through those frames and pick the perfect moment.
No more blinks, no more awkward grins. It’s like photo magic in every shot!
Bring still moments to life
Take your wizarding experience to the next level — relive your memories as if conjuring scenes from a living spellbook.
With the vivo V50’s photos, your gallery becomes a canvas of emotion and motion. All you need to do is to pick the Live Photo you want, hold it down and viola!
Whether it’s an epic skate session or a memory filled with motion and adrenaline, relive the magic every time you unlock your phone.
With the vivo V50, your memories don’t just live in the past—they breathe, they speak, they move. It’s not just technology. It’s enchantment in your pocket.
Let the vivo V50 work its magic, as much as your heart desires! Available for as low as PHP26,999 at any vivo concept store, kiosk, or online via the vivo e-store, Shopee, and Lazada.
Epson Philippines, in partnership with WWF-Philippines, has successfully completed the Increasing Capacities for Local Environmental Action (ICLEAN) Project in Monreal, Ticao Island, Masbate, helping the community tackle pressing waste management challenges while protecting the rich marine ecosystems that sustain local livelihoods.
Located along the Ticao-Burias Pass Protected Seascape (TBPPS), a nationally recognized marine sanctuary known for its rich biodiversity and critical role in supporting the livelihoods of coastal communities, Monreal is one of 18 coastal municipalities responsible for safeguarding this vital marine environment. Home to approximately 7,500 households across 11 barangays, the town faces severe waste management challenges, with over 6,000 kilograms of waste generated daily—42% of which is plastic—highlighting the need for improved waste handling systems.
Addressing Critical Environmental Challenges
Before the program, Monreal’s residual containment facility struggled to keep up with growing waste volumes. Limited storage capacity left communities vulnerable to unmanaged waste, with plastic pollution posing a serious threat to the surrounding marine ecosystem. Much of the waste consisted of recyclable materials, including laminated sachets, plastic bags, and drinking straws, that frequently ended up in the ocean.
The ICLEAN Project responded with a comprehensive approach that combined infrastructure upgrades, technology support, and capacity building. These efforts resulted in a 49.77% increase in waste storage capacity at Monreal’s residual containment facility, contributing to cleaner streets, healthier neighborhoods, and improved public health conditions.
“‘Engineered for Good’ is a standard we live by,” said Masako Kusama, president and director of Epson Philippines. “By working directly with communities like Monreal, we help people gain the resources and skills they need to shape a more secure future while protecting the marine resources their livelihoods depend on.”
Technological Solutions for Local Action
A key element of the program was the provision of a plastic shredder to the local government of Monreal, markedly increasing their ability to process plastic waste and sustain eco-brick production. This existing initiative uses 1.5-liter PET bottles filled with shredded plastic as building materials for local construction projects. This technology transfer strengthens Monreal’s recycling efforts and creates added value from materials once considered waste.
Extensive training sessions were also held for local government and barangay officials, as well as waste collectors, covering solid waste management laws, effective waste segregation techniques, and strategies to reduce plastic waste at the source. These sessions ensure that local waste management systems remain effective long after the program’s conclusion.
Education for Long-Term Change
Recognizing that sustainable change starts with awareness, the program engaged young people through environmental learning sessions across elementary and high schools in Monreal. Hundreds of students participated, gaining practical knowledge about plastic pollution and the importance of the 3Rs—reduce, reuse, recycle.
“Sustainability must connect directly to people’s lives,” said Jun Narvadez, Jr., Donsol Integrated Conservation Program manager of WWF-Philippines. “Through this partnership, we’re helping people see that they can drive meaningful change. The most effective solutions are the ones that start with people and grow through their leadership.”
By empowering young residents with the knowledge and skills to care for their environment, the program helps cultivate a generation of sustainability advocates equipped to make lasting contributions to their communities.
Protecting a Vital Marine Ecosystem
For coastal communities like Monreal, the health of marine ecosystems is more than just an environmental concern. This is now a matter of survival and economic security. As part of the TBPPS, these waters provide critical fishing grounds and marine biodiversity that sustain thousands of livelihoods. However, increasing plastic pollution disrupts this balance, threatening fish habitats, contaminating water sources, and jeopardizing long-term food security.
Through the ICLEAN Project, improved waste management systems are helping prevent plastic waste from reaching the sea, protecting vital breeding grounds, and supporting healthier marine ecosystems. These efforts ensure that fishing communities can continue to rely on the resources that sustain their way of life, securing both environmental and economic futures for generations to come.
Looking Ahead
Building on the success in Monreal, Epson, and WWF-Philippines are actively working to bring similar programs to additional communities surrounding the TBPPS. The goal is to establish a connected network of environmentally responsible municipalities working together to protect their shared marine environment and strengthen community resilience.
“Our commitment is clear: to be responsible partners in sustainability—supporting communities, enabling livelihoods, and advancing solutions that create lasting, positive change,” Kusama added.
For more information about this program and other projects of Epson Philippines, visit www.epson.com.ph.
Shell Philippines is excited to announce the official launch of the Shell LiveWire Philippines 2025 program, inviting innovative Filipino entrepreneurs to take the next step and accelerate their business ideas.
Shell LiveWire is Shell’s flagship enterprise development program designed to foster innovation and provide critical support to local businesses. It seeks to identify and nurture unique and innovative Filipino businesses that demonstrate high potential for growth, community impact, and economic contribution. These businesses include those with proven and applicable solutions within the sectors of energy, environment, circular economy, and community development, that can readily be made available to the market. The program also aims to support MSMEs, cooperative enterprises, associations, or organizations composed of women, out-of-school youths, vulnerable groups, and other community-driven initiatives. These enterprises contribute to the local prosperity of their communities and can also include agri-enterprises that utilize new and sustainable practices and technologies to increase productivity and growth in agricultural products.
Since 2020, the Shell LiveWire Program has attracted over 800 local startups, with more than 130 enterprises receiving critical training, mentoring, and capital funding support. As a result, these initiatives have created over 800 jobs, significantly boosting local economies. Additionally, more than 14 local startups have been successfully integrated into Shell’s supply chain, showcasing Shell’s commitment to fostering sustainable business growth. Through these integrations, businesses have gained access to broader markets, increased visibility, and sustained financial support, solidifying Shell LiveWire’s impact on the entrepreneurial ecosystem in the Philippines.
Why Join Shell LiveWire PH 2025?
Participating in Shell LiveWire means gaining access to mentorship, networking opportunities, funding, and the support needed to scale businesses effectively. This program provides a platform for businesses to showcase their potential, foster community impact, and contribute to the sustainable development of the economy.
