Rakuten Viber champions Pinoy MSMEs with Pinoy Dream Negosyo

    TechnologyEnterpriseRakuten Viber champions Pinoy MSMEs with Pinoy Dream Negosyo

    Select Filipino entrepreneurs vying for a chance to realize their business dreams came to a head last July 14 as Rakuten Viber gathered the Pinoy Dream Negosyo event in Makati City. 

    The event rounds off the series of online challenges and activities that the top three participating entrepreneurs from the Raket PH and FoodPH Viber channels had to undergo for the opportunity to pitch their business ideas and receive a business grant from Viber and its partners Inquirer Group of Companies and Grab Express.

    Pinoy Dream Negosyo is in line with Rakuten Viber’s mission to educate, enable, and empower Filipino MSMEs by giving them a platform to share their entrepreneurial journey and by providing business owners with the know-how and tools to help implement their business plans, and scale their business operations.

    Viber, one of the world’s leading apps for free, secured, and easy communication, has been instrumental in helping small businesses grow and stay connected to their consumers and each other, especially during the pandemic.

    Viber saw an increase in the use of its Channels feature during the Covid-19 lockdowns. Viber Channels helped entrepreneurs reach out to potential customers and like-minded individuals, allowing them to grow and manage their businesses.

    Among the helpful tools for small businesses were the Raket PH and FoodPH Viber channels.

    Raket PH serves as a Viber channel for MSME owners and side hustlers who want to promote their side businesses. Since its launch, Raket PH now has over 203,000 subscribers. 

    Food PH, on the other hand, is an online food channel that helped small and micro food entrepreneurs adapt to the “new normal” during the pandemic through contactless online purchases. FoodPH eventually evolved through its bot, serving as a transaction point for buyers. The Food PH channel has grown significantly to attract over 560,000 subscribers. 

    Making MSME dreams a reality

    Pinoy Dream Negosyo opens the doors to MSMEs who want to share their business journeys and acquire the knowledge and tools to make their entrepreneurial dreams a reality. 

    “Pinoy Dream Negosyo didn’t happen overnight. It is a byproduct of the team’s hard work to meet and answer the needs of the Filipinos back in 2020,” said Lana Macapagal, APAC PR lead for Rakuten Viber. “When there was a surge in users and communities actively using Viber, we asked ourselves how we could help them further. That led us to our goal, which is to champion Filipino MSMEs.” 

    Pinoy Dream Negosyo has two categories, Raket Mo ‘To and Da Best of FoodPH. 

    At the event, three entrepreneurs from Raket PH and three from Food PH had the opportunity to inspire other aspiring Filipino entrepreneurs by sharing their stories and pitching their final business ideas for a chance to receive a business grant from Viber and its partners.

    In the end, two budding Filipino entrepreneurs became one step closer to fulfilling their entrepreneurial dreams as they each received a business grant from Viber and its partners. 

    Mon Cabsag of The Bistro Box wowed the judges with his version of nilupak, a traditional Filipino delicacy, to win as the GRAND BESTie of FOODPH. 

    Richmond Argosino of Ken Goods and Apparel, on the other hand, gave a clear pitch of his desired business path to ultimately capture the grand prize for Raket Mo ‘To of RaketPH.

    Cabsag, during the media Q&A segment of the event, said that he will use the prizes to upgrade his business equipment to serve his customers better. “It was a memorable and exhilarating experience for me. I met and interacted with many entrepreneurs like me and gained more perspective about running a business,” he added.

    Viber, a long-time supporter of entrepreneurs in the country, looks forward to the next set of enterprising individuals whose dreams it can help make a reality.

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