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    Samsung beefs up software arsenal, starts hiring outside talent

    TechnologySamsung beefs up software arsenal, starts hiring outside talent

    Samsung has always been a firm believer in keeping everything in-house. But even juggernauts like Samsung need help in the fast evolving world of technology. That’s why the Korean company is now seeking to acquire top notch tech talent, as well as embracing acquisitions to shore up their pool of engineers and innovations to keep up with rivals like Apple. In light of this, the company has begun hiring foreign software engineers, with a large number of those hires hailing from India.

    In an interview with the Wall Street Journal, the president of Samsung ‘s mobile business, J.K. Shin said that “The technology industry is growing very quickly and it is too much of a burden to try to do everything in-house. There are many qualified workers from India that are very skilled in software. And there are small companies that we can acquire that have good research and development capabilities.”

    Samsung sees the future of their mobile success in software, not hardware. Younghee Lee, senior vice president of sales and marketing said that while Samsung will continue to work with Android, their company’s strategy is to work with multiple software platforms, and to continue investing in Bada. Bada is Samsung’s own OS offering, and though the company has implemented the OS in several of its phones, the OS is nowhere near Android in terms of popularity and appeal.

    Source: Wall Street Journal

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