Brother Philippines recently held product demos and hands-on training on the use of their embroidery machines for entrepreneurs from MIMAROPA and Bicol at the Lake Hotel in Tagaytay City. The initiative is in hopes of helping SMEs turn needlework into profit by equipping them to make the most out of their brother machine.
Shigeyoshi Hirayama, product specialist for the Personal & Home Company of Brother Industries, Ltd. and Terry Liu, technical engineer for the Customer Service Department of Brother International Singapore Pte Ltd. led the hands-on product demonstration and seminar.
“This workshop is a forum for all existing, prospective, and future Brother embroidery machine customers. It’s a year-round nationwide caravan that becomes Brother’s outlet in providing information about our products. It also gives us an opportunity to hear out the concerns and suggestions of our customers,” said Elenor Garcia, product specialist for Brother Philippines.
Lt. Edwin B. Martinez opted for an early retirement at 49 and opened Snappy Computerized Patches and Martinez Tailoring.
“My wife is a seamstress. When I was still in the service, I borrowed around P300,000 to open a military supplies business near the camp in Camarines Sur. She sews the uniforms of the army but all the other accessories—the patches, logos, and name tags—were done by someone else. It was very burdensome for her and so I decided to buy her an embroidery machine. I got her the Brother PR650e. It was a wise investment for us,” he said.
In less than a year, Martinez was able to earn back his entire capital. Such is also the case with husband and wife business partners Silvano and Joy Malay, who at their mid-40s were able to retire and become full-time entrepreneurs because of the success of their Y2JB Haberdashery.
One product featured during the course of the training is the Brother PR655 which is a semi-industrial embroidery machine. Its six-needle system, spacious 200mm x 300mm embroidery area, and automatic threading make it the ideal machine for custom-made barongs, wedding gowns, company uniforms, and personalized branding. Other state-of-the-art features of the Brother PR655 embroidery machine include advanced natural lighting system, adjustable stitch speed, 28 built-in fonts, and LED pointer.
“We at Brother Industries are always looking for ways to provide convenience to our customers, whether it is for home or business, or for sewing machines or printers. In helping Filipinos maximize their creative and entrepreneurial potential, we also strive to provide customers topnotch service, as part of our mission for Brother’s Customer Plus program which we just recently launched,” said Brother Philippines president Glenn Hocson.
For more information about the Brother PR655 embroidery machine, and other sewing and embroidery machines of Brother Philippines, visit www.brother.com.ph.