LG Philippines brought together art, technology, and heritage at the National Museum of Natural History through a special partnership that exemplifies the beauty and diversity of Philippine geography and identity. The centerpiece of the event was “Fragments”, a solo art exhibition created in collaboration with Isaiah Cacnio, the first digital and motion graphics artist to be featured at the National Museum.
This immersive exhibit harnesses cutting-edge LG OLED display technology to reinterpret the Earth’s story, highlighting the extraordinary geological and ecological richness of the Philippines. From volcanic beginnings to weathered stone and flowing water, the exhibit captures the powerful natural forces that have shaped both the physical landscape and the spirit of the Filipino people.
Running for an entire month, the exhibit invites visitors to the Ayala Reception Hall on the second floor of the National Museum of Natural History to explore the nation’s rich biological history through three captivating digital pieces: “Where Fire Begins,” “Stories in Stone,” and “What Breaks, Flows”, all brought to life by LG OLED AI TVs. These works seamlessly blend art, science, and emotion to reflect the Philippines’ geological and cultural evolution. As Cacnio explains, “Even in fracture, there is flow. Even in separation, there is connection.” His work reminds us that, just as nature molds the Earth, shared history and resilience continue to shape our identity as a people.
Following the unveiling of these innovative digital art pieces, LG reaffirmed its steadfast commitment to the preservation and celebration of Filipino culture through a donation of over PHP500,000 worth of display technology, including TVs and LG StanbyME units, as well as monitors, to the National Museum of Natural History. With the installation of LG’s latest displays, the museum now offers a more immersive and dynamic way for visitors to engage with its galleries, blending cutting-edge technology with the Philippines’ vibrant culture and natural history.

From its initial donation at the museum’s opening in 2018 to its recent support for the National Museum of Fine Arts, and now to its latest donation to the National Museum of Natural History, LG aims to continue enriching communities by combining technology, education, and cultural appreciation. This latest effort reflects LG’s dedication to honoring the past while embracing the future, marking a milestone as the world’s No. 1 OLED TV brand for 12 consecutive years.
LG Philippines managing director Nakhyun Seong emphasized the significance of the celebration and the strong partnership between LG and the National Museum of the Philippines. He reflected on the meaningfulness of marking the 127th anniversary of Philippine Independence at the National Museum of Natural History, surrounded by the country’s rich biodiversity.
Connecting the donation to LG’s milestone, he stated, “Today, we celebrate 12 years of LG as the world’s No. 1 OLED TV brand, a milestone built on innovation, passion, and trust. As a world-leading Korean brand, LG will continue to help make Filipino lives better—blending global technology with local culture, championing nation-building, and helping preserve the Philippines’ rich natural heritage and biodiversity.”

LG’s product director for media solutions Yongwoo Park explained the brand’s philosophy behind its Smart Life Solutions, introducing LG’s vision of Affectionate Intelligence—AI that adapts thoughtfully and personally to human needs. “We don’t just build smart TVs. We build experiences that are warm, personal, and intuitive,” he said, noting how LG’s AI-powered OLED TVs transform everyday life into something more effortless and meaningful.

Director-General Jeremy Barns of the National Museum of the Philippines, expressed deep appreciation for LG Philippines’ generous donation. He called the partnership “yet another milestone in a long-standing collaboration that has allowed us to push the boundaries of what a museum can be in the 21st century.”

Barns emphasized the evolving role of museums in today’s fast-paced technological landscape, stating, “We are increasingly expected to be dynamic, engaging, and responsive, places where knowledge is not only preserved but brought vividly to life, often with the help of multimedia visuals and presentations.” He added that the donation enables the National Museum “to do more and do better in bringing our Filipino heritage, our Filipino stories, to life.”
He also noted that these new technologies will transform the visitor experience across the museum’s network, shifting from static displays to immersive storytelling and from passive learning to active exploration.
During the program, LG Philippines product manager for TV Natasha Morano, and LG Philippines marketing communications manager AG Constantino, introduced the innovative features of the new LG OLED AI TVs. Morano highlighted the AI Magic Remote’s voice-responsive technology, explaining how users are greeted with a personalized welcome message and that the TV recognizes individual voices, eliminating the need to manually switch profiles. Constantino emphasized customization, noting users can rearrange apps for a fully personalized home screen with tailored content recommendations.
Together, they showcased how LG OLED and QNED TVs deliver more than stunning visuals—“Every frame tells a story, every color sings, and every moment comes alive, bringing the future of entertainment into your home.”

Life isn’t just about having the latest technology—it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Discover more at www.lg.com/ph/tv-soundbars/ and stay connected by following LG Philippines (@lgphilippines) on www.facebook.com/LGPhilippines/, www.instagram.com/lgphilippines/ and www.tiktok.com/@lgphilippines.