Buzzing with excitement, SM City Fairview played host to an explosion of technology, cosplay, and TCGs last weekend as pop culture community converged for Cyberzone Geek Con DX — SM Cyberzone’s flagship event for geek enthusiasts.
“It was an epic weekend for fans of all things tech, gaming, pop culture, and anime,” describes Mr. Patrick G. Pacla, vice president – operations and marketing (Sponsorship and Cyberzone), SM Supermalls. “From state-of-the-art gadgets to cutting-edge gaming decks and immersive cosplay showcases, our inaugural leg delivered an experience that resonated with fans across every facet of geek culture.”
A Multi-Faceted Celebration
Attendees were treated to a spectrum of experiences designed to appeal to every kind of enthusiast. The Hobby Corner offered avid collectors a glimpse into meticulously curated displays featuring Gundam models and anime figures from hit franchises like Demon Slayer, Haikyuu!!, and Jujutsu Kaisen.
For those eager to dive into new gaming realms, Ludus distributors hosted free introductory lessons on the iconic trading card game, Magic: The Gathering, sparking enthusiasm among both newcomers and seasoned players alike.
Diverse experiences all-set: Hobby Corner, Deluxe Lane, and Atelier Alley all ready to hype the community 
Diverse experiences all-set: Hobby Corner, Deluxe Lane, and Atelier Alley all ready to hype the community 
Diverse experiences all-set: Hobby Corner, Deluxe Lane, and Atelier Alley all ready to hype the community
In the event’s Deluxe Lane, digital artists and gamers experienced firsthand the latest creative tools. Demonstrations included live art sessions where participants pushed the limits of creativity using Wacom tablets paired with MSI’s newest laptops. An on-stage design session by guest artist “Arts of Ran” provided an in-depth exploration of character design, underscoring the event’s commitment to nurturing creative talents.
Likewise, customization remained a central theme with exhibitors such as Gameline Keys and Datablitz x Akko showcasing the latest mechanical keyboard accessories—from keycaps and switches to sleek keyboard cases.
Gamers also flocked to witness the debut of MSI’s portable gaming marvel, the Claw 8 AI+, with on-the-spot challenges awarding MSI freebies that added an extra layer of fun and excitement for all participants.
Spotlighting the Cosplay Community
No geek convention is complete without its vibrant cosplay community, and Cyberzone Geek Con DX did not disappoint! Elaborate cosplay parades transformed the venue into a living gallery of beloved characters. Mainstay figures in the community—such as performers Hippochi, Maria Song, Gelo Grayson, VTuber Kira Omori, and renowned cosplay photographer Jay Tablante—helped energize the crowd.
The event culminated with competitive showcases where standout cosplayers received a generous pool of PHP47,000 in a contest that celebrated creativity and dedication.
Up Next for Cyberzone Geek Con DX: SM City Cebu
For those who missed out on the action at SM City Fairview, Cyberzone Geek Con DX is set to return at SM City Cebu on March 8-9. If you’re looking for the top tech brands, exclusive deals, and legit experiences, you #GotItAtCyberzone.
Use the event hashtag #CyberzoneGeekConDX to join thrilling online conversations, reconnect with new friends, and to keep the geek going.
Follow SM Cyberzone on Facebook, Instagram, and TikTok for updates and event highlights!