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    MMDC and Concentrix launch innovative Work & Study Program to empower working students

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    MMDC and Concentrix launch innovative Work & Study Program to empower working students

    Mapúa Malayan Digital College (MMDC), the premier digital-first, fully online college in the Philippines, together with Concentrix, a leading global provider of customer experience solutions and technology, are collaborating for an exciting Work & Study Program that aims to address the Filipino labor market’s problems on unemployment, improve quality of education and work-life balance most especially for working students, and produce more skilled professionals.

    According to a report by the Philippine Statistics Authority (PSA) released in February 2024, there are 1.60 million unemployed Filipinos as of December 2023. The talent shortage and high unemployment rates in the country are due to several factors such as poor education system, lack of decent job opportunities, and lack of relevant skills.

    However, the IT-BPM Association of the Philippines states that by 2028, the tech industry hopes to create 2.5 million new jobs in the country. So far they are on track in hitting their goal of creating more jobs in the past 4 years.

    With these new opportunities in the labor market, the Philippines needs to grow the talent pool of qualified professionals, and MMDC and Concentrix aim to do just that.

    Work & Study Program to empower working students and produce highly skilled professionals

    “Working students in the country have been underserved for years,” says Hazel Banas, Vice President for People Solutions at Concentrix. “The focus has been on basic education and traditional college models that we believe don’t serve the needs of our working students. We need more people in the workforce and the way to produce that, to contribute to the economy and the country’s growth, is to produce more professionals.” 

    MMDC and Concentrix will work together to provide part-time jobs and part-time college education programs to Filipinos who are ready to commit to a brighter future through its Work and Study Program. The program caters to those who are interested in upskilling and developing soft and hard skills that will support their growth and become more qualified professionals. It was designed to make sure that non-graduate workers will be able to work and earn enough income to be able to go back to school and complete their degrees.

    Engr. Dennis Tablante, MMDC’s executive director, says, “MMDC is here to support working students who want to take up a career in IT and Business and set them up for success. We offer flexible schedules to cater to those who have more than enough on their plate but want to step up their careers and current skill sets. We have top industry leaders to guide our students to become highly equipped professionals who can contribute to the country’s economic growth.”

    Tonichi Parekh, Concentrix’s vice president for client success, states that Concentrix is dedicated to help their current and future employees reach their goals for a brighter future together with MMDC. She says, “We are tech-led and human-empowered, so we decided to partner with MMDC so that we could also empower our employees, we call them game changers, so that they could also live up to their dream of finishing their school while they are working. It changes the dynamics a little bit when the employer offers to their employees that they can actually study and finish their college degrees.”

    The Work & Study Program is open to incoming new employees of Concentrix who will enroll in relevant degree programs in MMDC. Qualified applicants are offered part-time jobs and given a 60-75% working time or 20-30 hours a week and 3-4 subjects per term at MMDC to allow them to manage their time effectively at work, school, and at home. Concentrix will also offer a Salary Deduction Program and offer to pay the matriculation fees per term to eligible part-time employees. The Work & Study Program also includes a load limit program, 3 to 4 units per term, and a mentorship program to help students succeed in their chosen program and career path.

    Here are a few important details about the Work & Study program:

    • The pilot program will be available at Concentrix Ayala North Exchange, Makati and Nuvali, Sta. Rosa offices. The role available to interested applicants is Customer Service Advisor.
    • Interested applicants must apply in person and visit any of the 2 offices.
    • Applicants must pass the Concentrix hiring process and if hired are required to work from either the Ayala North Exchange, Makati and Nuvali, Sta. Rosa offices.
    • Start of employment is on October 1, 2024 and will be invited to enroll at MMDC.

    MMDC and Concentrix will pave the way to provide opportunities to make commitments easy to balance, suitable for the lifestyle of a working student. Hopefully, this will give more working students the drive to upskill, pursue their studies and become highly skilled professionals that will help boost the country’s economy in the years to come.

    If you’re looking for a career with Concentrix, head to their Ayala North Exchange Makati or Nuvali, Sta. Rosa offices to apply as a Customer Service Advisor and get a chance to be a part of the Work & Study program. If getting your college degree online is your next step, applications for MMDC’s school year 2024 to 2025 are ongoing. Term 1 will start on August 19, 2024. Enrollment ends on August 31, 2024. Apply now.

    To make college education more accessible to all Filipinos, MMDC also offers the Asenso Scholarship to incoming working students. This gives a 36% discount on tuition fees and can be enjoyed until graduation. MMDC also offers financial aid programs with BukasPH and GCash to support working students in the country. More information here.

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    Flying Tigers Express celebrates successful soft launch, sets new standard in PH Logistics

    Gadgets Magazine 11
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    Flying Tigers Express celebrates successful soft launch, sets new standard in PH Logistics

    Flying Tigers Express, the Philippines’ fastest air express courier service, made a remarkable entrance into the logistics scene with its soft launch last August 6, 2024.

    A game-changer in the logistics industry, Flying Tigers Express offers unmatched same-day and next-day door-to-door deliveries and provides customized solutions that significantly enhance supply chain efficiency.

    For businesses, it means products reach their customers quickly and reliably. For consumers, it is about the convenience of fast, secure delivery for any item, anywhere within the service areas.

    The launch was held during Symph’s monthly Tech Listens, gathering a diverse crowd of eCommerce entrepreneurs, online store owners, business professionals, and eager consumers. Symph is a software development company that specializes in custom software development, UI/UX design, AI Solutions, and business strategy. They play a vital role in Flying Tigers Express, as their CEO and founder, Dave Overton, is also the courier service’s chief technology officer.

    For the special occasion, the event carried the theme “Tech Listens: Flying Tigers Express on Accelerating Philippine eCommerce and Logistics.”  It served as a platform for industry leaders and tech enthusiasts to provide insights into the latest trends, technologies, and strategies transforming logistics and eCommerce.

    Attendees were treated to an in-depth presentation by Jover Alforque, co-Founder and CEO of Flying Tigers Express, who shared how the company is reshaping the logistics landscape in the Philippines.

    One of the event’s highlights was a dynamic panel discussion featuring Alforque, COO Jon Gotiong, and CTO Dave Overton. The discussion, titled “Philippine Logistics and the Market Opportunities for Flying Tigers Express,” offered valuable perspectives on the current challenges and future opportunities in the industry, positioning Flying Tigers Express as a leader in the evolving logistics market.

    Flying Tigers Express is already making its mark, delivering across 50 cities during its soft launch phase.  The company aims to expand its reach to service every major city in the country later this year, doubling or even tripling its current coverage.

    Ready to experience the future of logistics? Book your delivery today by visiting https://flyingtigers.express/ or downloading the mobile app at  https://sym.ph/flyingtigersexpress.

    Good nutrition is not enough to secure your health

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    Good nutrition is not enough to secure your health

    When it comes to safeguarding personal health and future, many Filipinos are still considered vulnerable.

    Poor nutrition is a major contributor to a range of chronic diseases and among the most common diseases in the country are diabetes, heart disease, and anemia. Recent data also show the Philippines is experiencing a surge in obesity rates and diet-related deaths. The National Nutrition Survey revealed that the prevalence of overweight and obese adults has increased significantly over the past decade. These highlight the urgent need for improved nutrition and healthcare strategies to address this growing epidemic.

    While good nutrition is the cornerstone of a healthy lifestyle, it’s only part of the equation. To fully safeguard one’s health, financial preparation is essential. Just as nutritious food fuels and protects the body, having a health fund allows one access to the appropriate medical care when needed, creating a well-rounded approach to one’s overall wellbeing.

    According to the World Health Organization (WHO), the poorest Filipinos shell out 75% of out-of-pocket health spending while the richest spend 58% for medicine. Health insurance not only provides financial protection, but also facilitates timely access to healthcare services. With the right insurance plan, individuals can receive regular check-ups and treatments that can prevent or manage chronic diseases effectively.

    Sun Life Grepa Financial, Inc. (Sun Life Grepa) is committed to helping Filipinos achieve this balance. By offering a range of health insurance plans tailored to meet diverse needs, the company aims to support individuals in their journey towards better health and financial security.

    For those who want lifetime health coverage, the company offers Sun Grepa Fit and Well, a comprehensive life and health protection that provides financial benefits upon early or late diagnosis of any of the 114 covered critical conditions. There are also specialized health protection plans such as the Sun Grepa Senior Care for people in their golden years, Sun Grepa Cancer Care for those battling cancer, and Sun Grepa ICU Protect, which pays benefits in case of ICU confinement.

    “We at Sun Life Grepa are continuously looking for innovative financial solutions to address emerging health issues and concerns, giving the uninsured more ways to protect themselves and their future, not just through good nutrition, but also through affordable health coverage and maximum health protection,” said Richard S. Lim, president of Sun Life Grepa.

    Sun Life legal team earns spot in prestigious Legal 500 GC Powerlist

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    Sun Life legal team earns spot in prestigious Legal 500 GC Powerlist

    The legal team of Sun Life Philippines has been recognized in the Legal 500 GC Powerlist, an elite roster that highlights the most influential in-house lawyers and legal teams in the Philippines.

    Legal 500 is an organization that analyzes the capabilities of law firms across the world, with a
    comprehensive research program that is revised and updated every year to bring the most up-to-date vision of the global legal market. Its GC Powerlist recognizes in-house legal teams that play an important role in driving the organization’s businesses forward, especially those that innovate.

    This is the first year that Legal 500 has released a Philippine list, and Sun Life is the only insurance company to be included.

    “My team and I are honored to be included in this prestigious list, and we are delighted to put the spotlight on the insurance industry,” says Atty. Ed Tordesillas, General Counsel of Sun Life Philippines. “We continuously strive for excellence, and this recognition will inspire us to further contribute to Sun Life’s mission.”

    Led by General Counsel Atty. Edgar Tordesillas, Sun Life’s legal team includes Atty. Paolo Macapagal, Atty. Anna Katrina Kabigting-Ibero, Atty. Mark Anthony Parcia, Atty. Frances Ianna Canto, Atty. Hope Jan Candido, Atty. Karen Ann Merza, Jennifer Samodio, and Jane Tarayao.

    “On behalf of Sun Life, I extend our warmest congratulations to Atty. Tordesillas and our entire legal team for this much-deserved distinction from such a notable organization,” says Benedict Sison, CEO and country head of Sun Life Philippines. “We are truly grateful for their contributions as we continuously help clients achieve lifetime financial security and live healthier lives.”

    EXOBORNE: First gameplay reveal and community testing

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    EXOBORNE: First gameplay reveal and community testing

    Publisher Level Infinite and developer Sharkmob released the first gameplay trailer for the upcoming tactical open world extraction shooter Exoborne, currently in development for PC and consoles. Alongside the trailer the team confirmed Exoborne’s presence at this year’s Gamescom. 

    See the gameplay trailer here:

    With an always playable approach and “test early – test often” mindset during the development process the team at Sharkmob is committed to working closely with the community. With the first big, closed online test concluded earlier this year Interested players can sign up on the homepage to receive further information about the game and participate in upcoming tests.

    Sign up page: www.exoborne.com 

    Exo-Rigs and epic gear to master apocalyptic forces of nature

    Exoborne

    Exoborne drops you into a hostile world turned upside down. Players take on the role of Reborn, extraordinary survivors able to use the powerful Exo-Rigs. They thrive in a world plagued by warring factions, deadly elemental chaos, and other hostile Reborn. Utilizing their Exo-Rig abilities the Reborn not only survive the fierce forces of nature but channel that raw power into combat and movement.

    Big risks can yield big rewards, and that has never been truer than when players enter the heart of a storm to find the best possible loot – but will they be able to bring it back home? Exploring the fading remains of society and scavenging for gear and tech is the only way to survive and prepare for the unforeseen challenges ahead. Meanwhile, the stakes will constantly be raised and the fear of losing it all is always present. 

    Gamescom G2024 – meet the team in the Sharkmob community lounge

    For visitors to this year’s Gamescom in Cologne, the team has a special treat at the Level Infinite Booth in Hall 6. Sharkmob team members will guide attendees through a gameplay presentation at the Exoborne community lounge. Exo-Rig cosplays, stage shows, and a game-inspired data treasure hunt will be featured at the Level Infinite booth and beyond. More information about all Gamescom activations for Exoborne will be shared shortly on the game’s social channels.

    Social Links:

    https://www.facebook.com/exobornegame

    https://www.instagram.com/exobornegame

    https://discord.gg/exoborne

    @exoborne

    https://www.youtube.com/@Exoborne

    PLDT, Smart and NCDA launch InnoGen 4.0, championing inclusive technology for persons with disabilities

    Gadgets Magazine 17
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    PLDT, Smart and NCDA launch InnoGen 4.0, championing inclusive technology for persons with disabilities

    PLDT Inc. and its wireless unit, Smart Communications, Inc. (Smart), team up with the National Council on Disability Affairs (NCDA) to launch InnoGen 4.0 (Innovation Generation 4.0) with the theme “Innovation for All.” The program calls on tech-savvy youth to pitch their technology-enabled solutions that empower persons with disabilities.

    “At PLDT Group, we envision a world where everyone has equal opportunities. We strive to create an inclusive and better world, celebrate diversity, and empower individuals from all walks of life. And we are honored to share this passion with the NCDA, highlighting the power of technology to create equitable opportunities for all,” said Cathy Yang, FVP and head of group corporate communications at PLDT and Smart.

    InnoGen 4.0 aims to harness innovation among the youth while supporting the NCDA and its member agencies in the implementation of their respective business programs and making their operations more intuitive and inclusive for the benefit of persons with disabilities.

    “It takes a whole-of-nation approach to help persons with disabilities overcome daily challenges. We are thankful to our partners in PLDT and Smart for providing this opportunity for persons with disabilities in Innovation Generation 4.0. We look forward to the applications that will be developed by the participants, because the sector is in dire need of innovations that will empower persons with disabilities to participate in economic activities and gain access to government programs,” said Glenda Relova, NCDA executive director.

    “We aim to inspire the youth to use their talents and creativity to innovate and create technology-based solutions to uplift communities so that no one gets left behind. Fostering a culture of innovation and inclusion, we can create a community where everyone can thrive. With the power of technology, we can build a smarter and more inclusive world, one innovative solution at a time,” said Stephanie V. Orlino, AVP and head of stakeholder management at PLDT and Smart.

    This InnoGen season promises to be bigger as the program has been expanded to include students taking up vocational courses, and out-of-school youth in adopted communities of learning institutions. Previously, InnoGen featured only youth innovators in senior high school, and students enrolled in undergraduate and graduate programs at colleges and universities.

    InnoGen provides more than just financial and connectivity grants. It offers a rich learning environment through lectures, workshops, and mentoring sessions, fostering knowledge sharing and technological skill development.

    From the submitted entries, PLDT, Smart and NCDA will initially admit the best 100 ideas in Phase 1, with the teams becoming part of the Kilo 100. These teams will take part in the first learning sessions on Concept Development that include Design Thinking and Ideation, Basic Validation, and Writing and Designing proposals.

    After submitting their concept papers, the top 50 teams will advance to Phase 2, or the Mega 50. During this phase, qualified teams will dive deeper into user research to anchor their solutions on actual needs of their intended customers. They will also have opportunities to join mentoring sessions with tech mavericks who offer real-world experience in the start-up scene. The teams’ objective is to come up with the best value proposition and lean canvas, and mockup and/or wireframe.

    After deliberations, the Top 25 teams will enter the final phase, or the Giga 25. Lecturing and mentoring sessions will tackle Basic Prototyping, Integrated Payment Platforms, Data Privacy, and Idea Pitching. The teams will be working on a minimum viable product of their proposed solution, which will be presented on Demo Day.

    InnoGen 4.0 highlights PLDT and Smart’s commitment to meaningful innovation and underscores the PLDT Group’s assistance to the country’s achievement of the United Nations’ Sustainable Development Goal #10 on Reduced Inequalities.

    How Google AI is making your Android experience better

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    How Google AI is making your Android experience better

    At the ninth Made by Google event, Google showcased how it is bringing the best of Google AI to the Pixel and Android ecosystems. 

    Alongside the unveiling of the latest additions to the Pixel portfolio — the Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, and the new Pixel 9 Pro Fold — Google emphasized its commitment to integrating advanced AI capabilities into its devices, enhancing user experiences across both Pixel phones and the broader Android platform.

    With Gemini being fully integrated into the user experience, Pixel and Android devices deliver a bigger range of more innovative and helpful Google AI features, including:

    Gemini Live. Subscribers of Gemini Advanced can now have a natural, fluid, and incredibly intuitive back-and-forth dialogue with your AI assistant. Gemini can seamlessly follow along, just like a person would. 

    Gemini Overlay. You can now bring up Gemini’s overlay on top of the app you’re using to ask questions about what’s on your screen. For example, you can find specific information about a YouTube video you’re watching. You can also generate images directly from the overlay and drag and drop them into apps like Gmail and Google Messages.

    More apps and extensions powered by Gemini. Gemini can help with tasks big and small by integrating with all the Google apps and tools you use today. And unlike other assistants, it does so without you having to jump between apps and services. Google is launching new extensions in the coming weeks, including Keep, Tasks, Utilities, and expanded features on YouTube Music. Let’s say you’re hosting a dinner party: Have Gemini dig out that lasagna recipe Jenny sent you in your Gmail, and ask it to add the ingredients to your shopping list in Keep. And since your guests are your college friends, ask Gemini to “make a playlist of songs that remind me of the late ‘90s.” Without needing too many details, Gemini gets the gist of what you want and delivers.

    Moreover, Gemini has also been redesigned for different smartphone makes. Those on foldable phones like the Samsung Galaxy Z Fold6 can open the Gemini in a multi-window, split-screen experience.

    As part of its ongoing commitment to user privacy and security while driving innovation, Google’s Gemini is designed to safeguard personal information through a secure, all-in-one approach that avoids reliance on third-party AI providers. Additionally, the introduction of Gemini Nano, a large on-device multimodal AI model, enables secure processing of sensitive data directly on the phone.

    Gemini is now available in 45 languages across more than 200 countries and territories, supporting hundreds of phone models from various manufacturers. 

    For more information about the Made by Google announcements, please visit https://blog.google/products/platforms-devices/made-by-google-2024-collection/. 

    Chat and send money safely through Viber Pay in-app digital payment

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    Chat and send money safely through Viber Pay in-app digital payment

    Rakuten Viber, a global leader in private and secure messaging and voice-based communication, will soon launch its in-app digital payments feature Viber Pay in the Philippines. Rakuten Viber will be the first messaging app in the Philippines to offer a fintech solution that allows friends, loved ones, and businesses to instantly send money as easily and securely as sending a Viber message. 

    Filipinos can secure early access to Viber Pay ahead of the full launch by updating their Rakuten Viber app to the latest version and joining the waitlist from the new ‘Pay’ tab, which is being rolled out over the coming days. Early access will begin in September.

    Once early access is granted, users can activate their digital wallet by completing a simple signup process that usually takes less than a minute. After activation, users can instantly send money to friends and family on Rakuten Viber for free; add money to their account through mobile wallet apps GCash and Maya, bank transfers, or over-the-counter methods; and securely buy from businesses that accept InstaPay. They will also be able to enjoy a range of exciting offers exclusive to Viber Pay from leading brands. 

    Viber Pay

    To upgrade to the full Viber Pay experience, users must verify their identity by scanning their ID and uploading a selfie. Once verified, they can request money from friends on Rakuten Viber with a QR code, withdraw funds from their wallet, and increase their monthly transaction limit from PHP50,000  to PHP100,000. 

    Users in the Philippines will also be the first in the world to receive business wallets to keep personal and business finances separate in Viber. Business owners can open a Business wallet, in addition to their Personal wallet, and accept secure payments from customers via a QR code. Unlocking the full benefits of the Business wallet, including a higher transaction limit of PHP500,000, requires a verification process similar to opening a personal Viber Pay wallet. Business wallets are expected to be available on Viber Pay shortly after the launch of Personal wallets.

    Viber’s commitment to security (and that of its licensed partner) was a critical factor in the success of the initial launch of Viber Pay in Greece and Germany. Beyond industry-standard security measures to protect user data and transactions, wallet access and transaction confirmations are further protected by a PIN code and biometric authentication. To provide licensed and regulated payment services, Viber partnered with Paynamics, a trailblazer in the payments industry, that has a proven track record of driving technological advancements and setting new standards for financial transactions.

    The launch of Rakuten Viber’s digital wallet comes as the Philippines notes high demand for cashless transactions. The latest Visa Consumer Payment Attitudes Study shows mobile wallet usage in the country jumped to 87% in 2023, on par with cash transactions. 43% of surveyed Filipinos said they carry less cash due to the increasing popularity of cashless and contactless payments, supported by wider acceptance among stores and merchants.


    “The Philippines stands out as a key market with a robust community of active Rakuten Viber users and a growing demand for secure cashless transactions, and so we expect to see strong demand and usage here for Viber Pay,” says Ritesh Shah, vice president of FinTech and Business Solutions at Rakuten Viber. “Launching Viber Payments here sets the stage for a more convenient, inclusive, and secure payments ecosystem, ensuring that Filipinos can enjoy secure, hassle-free payment services within the super app where they already call and chat with their loved ones every day.” 

    Experience fast, easy, and secure transactions with Viber Pay, coming soon to  Rakuten Viber. Join the waitlist now by scanning the QR code with your mobile device.

    Schneider Electric launches APC Back-UPS Pro Gaming to power up your game

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    Schneider Electric launches APC Back-UPS Pro Gaming to power up your game

    Schneider Electric, a global leader in energy management and automation, officially launched the APC Back-UPS Pro Gaming in the Philippines. The brand’s first gaming-focused uninterruptible power supply (UPS) device was designed as a powerful battery backup to meet gamers’ needs. It ensures total protection against power disruptions for uninterrupted gameplay and gaming rig protection.

    Schneider Electric Philippines’ Secure Power Division emphasized that Filipino gamers often face the challenge of power interruptions, which can severely impact gaming performance, equipment safety, and progress. “The APC Back-UPS Pro Gaming ensures continuous power protection, safeguarding gaming equipment from energy spikes and failures, even in areas with unstable power connections. With this state-of-the-art UPS, Filipino gamers and streamers can finally enjoy an uninterrupted and elevated gaming experience,” said Abraham Lim, Schneider Electric Philippines Secure Power and Industrial Automation Business Vice President.

    Featuring advanced technology and user-centric design, the APC Back-UPS Pro Gaming offers:

    • A patented reactor circle providing real-time updates on battery and power status, keeping gamers informed and prepared.
    • Twelve customizable RGB LED lights that you can tailor fit to your gaming rig aesthetics.
    • A 160-degree slant for enhanced visibility from any angle and functional lighting alerts that pulse during power anomalies.
    • A 1320W output capacity, four surge + battery backup outlets, two surge-only outlets and three front USB ports for convenient recharging of gaming accessories ensuring continuous power and protection for sensitive and essential gaming devices.
    • Two color options: Arctic (White) or Midnight (Black)

    The APC Gaming UPS also offers Sinewave Power, which combines surge protection and Automatic Voltage Regulation (AVR) with the advantages of a battery backup, offering reliable and smoothest power protection for casual and intense gamers alike. By providing the most stable power, gamers can ensure maximum equipment lifespan and avoid gaming monitor instability, computer crashes, and sound interference. Gaming rigs powered by sine waves also run cooler on backup power, preventing overheating damage to equipment.

    The APC Back-UPS Pro Gaming is compatible with different gaming consoles and provides prolonged runtime to ensure an uninterrupted gaming experience and more time to save progress.

    • Nintendo Switch: 35 mins
    • PlayStation 5: 11 mins
    • Gaming Desktop: 10 mins
    • Xbox Series X: 15 mins
    • Gaming Laptop: 20 mins

    The APC Back-UPS Pro Gaming also carries the Green Premium™ label, which represents Schneider Electric’s commitment to delivering products with best-in-class environmental performance. Green Premium promises compliance with the latest regulations, transparency on environmental impacts, and circular and low-CO2 products.

    Additionally, Schneider Electric offers the APC Back-UPS Connect, which is designed to ensure internet connection reliability during power outages. This keeps the internet gateway operational, promising uninterrupted connection for both professional and residential purposes. It protects smart-home routers, personal assistants, IP cameras, and access control devices from unstable power surges. It also comes with a total of three different DC output connector tips for compatibility with multiple networking devices.

    “Together with our alliance partners who are brands leading in the gaming tech space such as Acer, Asus, and Lenovo, we aim to accelerate the gaming experience for the Filipino gaming community. The alliance partners’ cutting-edge gaming technologies and our reliable secure power solutions ensures that life is kept on for the Filipino gamers,” Lim added.

    APC, one of Schneider Electric’s leading associated brands, is globally renowned for providing a diverse portfolio of critical technologies for data center operations, such as Uninterruptible Power Supplies (UPS), cooling systems, and IT infrastructure components.

    The APC Back-UPS Pro Gaming retails for PHP25,500 and is available at Schneider Electric’s online flagship stores in Shopee and Lazada and selected authorized retail stores. The APC Back-UPS Connect retails for PHP2,790.

    For more information about APC Back-UPS Pro Gaming including the list of the selected authorized APC partners, visit Schneider Electric’s Facebook page.

    Huawei MatePad revolutionizes digital learning at DLS-CSB multimedia arts program

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    Huawei MatePad revolutionizes digital learning at DLS-CSB multimedia arts program

    Huawei Philippines has partnered with the prestigious De La Salle-College of Saint Benilde’s (DLS-CSB) Multimedia Arts (MMA) Program to transform the digital learning experience, encouraging creativity and innovation using Huawei’s GoPaint app featured on the HUAWEI MatePad 11.5”S. The upgraded PaperMatte Display on the new HUAWEI MatePad tablet enhances the students’ user experience, providing a more satisfying feel when creating art on the tablet.

    Huawei took part in the festivities to commemorate the MMA Program’s anniversary. Held at the DLS-CSB’s Design and Arts Campus last July 30 to August 1, the event was a vibrant fusion of technology and artistic expression, reflecting on the program’s legacy of nurturing creative talent.

    DLS-CSB’s MMA Program, a pioneering program in the Philippines, is celebrating 25 years of making waves in the creative industry with a 3-day event honoring the program’s past, present, and future. The event offered a unique opportunity to not only celebrate the program’s achievements in the last 25 years. 

    A Powerful Device for Creative Students and Professionals

    MMA Chairperson Katrina Juane explained that the program has always prioritized providing students with an optimal learning environment, allowing them to gain valuable lessons and experiences that will help them achieve their goals.

    Huawei MatePad

    In celebration of the program’s 25-year legacy, Juane claimed that they sought to partner with organizations to help mount a modest exhibition. “To our delight, Huawei stepped in with support by providing us with their latest (MatePad) tablets,” said Juane.  “This partnership with Huawei Philippines perfectly aligns with the program’s thrust as the HUAWEI MatePad 11.5”S meets our students’ needs for a portable digital drawing tool.” 

    She added, “We envision the future of the MMA program not just as a benchmark for other schools, but as a destination where international students aspire to study Multimedia Arts.”
    During the 3-day event, Huawei was present to offer attendees an exclusive opportunity to experience their latest gadget offerings, including the HUAWEI MatePad 11.5”S, HUAWEI MatePad SE 11”, HUAWEI Pura 70 Series and the HUAWEI WATCH FIT 3.

    The event featured “Artist Talks,” where MMA alumni Jer Dee and Saki Elbambo talked about their creative journeys with the current MMA students. They shared their experiences and insights to inspire and guide the next generation of creatives. Huawei also participated in these talks, highlighting the newest addition to Huawei’s MatePad tablet lineup, the HUAWEI MatePad 11.5”S. 

    Students had the chance to interact with the HUAWEI MatePad 11.5”S, which combines performance with portability. The HUAWEI MatePad 11.5”S packs a punch with PC-Level productivity tools apps, including the upgraded WPS Office 2.0 and HUAWEI Notes. The device’s SuperHub and Super Device features allow users to work seamlessly across devices.

    The HUAWEI MatePad 11.5”S also comes with the upgraded PaperMatte Display with anti-glare and anti-reflection technology, providing a vibrant and eye-friendly viewing experience. Certified by SGS and TÜV Rheinland for its eye-protecting properties, the HUAWEI MatePad 11.5”S features true-to-life color displays, allowing users to create their masterpieces without worrying about color accuracy. 

    Huawei MatePad

    The HUAWEI MatePad 11.5”S offers a superior, paper-like creative experience. The ultra-hydrophobic, oil-resistant film on the screen prevents fingerprint stains, enhancing touch controls, and reducing the need for frequent cleaning. This makes the HUAWEI MatePad 11.5”S one of the leading devices, especially for users who like to create art much like the students and the graduates of DLS-CSB’s MMA Program. Using nano-level etching technique, the screen realistically replicates the texture of paper. Used with the third generation HUAWEI M-Pencil, powered by NearLink technology, the screen simulates the sound and feel of pencil on paper. The NearLink connection offers higher accuracy, more pressure levels, and lower latency, allowing creatives to sketch and write with precision and a natural feel. 

    Students also used Huawei’s new GoPaint app, a user-friendly app developed in collaboration with the China Academy of Art. GoPaint offers realistic painting effects, tested by over 1,000 professional painters, and includes over 100 brushes and numerous textures. It delivers a seamless painting experience with minimal latency and smooth frame rates, featuring tools like Canvas Background Pattern, Ink Wash, curve correction, and willow leaf for enhanced artistry. Full-set app tutorials, interactive guides, and built-in manuscript templates help beginners navigate the app and improve their skills. Whether users are experienced artists or budding ones, GoPaint and the HUAWEI MatePad 11.5”S make the ultimate duo for artistic expression.

    Juane said, “Our students used these tablets to create artworks, some of which were chosen to be featured in the Multimedia Arts Festival scheduled for the last quarter of this year.” She added, “We’re incredibly grateful to Huawei for giving our students the chance to explore such an excellent digital drawing device firsthand.”

    Huawei MatePad

    Select student pieces were featured in a dedicated space at the Comic-Con Market on the 12th floor of DLS-CSB’s Design and Arts Campus, demonstrating the impeccable creative talent and skills and the tablet’s boundless creative potential. Michelle Manabat, a student, shared her experience with the tablet. She said, “It was great; I love (that) it’s pressure sensitive, and it really felt like I was drawing on paper.” She added, “I love painting so it really felt like I was painting.”

    Asked whether she found the HUAWEI MatePad 11.5”S helpful for her field, Manabat answered, “Since I am in game development, we have an art back and we really need (a tablet like) this especially when we fo game drafts in class.”

    MMA student Su Jong Song was thrilled with the GoPaint app, particularly its user-friendliness and the depth of its features. “I like how you can tweak the colors and play around with the color saturation, gradient maps, and the curve tool,” said Song. “You can practice your color skills (with GoPaint), considering there is a variety of options to tweak colors. And I think, since it’s a drawing app, you (can) practice your illustration skills.”

    Huawei MatePad

    Song added, “The PaperMatte Display on the tablet makes it more efficient for me.”

    Charisse Umaran, another student who used the GoPaint app on the HUAWEI MatePad 11.5”S to create an artwork said, “I think this is one of the best paint programs that I’ve used for a tablet.” She remarked, “This captured my ideas and it’s very user-friendly and beginner-friendly for a traditional artist going digital. I think it’s very convenient, and (you experience) no lags.”

    Elevate Your Creativity with Exclusive Student Savings

    Create your next digital masterpiece with the HUAWEI MatePad 11.5”. Students enjoy an extra 5% off the HUAWEI MatePad 11.5″S 8GB + 256GB, available in Violet and Space Gray, priced starting at PHP24,999. Students also get an additional PHP2,000 off when they deposit PHP1,000. Plus, get an exclusive gift bundle worth PHP12,897, including a HUAWEI M-Pencil, a HUAWEI Bluetooth Mouse, and a WPS Office 2.0. Simply scan the QR code or visit this link, register and log-in with a student’s school email account ending with .edu.ph, to enjoy this exclusive offer available until September 2024. 

    This is exclusively available on Shopee, Lazada, TikTok, HUAWEI Online Store, and HUAWEI Experience Stores nationwide.

    To learn more about the HUAWEI MatePad 11.5”S, visit Huawei’s official website or social media accounts (Facebook | Instagram).

    GrabCar touts improved booking reliability for Filipino passengers

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    GrabCar touts improved booking reliability for Filipino passengers

    Grab Philippines unveiled its strides in providing reliable transportation services to Filipino commuters. In the first half of the year, nine out of 10 passengers trying to book a Grab ride were successfully allocated a driver within an average of 21 seconds — demonstrating a faster booking time versus the year prior. 

    This improvement in reliability was encapsulated in yet another series of out-of-the-ordinary videos which comically warn passengers, “Sorry, ‘Di Mo Na Kami Pwede Gawing Excuse”. With its improved driver allocation, more passengers are assured that they can rely on Grab for their transportation needs. 

    Grab attributes this improved service reliability to several factors: driver-partner satisfaction with the platform’s equitable fare system, the introduction of innovative technologies on the Grab platform, and the expansion of the Transport Network Vehicle Service (TNVS) driver pool.

    Fair Fares: Encouraging More Drivers to be Active

    To ensure reliable mobility services, Grab maintains fair fares for its passengers and driver-partners. This balance fosters a stable demand-supply market, with passengers accessing cost-effective services and driver-partners earning viably. 

    “With our data-driven tools, we offer fares that are fair for both our passengers and driver-partners amid ever-changing market conditions,” says Grab PH chief operating officer Ronald Roda. “Fair fares mean our driver-partners can earn a living wage enough to cover their everyday expenses and costs related to maintaining a vehicle. This is approximately two times the current minimum wage in Metro Manila. Along with this, we also maintain service accessibility and affordability of our services for consumers — all in accordance with set fare guidelines by the LTFRB.”

    By continuously monitoring fare fairness during dynamic market conditions — including weather, traffic, and changes in supply and demand — Grab encourages more drivers to be active on the roads. This ensures that passengers can book a GrabCar ride and reach their destinations safely and conveniently. 

    New Innovations: Leveraging Tech to be More Reliable

    Grab leverages these innovative technologies to enhance the reliability of its mobility services: 

    • Advance Booking ensures timely airport rides, eliminating travel-related stress for passengers. The service allows bookings up to 7 days in advance, with a flexible reservation window and a guaranteed on-time pick-up. Advance Booking touts a reliability rate of 98% — guaranteeing allocated rides.
    GrabCar
    • Group Rides enables a more collaborative approach among colleagues in booking a Group Ride. Users can conveniently initiate a Group Ride through a widget located on the transport page, with the flexibility to opt for “Arriving Together” or “Departing Together”. Each participant in the Group Ride can independently choose their respective stops, all while sharing a standard base fare, making the journey more economical. Features such as Group Rides and GrabShare bolster Grab’s reliability by effectively optimizing the utilization of available vehicles on the road to accommodate multiple passengers.
    GrabCar
    • Multi-Taxi Type Booking allows users the flexibility to book different types of cars in a single booking process — potentially reducing booking time. An MTT booking allocates the nearest available car, regardless of whether it’s a GrabCar four-seater, six-seater, or a regular GrabTaxi.
    GrabCar

    Additionally, Grab integrates productivity-enhancing technology for its drivers, such as the Ride Guide feature — a tool that guides drivers toward high-demand areas, improving booking reliability. 

    Growing Supply: A Gradual Journey to a Balanced Market

    In 2023, the ride-hailing industry moved closer to achieving a demand-supply balance, with the LTFRB releasing around 25,000 TNVS slots, positively impacting service reliability.

    This has enhanced Grab’s performance, with the average pickup time being reduced to approximately six minutes — allowing users to have enough grace period to prepare and go to the pick-up point. This is a result of increased vehicle availability and streamlined operations.

    Grab Philippines chief operating officer Ronald Roda shares, “Amidst our advancements and strong position in the ride-hailing industry in the Philippines, Grab remains committed to uplifting the lives of both our passengers and driver-partners. As we serve more of our kababayans, we are dedicated to providing the very best that Grab has to offer. Our drive towards a more connected, efficient, and sustainable future fosters an inclusive ecosystem where everyone prospers.”

    CleverTap Report notes that cross-channel marketing strategies boost conversion rates

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    CleverTap Report notes that cross-channel marketing strategies boost conversion rates

     CleverTap, the all-in-one engagement platform, recently released its market research report on “Unraveling the Cross-Channel Marketing Strategy”. The report highlights the necessity of tailoring marketing approaches to resonate with regional audiences while maintaining a cohesive global presence. It underscores the importance of understanding local and industry-specific nuances to optimize cross-channel strategies as businesses grow. 

    The report has looked at more than 600 businesses across the globe and examined factors that could influence or shape the omnichannel strategy, such as business growth stage, geographical nuances, industry dynamics, customer lifestyle milestones, and user retention. 

    The cross-channel strategy of a business involves selecting the right number of channels and the right mix — depending on the stage of growth the business will be in at any given point in time and where the customer is in their lifecycle. A key indicator of the stage of growth a company is at is the number of monthly active users. It is observed that businesses witness up to 49% increase in conversion rates by using four or more channels as part of their omni-channel strategies. 

    While email remains dominant in markets like the US and UK, SMS holds significant sway in regions like China and the US, and WhatsApp emerges as a powerhouse in South America and Asia. The report found that adopting an omni-channel marketing strategy impacted the following key areas: app stickiness, conversion rates, and onboarding rates. Key highlights include- 

    Engagement: 

    • 23% uptick in engagement on Fintech platforms with email, push notifications and in-app messages.
    • 16% increase in engagement for Subscription platforms with email, while combining it with other channels can take it beyond  20% 
    • 13% elevated engagement in Gaming platforms with a combination of email, push-notifications, in-app messages and app inbox.

    Conversion rates:

    • Up to 31% conversion rates in Fintech apps, where email, push notifications, and in-app messages are pivotal.
    • 16% uptick in conversions in Subscription apps from push notifications and in-app messages
    • 10% increase in conversion in the Gaming industry from push notifications and in-app messages.
    • 6% increase in conversions in Ecommerce as a result of a cross-channel strategy incorporating in-app, app inbox, email and push notifications.

    App-stickiness: 

    • Over 28% increase for Fintech platforms with more than three channels. 
    • 30% to 70% increase stickiness in Subscription platforms, such as streaming platforms,or grocery shopping, with two to four channels. 
    • 32% increase in stickiness in Gaming platforms, with more than three channels.
    • 26% increase in stickiness in E-commerce platforms, with more than three channels.

    Commenting on the report, Jacob Joseph, VP – Data Science, CleverTap said, “Many organizations often dive into customer engagement with a narrower focus, which, while important, can limit their effectiveness. Our latest report highlights the crucial need for a holistic approach to truly drive impactful results. By strategically utilizing a mix of channels, businesses can significantly enhance their engagement efforts. The findings demonstrate that a comprehensive, all-in-one MarTech stack is vital for marketers who must navigate the complexities of diverse channels. This approach not only addresses the numerous challenges but also amplifies overall engagement and effectiveness, ensuring that no customer touchpoint is overlooked and every interaction is optimized for success.”

    For more information and insights on cross-channel marketing across the industry types, download the CleverTap report here.

    Step into the JoyZone, where Jollibee Glorietta transforms smiles into discounts this August!

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    Step into the JoyZone, where Jollibee Glorietta transforms smiles into discounts this August!

    Get ready to experience joy like never before at Jollibee Glorietta from August 10-11 and 14-18, 2024 from 1:00 pm to 5:00 pm. In line with their motto that smiling brings joy to others because— “Sa Jollibee, Bida Ang Saya”—Jollibee introduces the JoyZone, an innovative, interactive experience that transforms smiles into delightful rewards.

    “Jollibee has always been committed to spreading joy, and the JoyZone is our latest way of showing that. With the help of modern technology, we aim to provide our customers with a fun and unique experience, where they can enjoy their favorite Jollibee meals at discounted prices,” said Luis Berba, director of Masterbrand and Chickenjoy.

    Start your journey with the interactive Joy Mirror

    Your JoyZone experience will begin with the Joy Mirror filter located by the entrance of the Jollibee Glorietta store. You’ll see an LED screen with the friendly Jollibee mascot who will give you a sneak peek of what you can expect inside! Pay close attention to see where Jollibee will lead you to.  

    Smile wide with the Joy Meter

    Upon entering the store, a large LED screen will present to you the first-ever Joy Meter filter that will analyze your Joy Level. What makes this exciting mini game even more special is that your Joy Level will give you an equivalent Peso discount through a personalized voucher. You may redeem this discount on your next order at the Jollibee Glorietta store with a minimum spend of PHP249! 

    At the Jollibee JoyZone, every smile turns into joy and rewards! Be sure to check out this limited-time installation from August 10-11 and 14-18, 2024 at the Glorietta branch. Invite your family and friends as there’s plenty of joy to go around!

    For all the latest updates, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

    FWD Life Insurance partners with Save The Children to help young Filipinos most affected by disasters

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    FWD Life Insurance partners with Save The Children to help young Filipinos most affected by disasters

    FWD Life Insurance (FWD Philippines) has announced its partnership with non-government organization (NGO), Save the Children Philippines, to support young Filipinos affected by natural disasters. As part of the initiative, FWD Philippines will leverage its 2-in-1 supercharged app, Omne by FWD, to enhance disaster preparedness and provide immediate relief to children in vulnerable communities.

    From now until 31 August 2024, FWD will donate up to PHP50 to Save the Children’s Emergency Fund for each policyholder who uses Omne by FWD for the first time. FWD donates PHP25 when a policyholder downloads and links their policy to Omne by FWD. Another PHP25 will be donated when they make their first transaction using the app.

    Recently, Typhoon Carina (known internationally as Gaemi) and the Southwest Monsoon caused widespread flooding, road closures, and power outages across the nation. The severe weather forced many families in low-lying areas to evacuate and delayed the start of the school year.

    According to a study, the Philippines has had the highest number of displaced children in the last six years due to natural disasters, reaching 9.7 million. Ninety-seven percent experienced three or more types of shocks, hazards, or stress.

    “When crises strike, children are the most vulnerable, especially those in underserved communities. That’s why we believe the work Save the Children does is critical now more than ever and we want to do our part in protecting more young Filipinos in times of disasters,” said FWD Philippines chief marketing and digital business officer, Roche Vandenberghe.

    She further emphasized the importance of this partnership, as it aligns with FWD Philippines’ commitment to nation-building. “As the insurer of the next generation, we’re committed to empowering people to live fulfilling lives and provide equal access to everyone in the community. Through this partnership, we’re creating an opportunity for our policyholders to ensure their protection while also helping secure vulnerable children in times of crises.”

    As policyholders participate in a good cause benefitting young Filipinos, Omne by FWD allows policyholders to manage their insurance quickly and easily, enabling them to update their accounts, make premium payments, file claims, and manage funds.

    Link and manage your policies now by downloading Omne by FWD via the App Store or Google Play and help make a difference for Filipino children, especially during this typhoon season.

    FWD Philippines is regulated by the Insurance Commission of the Philippines and is legally permitted to provide insurance products and services within the country.

    VOTE NOW: Wildcard teams and fan favorites for vivo 3×3 Basketball Challenge

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    VOTE NOW: Wildcard teams and fan favorites for vivo 3×3 Basketball Challenge

    The excitement surrounding the vivo 3×3 Basketball Challenge continues, with the focus now on online voting for wildcard teams and the coveted Fan Favorite Award.

    While eight teams have already secured their spots for the Grand Finals after intense games at Ayala Malls Feliz, fans still have the chance to influence which additional teams will join the competition and who will win the Fan Favorite title.

    The event underscores vivo’s dedication to nurturing local basketball talent, as part of its partnership with the National Basketball Association (NBA), further solidifying its role in supporting the nation’s most beloved sport.

    Wildcard Teams and Fan Favorite Awards

    Basketball enthusiasts can now participate in the online voting process to help their favorite teams advance to the vivo 3×3 Basketball Challenge Grand Finals.

    The top four wildcard teams from both the men’s and women’s divisions with the most votes will earn a coveted spot in the finals. Voting is easy—just scan the QR code or visit the voting link to cast your vote.

    In addition to the wildcard voting, vivo is also honoring the team that has captured the audience’s hearts with the Fan Favorite Award.

    Highlights from Ayala Malls Feliz

    On August 10, 2024, Ayala Malls Feliz was buzzing with energy as eight exceptional teams from the men’s and women’s divisions battled it out for a place in the vivo 3×3 Basketball Challenge Grand Finals.

    vivo 3x3 Basketball

    The competition was fierce, with several games going into overtime, keeping the audience on the edge of their seats.

    The atmosphere was electric as teams celebrated their hard-fought victories, bringing them closer to grand prizes that include cash rewards and the latest vivo smartphones.

    Here are the teams that emerged victorious:

    Men’s Division

    • Enverga Wildcats
    • Sports Flooring Kings
    • Hoop Ballers
    • EUDEX

    Women’s Division

    • New Zealand Creamery Inc.
    • Sports Flooring Queens
    • Ball4All
    • EU Wildcats
    vivo 3x3 Basketball
    Enverga Wildcats
    vivo 3x3 Basketball
    New Zealand Creamery Inc.

    Players like Khenth Guiab from the Enverga Wildcats and Camille Claro from New Zealand Creamery Inc. expressed their gratitude to vivo for providing a platform that highlights local talent, including the often-overlooked women’s basketball community.

    “Konti lang ang opportunities ng women ballers so super happy and grateful for vivo’s event na in-include nila yung women’s community to play for their event,” said Claro.

    The event also featured a dynamic performance by the National University (NU) Dance Company and a raffle where lucky attendees won exciting prizes like X80 speakers and TWS earbuds.

    vivo 3×3 Basketball Challenge Grand Finals

    The vivo 3×3 Basketball Challenge Grand Finals will feature 16 teams from each category, including the Wildcard Award winners, competing in a two-day showdown on August 16 and 17, 2024, at the Music Hall of SM Mall of Asia.

    Here are the prizes for the vivo 3×3 Basketball Challenge winners:

    1. Champion – Php 30,000 cash, trophy, medals, and vivo Y28 phones
    2. 1st Runner-up – Php 20,000 cash, trophy, medals, and vivo Y18 phones
    3. 2nd Runner-up – Php 15,000 cash, trophy, medals, and vivo Y03 phones
    4. 3rd Runner-up – Trophy, medals, and vivo Y03 phones
    5. Fan Favorite Award – vivo merchandise

    Join vivo at the Grand Finals to witness the excitement and participate in minor games for a chance to win exclusive vivo merchandise, including speakers and earphones.

    Stay updated with the latest news and details by following vivo on Facebook, X, Instagram, and TikTok.

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