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    Next-Gen Toyota Tamaraw offers limitless possibilities to meet Filipino commercial vehicle requirements

    Belle Alba
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    Next-Gen Toyota Tamaraw offers limitless possibilities to meet Filipino commercial vehicle requirements

    An iconic nameplate known by generations of Filipinos, the Toyota Tamaraw is synonymous with reliability and durability due to its quality and versatile build. In response to the ever-evolving needs of the Philippine market, Toyota Motor Philippines (TMP) has introduced the Next Generation Tamaraw, reimagined for the modern era as a multi-purpose people and goods mover both for business and personal use. It is manufactured locally at the TMP plant in Santa Rosa, Laguna.

    The Next Generation Tamaraw: Built for the New Era

    The Next Generation Tamaraw is a true testament to Toyota’s commitment to people empowerment and nation-building by delivering innovations while staying true to its roots. It is built on Toyota’s global IMV platform, retaining the same DNA as the Tamaraw that plied Philippine roads in the 1990s and early 2000s. As the Philippine market continued to evolve, so did the needs of various enterprises and individuals, leading to the development of the Next Generation Toyota Tamaraw.

    TMP President Masando Hashimoto

    “We sat down and communicated with potential customers to ask what they look for in the Tamaraw. Hearing their comments and requests face-to-face regarding our vehicles inspired and reminded me and our team to make ever-better cars,” shared TMP President Masando Hashimoto during the grand launch.

    Available in diesel and gas variants, the Next Generation Tamaraw offers multiple body styles for different passenger and cargo requirements. The diesel variants are powered by a fuel-efficient 2.4L 2GD-FTV engine tailored for heavy-duty tasks, while the gas variants are equipped with a reliable 2.0L 1TR-FE engine. 

    2.4 Utility Van DSL M/T LWB variant

    During the grand launch, various configurations of the Next Generation Toyota Tamaraw’s original equipment variants were introduced, including the long wheelbase (LWB) Dropside and LWB Utility Van, which will be available for retail in January 2025; and the LWB Aluminum Cargo, which will have its commercial release in March. These variants were shown to address diverse uses, highlighting their customizability. 

    Retail sales for the short wheelbase (SWB) variants of the Utility Van, Dropside, and Aluminum Cargo will start later.

    Tamaraw Camper RV

    The soon-to-arrive Ambulance, Patrol Van, and Refrigerator Van were also exhibited, showing the Next Generation Tamaraw’s versatility. Other special conversions soon to be available for order, such as the Food Truck, Mobile Service Vehicle, and Camper RV, were also showcased, displaying the conversion capabilities of TMP in partnership with Toyota Mobility Solutions Philippines (TMSPH).

    “The possibilities for this vehicle are truly endless. These possibilities, which will have a lasting effect on the lives of Filipinos now and in the future, is what we envision in our tagline, Abante, Posible,” added Hashimoto.

    TMP First VP for Vehicle Sales Operations Danny Cruz

    TMP First Vice President for Vehicles Sales Operations Danny Cruz shared during the marketing presentation, “As explained by Chief Engineer Jira, the Next Generation Tamaraw transforms to the body style best suited for your needs. It can convert into anything we can imagine. We made sure we truly knew our customers by going to small and medium business owners all over the country to understand their mobility challenges.”

    In-house conversions such as the Utility Van, Dropside, and Aluminum Cargo offer features that cater to customers’ everyday commercial or even personal needs.

    The Utility Van’s spacious interior, which can be maximized by folding the seats, makes it perfect for transporting goods or people comfortably. It also has a built-in rear A/C.

    The Dropside‘s large deck space, high panel height, and three-side panel access allows easy loading and unloading of various goods.

    The Aluminum Cargo is designed to carry both dry and wet goods with its aluminum interior and exterior panels, ensuring durability and reliability in all conditions. 

    Competitive Pricing for the Practical Pinoy

    The Next Generation Toyota Tamaraw starts at PHP937,000 for the 2.4 Dropside DSL M/T LWB variant. TMP Chairman Alfred V. Ty disclosed during the Tamaraw Roll-off Ceremony on November 28 that TMP will later offer a gas-powered SWB variant that will start below PHP800,000. 

    The top-of-the-line 2.4 GL Dropside DSL A/T LWB variant, meanwhile, is available at PHP1,075,000. It has a maximum output of 150/3,400ps/rpm and a max torque of 400/1,600-2,000Nm/rpm. It also comes with safety features such as driver and passenger airbags, Anti-lock Brake System (ABS), and Electronic Brake Distribution (EBD).

    The 2.4 Aluminum Cargo DSL M/T LWB and 2.4 Utility Van DSL M/T LWB are priced at PHP1,041,000 and PHP1,142,000, respectively.

    Simple and Easy Ownership and Usership Experience

    TMP also worked closely with Toyota Financial Services Philippines to make the customer acquisition experience for the Next Generation Toyota Tamaraw easy with multiple options, such as low downpayment and flexible payment schemes, including weekly payments. 

    Through TMP’s various insurance partners, customers can expect a simple and customizable insurance policy tailored to their needs. 

    Maintenance will also be easy with a fixed service discount voucher of PHP 1,200 for every periodic maintenance service (PMS) until the 40,000km check-up.

    In addition to special conversions, TMSPH offers additional solutions, such as the On-Demand Shuttle System, Logistics Matching Service, and more, to cater to different business needs.

    Total Package for the Tamaraw

    With affordable prices paired with after-sales, value chain, and mobility solutions services, TMP provides a complete package for the Tamaraw. “We want to cover every customer journey touchpoint, from purchase to conversion and all the way to maintenance. With this total package, we aim to make the customer experience hassle-free so our customers can focus on advancing toward their dreams,” Cruz added. 

    The Next Generation Toyota Tamaraw falls under the commercial vehicle segment, which accounts for 73.64 percent of the market share, according to the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI)’s 2024 Q3 report. This segment includes vehicles used by micro, small, and medium enterprises (MSMEs), local government units (LGUs), logistics facilities, and many more. 

    Interested customers may already reserve the Next Generation Toyota Tamaraw at any Toyota dealership nationwide. The complete list of Toyota dealers can be found at https://www.toyota.com.ph/dealer. 

    To learn more about the Next Generation Toyota Tamaraw, customers may visit https://www.toyota.com.ph/next-generation-tamaraw or inquire at their nearest Toyota dealership.

    For the latest updates on Toyota products, services, events, and promos, follow Toyota Motor Philippines on Facebook, Instagram, and X, and join the ToyotaPH community on Viber.

    Give the gift of tech this Christmas with ASUS Share 2024

    Gadgets Magazine 4
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    Give the gift of tech this Christmas with ASUS Share 2024

    The holiday season is finally here, and it’s the perfect time to spread joy by giving thoughtful gifts to your loved ones. When it comes to gift-giving, nothing says you care more than offering something they’ll truly want and need. But finding the right gift doesn’t have to be stressful, confusing, or expensive. This Christmas, ASUS Share 2024 is here to make your holiday shopping easier and more exciting!

    With a wide range of incredible tech devices at amazing prices, ASUS Share 2024 offers the perfect gifts for everyone on your list. Whether you’re shopping for a student, a creative professional, a gamer, or someone who simply loves quality tech, ASUS has something to match. If you’re still on the fence about what to buy, here are some top recommendations to consider:

    ASUS Vivobook: The Perfect Everyday Companion for Anyone

    Shopping for a reliable, all-around laptop on a budget? ASUS Vivobooks are designed to deliver impressive performance without breaking the bank. These devices cater to diverse needs, making them great for students, professionals, and everyday users alike.

    ASUS Share
    ASUS Vivobook 14X OLED

    The ASUS Vivobook 14X OLED is the ultimate companion for daily use. It combines portability, performance, and stunning visuals into one sleek package. Powered by up to a 12th Gen Intel Core i7 or Ryzen 7 7000-series processor, it can handle multitasking with ease. With configurations offering up to 16GB DDR4 RAM and 512GB PCIe 3.0 NVMe SSD storage, this laptop is built for efficiency.

    Graphics enthusiasts will love the 14-inch 2.8K ASUS Lumina OLED display, which delivers vibrant colors and deep contrasts—perfect for graphic design, photo editing, or simply watching movies in stunning quality. Despite its advanced features, the Vivobook 14X OLED is highly portable, weighing just 1.6 kg with a long-lasting 70Wh battery that can power through an entire day.

    Starting at just PHP45,995, this laptop is a fantastic value. The high-end configuration is priced at PHP52,995, making it an excellent choice for those looking for affordable luxury.

    ASUS Share
    ASUS Vivobook 16

    Need more power? The ASUS Vivobook 16 is your answer. It features a larger screen and robust specifications, including up to a 13th Gen Intel Core i9 or AMD Ryzen 7 7000-series processor, paired with either Intel Iris Xe or AMD Radeon graphics. With up to 16GB DDR4 RAM and 512GB PCIe NVMe SSD storage, it’s ideal for heavy workloads like video editing, CAD software, and programming.

    Despite its impressive power, the Vivobook 16 remains sleek and portable at just 1.8kg and 1.99cm thin. This makes it an excellent option for professionals or students who need high performance on the go. Starting at PHP27,995, the Vivobook 16 maxes out at PHP54,495 for the highest configuration, ensuring power-packed performance without breaking the bank.

    ASUS Copilot+ PCs: AI Laptop Innovation for a Smarter Future

    One of the most exciting trends in tech this year is the emergence of AI-powered PCs. These devices, certified under Microsoft’s Copilot+ series, feature dedicated AI processors or Neural Processing Units (NPUs) designed to enhance productivity and creativity. ASUS leads the way with a range of Copilot+ PCs tailored for different users.

    ASUS Share
    ASUS Zenbook S 14

    The ASUS Zenbook S 14 combines cutting-edge AI technology with a sleek, portable design. Powered by an Intel Core Ultra 7 Processor 258V with Intel AI Boost NPU, this laptop is designed for advanced multitasking and creative workflows. It also features Intel Arc Graphics, 32GB LPDDR5X RAM, and a massive 1TB PCIe 4.0 SSD, offering lightning-fast performance.

    Visually, the Zenbook S 14 is stunning. The 14-inch 3K ASUS Lumina OLED touchscreen display delivers 100% DCI-P3 color accuracy and Pantone validation, making it perfect for photo and video editing. At just 1.2 kg and 1.29 cm thin, this laptop – which is made of the exclusive Ceraluminum™ material – is incredibly stylish and lightweight, yet it meets military-grade durability standards. Whether for work or play, the Zenbook S 14 delivers on every front and retails for PHP109,995.

    ASUS Share
    ASUS TUF Gaming A14

    For those who love gaming and portability, the ASUS TUF Gaming A14 is the perfect gift. This powerful device is equipped with a Ryzen 9 HX 370 processor featuring AMD’s XDNA NPU and NVIDIA GeForce RTX 4060 GPU. With 16GB LPDDR5X RAM and 1TB PCIe 4.0 SSD storage, it’s built for gamers who demand high performance.

    Its 14-inch 2.5K IPS display boasts a 165Hz refresh rate, ensuring smooth and immersive gameplay. Despite its power, the TUF Gaming A14 is surprisingly portable at 1.46kg and 1.69cm thin. It’s also built to last, passing rigorous military-grade durability tests. The TUF Gaming A14 retails for PHP104,995 and makes an excellent gift for gamers who are always on the move.

    ROG Laptops and ROG Ally: Elevating the Gaming Experience

    For gaming enthusiasts, ASUS Republic of Gamers (ROG) is a name that needs no introduction. This holiday season, ROG’s latest offerings deliver unparalleled gaming experiences, whether on a laptop or a handheld device.

    ASUS Share
    ROG Strix Scar 18

    The ROG Strix Scar 18 is a dream machine for hardcore gamers. Featuring an Intel Core i9-14900HX processor and NVIDIA RTX 4090 GPU, along with 32GB RAM and dual 1TB PCIe 4.0 SSDs, this laptop can handle even the most demanding games at maximum settings.

    Its 18-inch ROG Nebula HDR Mini LED display offers a 2.5K resolution, 240Hz refresh rate, and NVIDIA G-Sync for ultra-smooth visuals. With Pantone validation and Dolby Atmos-powered speakers, it delivers an immersive gaming experience. Priced at PHP309,995, the ROG Strix Scar 18 is the ultimate gaming powerhouse.

    ASUS Share
    ROG Ally X

    For gamers who want portability without compromising performance, the ROG Ally X handheld console is the perfect gift. It features an AMD Ryzen Z1 Extreme Processor, up to 24GB LPDDR5 RAM, and up to 1TB PCIe 4.0 SSD storage.

    Its 7-inch FHD IPS display has a 120Hz refresh rate, ensuring smooth gameplay on the go. Running on Windows 11, the ROG Ally X supports popular gaming platforms like Steam and other launchers, making it versatile for work and play. The ROG Ally X retails for PHP56,995 while its predecessor, the ROG Ally, starts at PHP30,995.

    Exclusive Holiday Perks: ASUS Merchandise and Bundles

    This Christmas, ASUS Share 2024 makes gift-giving even sweeter with exclusive perks. Select ASUS laptops are available with. Any purchase of eligible ASUS or ROG devices comes with a Sole Academy gift check worth up to PHP5,000, so you can spread the joy of new tech and stylish footwear.

    How to Redeem:
    1. Purchase eligible products from accredited ASUS or ROG stores/e-tailers nationwide between December 5, 2024, and January 31, 2025.
    2. Visit the official ASUS Share 2024 website to register your purchase. Submit the required documents for verification.
    3. Once verified (within 5–14 business days), receive your bundle(s) within 45 business days.

    Why Choose ASUS and ROG This Christmas?

    ASUS and ROG have a long-standing reputation for delivering high-quality tech solutions that cater to different lifestyles and needs. All ASUS laptops and handheld devise comes with ASUS’ award-winning Quality and Service Package that includes a 2-year international Warranty for eligible devices. 

    Whether you’re buying for a student, a professional, or a gamer, ASUS’ diverse product lineup ensures that you’ll find the perfect gift easily with assistance from Home Credit.

    From the sleek and portable Vivobook series to the AI Copilot+ PCs and the cutting-edge ROG gaming devices, there’s something for everyone. And with competitive pricing, exclusive holiday bundles, and industry-leading performance, ASUS makes premium tech more accessible than ever.

    This holiday season, make your gifts count with ASUS Share 2024. Show your loved ones you care with the gift of ASUS or ROG, and make their Christmas brighter, smarter, and more fun.

    Start shopping today and give the gift of tech that keeps on giving!

    Words by Gabriel Pe

    Isuzu Heart and Smile project graduates Batch 22 scholars, welcomes new batch of trainees

    Belle Alba
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    Isuzu Heart and Smile project graduates Batch 22 scholars, welcomes new batch of trainees

    Isuzu Motors Limited Japan (IML), in partnership with TESDA and World Vision, celebrated the graduation of Batch 22 scholars from the Isuzu Heart and Smile Project (IHSP) at the Isuzu-TESDA Auto Mechanic Training Center. The 18 graduates successfully completed the rigorous two-year Automotive Servicing Course, achieving the NC IV certification, the highest qualification for the program.

    Empowering Through Education and Skills Development

    Since its establishment in 2008, the Isuzu Heart and Smile Project has exemplified Isuzu’s belief in education as a transformative force. Made possible through the strong support of Isuzu Motors Limited Japan, TESDA, and World Vision, this initiative reflects a shared commitment to uplifting underprivileged youth by equipping them with automotive servicing skills giving them opportunity for a promising career in aftersales service.

    To date, IHSP has graduated 421 scholars, with remarkable success in employment. Around 66% are locally employed in different service shops, 26% are working overseas, 4% have established their own businesses, and another4% have pursued further studies or careers in other fields. Those working overseas are now making an impact in top global markets such as Australia (26%), Japan (19%), Saudi Arabia (18%), the UAE (16%), and Qatar (75), while the remaining 13% are working across other countries in Asia, America, and the Middle East.

    “This project has pushed us to take a leap of faith. Before joining the school, many of us didn’t have the means to pursue higher education. Thanks to the generous investment of our project partners—IML, World Vision, and TESDA—we now have the skills and opportunities to achieve our dreams,” said Edmar Garcia, Batch 22 Valedictorian.

    A Continued Commitment to Excellence

    Aside from the graduation of Batch 22, the event marked the welcoming of Batch 26, a new group of 18 scholars embarking on their own two-year journey in automotive servicing until December 2026. During the ceremony, existing batches demonstrated their skills through a special Skills Demonstration, while several students received special awards for their exemplary performance during the recognition ceremony.

    Isuzu Heart and Smile
    New Batch 26 with Isuzu Executives, World Vision, and TESDA Officials.

    “We have proud that the IHSP have graduated hundreds of underprivileged youth, providing them not only with quality education but also opportunities for employment within the Isuzu dealer network or even overseas through various Isuzu groups worldwide — reflecting the brand’s commitment to uplifting communities through education and skills development. We are honored that the Philippines has been chosen as the beneficiary of this impactful project, and we look forward to continuing its success for years to come,” said Isuzu Philippines Corp. president Tetsuya Fujita.

    Recognition from TESDA

    TESDA Secretary Jose Francisco “Kiko” Benitez attended the event and lauded the project for its impact on technical education and economic mobility:

    “Compared to other TESDA schools, which have an 80% employment rate, the Isuzu-TESDA Auto Mechanic Center boasts an impressive 95% employment rate upon graduation. This success is thanks to the unwavering support of our partners. The currency of the future is skills, and to our graduates, I encourage you to use these skills to uplift yourselves, your families, and your communities,” he said.

    About the Isuzu Heart and Smile Project

    The Isuzu Heart and Smile Project embodies the spirit of corporate social responsibility, transforming lives through technical education. Through the collaborative efforts with Isuzu Motors Limited Japan (IML), TESDA, and World Vision, the program continues to empower Filipino youth with skills that lead to fulfilling careers in the automotive industry and beyond.

    For more information about the Isuzu Heart and Smile Project, visit www.isuzuphil.com or follow Isuzu Philippines on Facebook.

    Centralized ride-hailing and taxi hub now fully operational at NAIA T3; Grab first to launch

    Belle Alba
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    Centralized ride-hailing and taxi hub now fully operational at NAIA T3; Grab first to launch

    New NAIA Infra Corp. (NNIC), the private operator of Ninoy Aquino International Airport (NAIA), has officially opened a centralized hub for ride-hailing services and metered taxis operated by JoyRide at Terminal 3 — NAIA’s busiest terminal.

    The transport network vehicle service (TNVS) hub had a soft launch on Dec. 5, 2024, and became fully operational as of Dec. 8, 2024, just in time for the peak Christmas travel season. 

    Grab Philippines, the country’s leading ride-hailing platform, was the first operator to transition to the facility, providing services even during the soft launch.

    This new facility is designed to reduce curbside congestion, improve traffic flow, and enhance the passenger experience. Located within the multi-level parking building at Terminal 3, the 6,000sqm hub features 401 parking slots, 18 loading bays, and dedicated lanes for TNVs, along with multiple entry and exit points to ensure seamless traffic management.

    NAIA

    “With a centralized hub and diverse transportation options, we are bringing more order and efficiency to the airport. This is part of our commitment to making travel smoother and stress-free for every passenger,” said NNIC general manager Lito Alvarez.

    Grab Philippines began its full-scale operations at the hub on December 8, setting the stage for other operators to follow. “We commend the NNIC for their vision to create a better and more efficient airport experience for passengers. As the nation’s leading ride-hailing platform, Grab is proud to be the first to transition to this centralized station, setting the standard for all TNVS operators. We are committed to working hand-in-hand with NNIC to ensure a smooth transition for our passengers and driver-partners and to enhance the overall airport experience for all travelers,” said Grab Philippines country head Ronald Roda. 

    He added, “This initiative is a game-changer not just for Grab drivers but for all ride-hailing drivers operating at NAIA Terminal 3. As a platform that represents and supports the livelihood of TNVS drivers across the country, Grab is proud to lead this effort alongside NNIC to elevate the experience for both passengers and drivers.” 

    JoyRide, starting operations on December 10, will bring its app-based rides and Super Taxi fleet to the hub. “Our partnership with NNIC ensures passengers have access to both app-based rides and our dedicated Super Taxi fleet, making reliable transport available for everyone,” said Noli Eala, Joyride SVP for Corporate Affairs. 

    Angkas, through its four-wheeled ride service Angcars, will also join the facility, offering another seamless option for airport passengers. “Our collaboration with NNIC ensures that Angcars provides a seamless, safe, and reliable option for passengers. This initiative is a win for travelers, drivers, and airport efficiency alike,” said Angkas CEO George Royeca.

    All three operators have committed to deploying dedicated airport pickup drivers to ensure faster and more efficient service during the busy holiday season. Rates will remain comparable to coupon taxis, maintaining affordability while offering the added convenience of app-based services.

    NAIA

    Passengers without ride-hailing apps can also make on-the-spot bookings at dedicated lounges for Grab, JoyRide, and Angcars, located adjacent to the car park. Grab’s lounge, for example, provides a streamlined process for immediate bookings, ensuring accessibility for all travelers.

    This centralized hub is part of NNIC’s broader efforts to modernize and rehabilitate NAIA, addressing long-standing issues such as overcapacity and outdated infrastructure. By collaborating with industry leaders like Grab, JoyRide, and Angkas, NNIC aims to deliver a world-class airport experience that matches the needs of today’s travelers.

    8 tips for choosing the right drone for your needs

    Gadgets Magazine 11
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    8 tips for choosing the right drone for your needs

    When it comes to purchasing a drone, the choices can be overwhelming. With a plethora of models available, each boasting unique features and specifications, making the right decision requires careful consideration. Understanding your primary objectives, whether it’s for recreational use, professional photography, or surveying land, is fundamental in guiding your selection. Various factors, such as flight time, camera quality, ease of use, and budget, must be evaluated. This guide aims to simplify the drone selection process and help you choose a model that meets your specific requirements, making every flight a great experience.

    1. Determine your purpose

    Identifying the primary purpose of your drone is essential before purchasing. Different models cater to varying needs, whether it’s aerial photography, racing, or agricultural surveys. For instance, individuals seeking high-quality photographs may want a drone with a sophisticated camera and stabilization features. Conversely, racing enthusiasts will prioritize speed and agility. Many manufacturers, particularly those offering drones made in America, provide diverse options tailored to varying purposes. Thoroughly assessing your intended usage will help in pinpointing the ideal model. Ensure you gather information about specific features such as payload capacity and image resolution that align with your needs. Moreover, knowing the legal regulations and restrictions in your area can also impact your decision. Keeping all these factors in mind will streamline the overall selection process.

    2. Consider the budget

    Budget plays a significant role in the selection process. Drones range in price from several hundred to several thousand dollars. Setting a realistic budget is critical as it helps narrow down your options to models that you can genuinely afford. While higher-priced drones often come with advanced features, there are plenty of affordable options that perform surprisingly well. When evaluating your budget, it’s important to consider long-term expenses such as replacement parts, batteries, and maintenance costs. Doing thorough research and comparing models within your price range will be vital. If you’re a beginner, investing in an entry-level model may be wise, as it provides a no-frills learning experience without the worry of damaging an expensive unit. Over time, as your skills improve, you can upgrade to a more advanced drone if necessary.

    3. Check flight time and range

    Flight time and range are crucial factors to consider. Although most drones can provide anywhere from 10 to 30 minutes of flight time per battery charge, this can vary significantly based on usage. For instance, using advanced camera features or flying in windy conditions may drain the battery faster. Therefore, understanding how long you plan to fly is essential for selecting the right drone. Additionally, assess the operating range, which indicates how far the drone can fly from the controller. Ensure that the range meets your requirements, whether you are capturing distant landscapes or navigating a smaller area. Some models also allow for additional battery purchases, ultimately extending your flight duration. Balancing flight time and range coverage based on your needs can significantly enhance your flying experience.

    4. Examine camera quality

    For many users, camera quality is a top priority. High-resolution cameras can capture stunning aerial images and videos that traditional photography cannot achieve. When selecting a drone, consider factors such as megapixels, optical zoom, and gimbal stabilization features. A drone with a stabilized gimbal can greatly reduce blurriness in recordings, ensuring smoother video playback. Advanced models might support 4K video resolution, enhancing the overall visual quality. Therefore, assess your preferred video and image quality against the drone’s specifications. If your primary interest lies in photography or videography, investing in a high-quality camera drone can yield impressive results. Understanding your content creation goals can guide your choice of camera-equipped drones.

    drone

    5. Assess ease of use

    A drone’s ease of operation is crucial, especially for beginners. Some drones feature user-friendly interfaces, making them more accessible for novice pilots. Look for models with intuitive controls, GPS assistance, and automatic return-to-home features. Drones equipped with features such as follow-me mode and gesture control greatly enhance the flying experience while simplifying operation. Additionally, consider whether the model allows for app control via smartphones or tablets, providing added convenience. A less overwhelming experience will help you build confidence as you learn the ropes of piloting. If you are new to drones, consider a model specifically designed for beginners, which provides a straightforward entry into the world of drone flying without unnecessary complications.

    6. Investigate safety features

    Safety should never be overlooked when choosing a drone. A quality model incorporates multiple safety features designed to prevent accidents and enhance pilot control. Look for drones with features such as obstacle avoidance sensors, emergency stop functions, and low battery alerts. These aspects can significantly reduce the risk of crashes and damage, especially for new users. Additionally, many modern drones provide geofencing, preventing them from flying into restricted areas. Moreover, check if the drone has a fail-safe return-to-home option that activates when the battery is low or the connection is lost. Prioritizing safety features will not only protect your investment but also promote a more enjoyable flying experience.

    7. Research the brand

    Before settling on a specific model, take time to research the brand behind it. Established manufacturers often provide robust customer support, warranties, and access to replacement parts. Additionally, user reviews and testimonials can provide valuable insight into real-world performance. Industry leaders are known for their innovation and reliability, whereas lesser-known brands may cut corners. Understanding the reputation and history of the brand can help gauge the overall quality and dependability of the drone. Consider factors such as product recognition, recall history, and user feedback while researching. Choose a brand that resonates with your standards, ensuring you invest in a drone that upholds excellence in performance and durability.

    8. Join a drone community

    Joining a drone community can significantly enhance your flying experience. These communities offer a platform for sharing experiences, tips, and advice among enthusiasts. Whether online or local, engaging in discussions can provide valuable insights into drone usage, best practices, and model recommendations. Many seasoned pilots are willing to assist beginners, helping them learn the ropes and improve their skills. Moreover, these communities often organize meetups and events where you can test different drones and gather hands-on experience. Embracing a community-oriented approach will enrich your journey, making it more enjoyable and informative. Participation also opens doors to valuable resources and support, aiding both new and experienced pilots alike.

    Selecting the right drone requires thoughtful consideration of various factors, from the intended purpose and budget to safety features and camera quality. Through careful assessment and research, you can make an informed decision that aligns with your needs. Engaging the help of drone communities and keeping safety in mind will further enhance your experience. By following these tips, you are well on your way to making a choice that will serve your aerial ambitions.

    It’s the most wonderful time of the year with Honda Holiday Deals

    Gadgets Magazine 17
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    It’s the most wonderful time of the year with Honda Holiday Deals

    Honda Cars Philippines, Inc. (HCPI) is offering limited holiday deals on select models and variants for the month of December. With flexible financing options such as a low all-in down payment and a low monthly amortization, that dream Honda car is now within reach this month.

    LATEST CASH PROMOS AND FINANCING OFFERS

    City 1.5 S CVT Honda SENSING and City 1.5 RS CVT Honda SENSING

    The City is the value-packed sedan everyone needs. At the entry-level, the S variant comes standard with Honda SENSING, Honda’s driver-assist system that provides safety and peace of mind while on the road. Features include but are not limited to, Adaptive Cruise Control (ACC), Collision Mitigation Braking System (CMBS), and Lane Keeping Assist System (LKAS). With Honda SENSING, owners can worry less and focus on enjoying the drive. The City is also fuel-efficient, reaching up to 22.2 kilometers per liter, making it ready to face any holiday traffic that might come its way. For those who need a sportier look, its RS sibling is the perfect choice. The 1.5 RS CVT Honda SENSING variant comes with full leather seats, remote engine start, and paddle shifters. Both variants are available with special discounts this month of December. 

    BR-V 1.5 VX CVT Honda SENSING

    Whether it’s noche buena goodies, gifts, or bringing the family and friends around, the BR-V has room for all that and more. With 530 liters of cargo space with the 3rd row folded, and up to 1,032 liters total, the BR-V offers practicality and flexibility that’s hard to beat. The stylish 7-seater provides 121PS maximum power and 145Nm of torque from its 1.5 DOHC i-VTEC engine – the strongest in its class, making the BR-V 1.5 VX CVT Honda SENSING, the best travel companion this holiday season.

    CR-V RS e:HEV E-CVT

    Being one (1) of two (2) models in HCPI’s hybrid lineup, the CR-V RS e:HEV E-CVT is the full package. Discover a more enjoyable drive through the smoothness and efficiency of the e:HEV full hybrid system. At the same time, ease worries with Honda’s very own driver-assist system, Honda SENSING. Lastly, the CR-V also takes convenience to a new level as it is compatible with the Honda CONNECT app. Honda CONNECT lets users take control of their vehicles remotely and receive service reminders. Geofencing will also send notifications to the app should the vehicle go beyond the set location, while Automatic Collision Detection detects airbag deployment and Detect airbag can alert call-center for help. The CR-V RS e:HEV E-CVT and Honda CONNECT can do all these and more. 

    FINANCING MECHANICS

    1. Low Cash-Out and Low Monthly Amortization All-In Bundle Customers are entitled to acquire the Low Cash-Out and Low Monthly Amortization All-In Bundle for payment terms of 15% and 20% downpayment with 36 to 60 months.
    2. Free One Month Amortization Free One Month Amortization is also applicable to customers with 15% and 20% downpayment with 60 months payment term.
    3. Payment Terms Financing programs above are applicable to 15% and 20% downpayment with 36 to 60 months payment terms. Fifteen percent (15%) downpayment is not applicable to Maybank, PSBank and Security Bank. This is subject to bank approval.
    4. Extended Loan Term Scheme via BPI 20% downpayment with 72 to 84 months payment terms are exclusively offered by BPI Auto Loan only. This is subject to bank approval.
    5. Special All-In Downpayment Customers will have more flexible options with the special all-in downpayment of 10% with 36 to 60-month payment terms. This offer is open to BPI, RCBC, and Bank of Commerce for specific models and variants, and subject to bank approval.
    6. Free Insurance Package Customers are entitled to avail a free insurance package c/o RCBC, China Bank Savings, Maybank, and BDO (BPI, PSBank, East West Bank, Security Bank, PNB, Sterling Bank, and Bank of Commerce DO NOT offer free insurance). Minimum amount financed required for RCBC, China Bank Savings, Maybank, and BDO is PHP500,000.

    Financing Mechanics for Honda e:HEV Financing Program

    Feel the difference with Honda’s e:HEV full hybrid system. Honda brings the joy and freedom of mobility closer with the special Honda e:HEV Financing Program. Mechanics are as follows:

    1. Customers can apply to the following banks with this program: BPI, RCBC, BDO, PSBank, PNB, Chinabank Savings, Security Bank, Maybank, Bank of Commerce, & Sterling Bank.
    2. Low Cash-out and Low Monthly Amortization All-In Bundle applicable for current e:HEV models: Customers are entitled to 15% or 20% down payment for 36 to 60 months. Moreover, discounts can be applied to lower the down payment. Fifteen Percent (15%) down payment is not applicable to PSBank. This is subject to bank approval.
    3. Extended Loan Term scheme via BPI – exclusive offer from BPI Auto Loan only. Available at 15% and 20% DP with 72 to 84 months payment terms. Subject to bank approval.
    4. Free one month amortization for 20% DP exclusive offer from Security Bank only.

    HONDA GENUINE ACCESSORIES

    Gift a Honda owner Genuine Accessories this holiday season, with discounts going up to PHP 14,000. 

    MY HONDA PERKS UIO PROMOS

    HCPI is gifting loyal Honda customers through the My Honda Perks promo. These current owners will get additional discounts when purchasing any variant of the models listed below. This can be combined with other promotions offered for the month of December.

    1. ‘My Honda Perks’ is only applicable to all Honda car owners with actual invoice, released within the same month, and can comply with the required proof or evidence.
    2. All existing Honda car owners who will repurchase any variant included in ‘My Honda Perks’ model coverage is entitled to a promo discount on top of other promotions offered for the month.

    Honda Leasing Program

    HCPI also recognizes that purchasing a new car is a big step and is not the easiest milestone to achieve. To make the freedom and joy of mobility more accessible for its customers, the brand launched the Honda Leasing Program at the 9th Philippine International Motor Show last October. The new financing scheme is the result of a partnership with RCBC Leasing and Finance Corporation, RCBC Rental Corporation, BDO Finance Corporation, and BPI Tokyo Century Rental Corporation. The Honda Leasing Program offers lower upfront costs, flexible payment terms, and comprehensive after-sales maintenance services. 

    Learn more about Honda’s Holiday Deals at https://www.hondaphil.com/promos/honda-holiday-deals. Visit the virtual showroom at https://www.hondaphil.com/virtual-honda or find the nearest Honda Cars Dealership at https://www.hondaphil.com/dealer-finder. 

    Epson high-capacity ink tank inkjet printers surpass 100M units in global sales

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    Epson high-capacity ink tank inkjet printers surpass 100M units in global sales

    Seiko Epson Corporation has achieved a significant milestone with cumulative global sales of Epson’s high-capacity ink tank printers, surpassing 100 million units since the launch of EcoTank in 2010. Originally introduced in Indonesia, Epson’s ink tank printers have been adopted, and are now sold in 170 countries and regions worldwide.

    Epson’s high-capacity ink tank printers have a particularly strong foothold in emerging markets, where affordability and eco-conscious usage are essential to businesses and households alike. This innovative high-capacity ink tank technology continues to resonate across Asia, aligning with rising demand for efficient, sustainable, and cost-effective alternatives to traditional cartridges. Since the launch of this range, Epson has transformed the printer business model, becoming a dominant player in the high-capacity ink tank printer segment.

    “High-capacity ink tank printers are fundamentally different from traditional cartridge models, and we faced many challenges in developing them,” said Noelle Gonzalez, marketing division head at Epson Philippines. “But we persisted, driven by the desire to help customers print without hesitation by delivering a printer that provided minimal hassle, lower costs, and a reduced environmental impact. Since our debut, we’ve seen remarkable support for these products, as they provide users with cost-effective, reliable, and eco-conscious printing solutions.”

    Strong Market Impact in Asia and Beyond

    Epson continues to maintain the No. 1 global market share in high-capacity ink tank printers with approximately 45% of units shipped in the office and home inkjet printer market. In Southeast Asia, where Epson is the market leader for ink tank printers, this approach has driven accessible, environmentally conscious printing solutions that address a diverse range of user needs.

    Epson will continue to focus on innovations tailored to meet the unique needs of customers across Asia and the world, providing both value and reduced environmental impact.

    Hyundai donates 5 Stargazer units to the Philippine National Police Command Group

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    Hyundai donates 5 Stargazer units to the Philippine National Police Command Group

    Hyundai Motor Philippines Inc. (HMPH) recently concluded its ceremonial handover of 5 Stargazer Premium units to the Philippine National Police last November 27, 2024, at the PNP National Headquarters, Camp Crame, in Quezon City.

    HMPH executives Jiho Son, President; Cecil Capacete, Managing Director; and Hongshik Chin, Chief Finance Officer were present at the momentous occasion. The ceremony was also graced by the presence of PNP Chief Police General Rommel Francisco Marbil, Police Colonel Jaime Serina III, Police Major General Mario Reyes, and members of the PNP Command Group.

    Stargazer

    This donation marks the second partnership between HMPH and the PNP. Previously, HMPH also extended its Aftersales support to the PNP in 2023, by providing them free 2-year Periodic Maintenance Service (PMS) for their fleet of Hyundai Patrol Cars, ensuring the overall roadworthiness of the vehicles. 

    “As you know, the Philippine National Police plays a vital role in maintaining peace and order in our communities. Which is why we at Hyundai are deeply committed to providing modern, efficient, and reliable vehicles that can help strengthen the PNP’s operations, and allow them to respond more swiftly and effectively to the needs of our citizens,” said Mr. Jiho Son, HMPH president, in his special message. “The Hyundai Stargazer is a perfect embodiment of this commitment – combining advanced technology, comfort, and reliability to meet the demands of mobility for public service. This makes it an ideal choice for the PNP, serving as both a practical vehicle for daily operations, while also ensuring the safety and comfort of our police personnel as they carry out their duties.” 

    According to PNP Chief Police General Rommel Francisco Marbil, “These vehicles will significantly bolster the administrative operations of the PNP Command Group and the Directorate for Logistics, ensuring that our logistical capabilities remain seamless and responsive. With enhanced mobility and efficiency, these vehicles empower our personnel to focus on fulfilling their duties to serve and protect the Filipino people. Let us continue to uphold our vision of “Mahusay, Matatag, at Maasahan na Kapulisan” – a modern Filipino Police Force for a modern Filipino society. Together, with steadfast partnerships and unwavering commitment to public service, we are building a brighter, safer tomorrow.”

    To learn more, visit https://www.hyundai.com/ph. For the latest news and updates, follow @HyundaiMotorPhilippines on Facebook and Instagram.

    Rakuten Viber expands its offering and support for small businesses in the PH

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    Rakuten Viber expands its offering and support for small businesses in the PH

    Rakuten Viber announces the expansion of Business Accounts, a suite of free tools for small businesses in the Philippines to enrich their online presence and interaction with customers. Business Accounts were launched in the country in October 2023, and have now been scaled to provide additional capabilities and new features. These include comprehensive messaging, analytics, and automation tools that help small businesses grow cost-efficiently. These tools also allow customers to find these businesses more quickly, and receive personalized communications and support within the app.

    Rakuten Viber has seen a 65% increase in the number of newly created Business Accounts in the Philippines since the beginning of 2024. Interest has been particularly strong from technicians and consultants and from health and beauty as well as e-commerce businesses. Based on their feedback, Business Accounts have been enriched with enhanced messaging and analytics tools. These optimize communication between businesses and customers with seamless conversations like in any other chats on Viber, while enabling business owners to gain insights from their activity and audience.

    Overall, 90% of consumers say they spend more money with brands that offer personalized experiences aligned with their preferences. 88% of consumers are more likely to return to a brand that offers good customer service. The expanded Business Accounts functionalities enable small businesses to meet these expectations by supporting all Viber chat capabilities, message types, and features including:

    Building brand presence and showcasing portfolio

    Public business profile: Businesses can create a detailed business page with helpful information for their customers, including name, company logo, category, description, hours of operation, website, and additional contact number. These business profiles are public, searchable, and seamlessly integrated into all 1:1 chats.

    Catalog items: Business owners can showcase up to 50 products or services on Viber, including the item’s name, price, image, and description. They can share specific products directly within any Viber chat and promote items by offering discounts. Customers can explore and inquire about products by sending a product item message directly in the chat.

    Growing sales through higher visibility and promotion

    Visibility: As a new feature, all Viber users with Business Accounts are now highlighted with a label in their 1:1 chats, increasing visibility and recognition among their contacts and potential new customers. Business owners continue to appear in Viber search results based on their business name, description, location, and category.

    Business profile, QR codes, and links: Every Business Account has a profile that is visible outside of Viber and can be visited by anyone on the web. To promote their business, owners can share the link to their business profile and QR codes both inside and outside of Viber, such as on social platforms, in print media, or on the shopfront.

    Marketing tools: Businesses can announce promotions, special offers, and new product launches to all customers who have previously subscribed to their accounts. 

    Seamless customer engagement through automation and analytics

    Enhanced chat capabilities: Businesses can easily manage interactions by enabling tools that automate responses. If switched on, these tools reply to messages from contacts and customers received outside business hours, send automatic away messages, or greet new customers with a tailor-made welcome message.

    Business analytics: New analytics functionalities provide insights with metrics including reach, subscriber growth, and average response time. This allows businesses to improve customer satisfaction and make informed decisions to drive more sales.

    These free features are also available to small businesses in Viber’s key markets worldwide from today. 

    “Rakuten Viber continues to evolve and develop solutions for small business owners,” commented Ritesh Shah, GM of FinTech and VP of Business Solutions at Rakuten Viber. “The Philippines is a key market for us, and the great take-up we have seen here since we first introduced Business Accounts has spurred our commitment to give small businesses access to digital tools that meet their unique needs via our user-friendly and efficient self-service platform. We are always looking to add value to our customers and local communities, and we are excited to not just expand Business Accounts but also introduce them in more countries.”

    Business Accounts are available to Viber users in the Philippines for free. Tailored pricing plans for additional features will be offered soon. Learn more about Business Accounts here: https://lp.viber.com/smblp

    Google launches AI Workshops program for PH newsrooms in partnership with Bastion Digital

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    Google launches AI Workshops program for PH newsrooms in partnership with Bastion Digital

    The Google News Initiative (GNI), in partnership with digital consultancy Bastion Digital, is welcoming applications from Philippine-based newsrooms for the GNI AI Workshops program. This 16-week program is designed to empower Philippine newsrooms and journalists to harness the potential of generative AI. Apply via this website.

    The GNI AI Workshops program, which will run from February to June 2025, will provide selected news organizations with the tools, training, and 1:1 support needed to experiment with and implement innovative AI-driven solutions. AI experts and industry mentors will guide participants in using current generative AI tools to launch a pilot and report on the results.

    This initiative is the latest in Google’s commitment to improving local industries through the adoption of AI technology. In the field of journalism, generative AI has quickly been embraced — as of 2023, 32 percent of newsrooms were already using generative AI tools in the creation of news content, according to a survey conducted by Statista. With that number likely increasing and technology rapidly evolving today, AI skills stand to be among the most important to have among journalists.

    The program teaches a structured approach to AI experimentation, ensuring responsible and ethical use of technology. Included are expert-led sessions on Google’s generative AI tools, including Gemini, Pinpoint, and AI Studio. Both industry experts and Bastion Digital’s team will guide participants and assist them in using these tools to conduct experiment design and execution.

    News organizations interested in participating must be based in and serve audiences in the Philippines, with a core team of a minimum of two employees. Their representatives must be able to commit two to three people for the 16-week program.

    “Google is deeply invested in the Philippines’ digital future and the responsible adoption of generative AI. The Google News Initiative is committed to enhancing journalism’s crucial role in an informed and progressive society, particularly as the 2025 midterm elections draw near. We’re proud and excited to offer Filipino journalists AI training designed to improve accuracy, efficiency, and innovation in their reporting,” said Jackie Wang, Google Country director for Thailand and the Philippines.

    “As part of our ongoing collaboration with the Google News Initiative, Bastion Digital is committed to helping organizations navigate the evolving world of AI. This program, led by principal AI consultant Shaun Davies, encourages a ‘test and learn’ approach, empowering organizations to embrace innovation at their own pace. As we grow our presence in the APAC region, we remain focused on guiding organizations across various sectors in exploring AI’s potential,” said Jenni Ryall, director for Bastion Digital.

    The GNI AI Workshops program is also officially endorsed by the Commission on Elections, which looks forward to the use of AI in contributing to truthful and accurate reporting in the upcoming 2025 Philippine midterm elections.

    “Google has been a valuable technological partner of the Commission on Elections throughout several electoral cycles, and we laud the Google News Initiative for piloting this innovative AI program for members of the media. Upskilling a key electoral stakeholder will no doubt contribute toward ensuring a free, orderly, honest, and credible electoral exercise,” said Atty. John Rex C. Laudiangco, Director – Education and Information Department at COMELEC. 

    The deadline for applications is on January 20, 2025. A selection process will determine the final five participants, which will be announced by the end of January 2025.

    Interested newsrooms can apply for the GNI AI Workshops program via this website.

    Bossjob boosts SME Growth at 15th PhilSME Business Expo

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    Bossjob boosts SME Growth at 15th PhilSME Business Expo

    Bossjob, the fast-rising AI-powered, chat-first recruitment platform, made its presence felt as a thought leader and an industry innovator at the 15th Philippine SME Business Expo held at the SMX Convention Center. 

    The two-day event, aimed at empowering small and medium enterprises (SMEs), brought together industry leaders, business owners, and aspiring entrepreneurs to explore solutions that foster business growth and innovation.

    Bossjob

    At the heart of Bossjob’s participation was the equally informative and inspiring session, “The Power of Delegation,” shared by Mideth Roman, Sales manager of Bossjob PH. Roman’s talk emphasized the critical role of effective delegation in SME success, focusing on how businesses can unlock their potential through strategic delegation and by leveraging the right talent.

    “The key to unlocking our business’s full potential lies in the power of delegation and finding the right talent to help us get there,” shared Roman during her presentation​. In line with this, she highlighted how Bossjob’s unique platform is transforming the hiring process, allowing SMEs to focus on long-term growth while leaving operational tasks in the hands of qualified professionals.

    Roman further explained how delegation fosters a culture of collaboration, improves team morale, and empowers employees to contribute to innovation and problem-solving. “When we delegate tasks, we free up valuable time to focus on strategic initiatives like planning, innovation, and building strong relationships with customers,” she added​.

    Bossjob

    Roman also pointed out that “Delegation isn’t just about efficiency; it’s also about attracting and retaining top talent. By offering opportunities for growth and development, we can create a more engaging and fulfilling work environment. This, in turn, can boost employee morale, productivity, and loyalty.”

    Throughout the expo, Bossjob showcased to attendees and participants its cutting-edge platform, which bridges the gap between talent and employers through AI-powered matching and instant direct chat. 

    Designed to streamline the hiring process, Bossjob’s platform offers a solution for SMEs that want to save time and resources while ensuring quality hires. With over 4 million registered talents and 20,000 daily applications, Bossjob is a game-changer for businesses seeking efficiency and accuracy in recruitment​.

    Bossjob

    Bossjob’s participation and support at the PhilSME Business Expo is yet another reinforcement of its ongoing commitment to supporting the SME sector in the Philippines. The company’s presence at the expo not only highlighted its innovative approach to recruitment but also its dedication to helping businesses thrive by connecting them with the right people at the right time.

    As part of its continuing mission to uplift SMEs, Bossjob offered a free 90-day premium subscription to all the PhilSME exhibitors and attendees, allowing them to experience firsthand the platform’s capabilities. With such an exclusive offer, Bossjob remains driven to provide accessible and high-quality recruitment solutions tailored to the needs of small and medium enterprises.

    For more information about Bossjob and its recruitment solutions, visit https://bossjob.ph/

    2025 Agoda Travel Trends: Relaxation, adventure and activities, and visiting family and friends will define travel

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    2025 Agoda Travel Trends: Relaxation, adventure and activities, and visiting family and friends will define travel

    Digital travel platform Agoda has unveiled its 2025 Travel Trends survey, highlighting the key factors set to shape the travel landscape in Asia in the coming year. The survey reveals a strong focus on relaxation, family-oriented trips, and the excitement of discovering new destinations as primary motivations for travelers.

    Agoda’s findings indicate that travelers are prioritizing quality time with loved ones and seeking respite from daily routines. The survey also underscores the growing interest in exploring uncharted territories. Noteworthy is the popularity of theme parks, with one in eight respondents expecting to go on a trip to visit one.

    Ittai Chorev, chief product officer at Agoda, said: “At Agoda, we love seeing how travelers are planning their adventures for 2025. Whether it’s unwinding with family or exploring new places, we’re here to make every traveler’s dream trip memorable and are ready to help them every step of the way.”

    Seven key insights from Agoda’s 2025 Travel Trends survey:

    1. The more the merrier: Traveling with family tops the list

    For many travellers, family time equals quality time. More than a third of Filipino travelers (364%) plan to travel with family in 2025. Indonesians are the most fervent family travelers of all, with no less than 58% expecting to go on a multi-generational trip with loved ones. Family travelers (34%) are followed by couples (23%), and solo travelers (199%) in terms of most popular travel groupings across Asian travellers. 

    2. Easy does it: Relaxation is the top travel motivation, by far

    Escaping from the hustle and bustle of daily life is by far the most important reason to travel, according to the survey. 75% of respondents cited relaxation as their most important travel motivation. Singaporeans desire relaxation the most (87%). While in the Philippines, adventure and activities follow in second (48%), with visiting family and friends in third (45%).

    3. Computer says ‘yes’: Tech assisting in travel planning

    Technology is playing a pivotal role in shaping travel plans. A substantial majority of Filipino travelers (870%) plan to use travel apps, while about one in eight (14%) are interested in virtual reality tours. Indian travelers appear to be most tech-savvy, with nine out of ten respondents claiming the use of travel apps when booking a trip.

    4. Travel For Less: Journey more, spend smart 

    Budget considerations remain a key factor among Filipinos, with a significant portion of travelers (74%) planning to spend less than USD250 per night on accommodation.  But the price is not a barrier to international travel -88% of travelers expect to take the same number of trips or more compared to 2024, with most of those journeys crossing borders (52%). Perhaps unsurprisingly, travelers from Hong Kong expect to travel internationally the most (82%). More than a quarter of respondents (27%) plan to travel both domestically and internationally.

    5. In and Out of Office: Traveling on and off the clock

    In addition to traditional business trips, which 23% of Filipino respondents expect to embark on, the survey also picked up on the emergence of digital nomads, borderless workers who work remotely. 1 in 25 expects to work remotely in 2025, with a focus on combining work and leisure, as more companies adopt flexible work arrangements. Most prospective digital nomads in the region are from the Philippines, where one in fourteen travelers expect to work while traveling.

    6. #Inspiration: Many ways to discover new destinations

    There’s nothing quite as exciting as exploring a place for the very first time. 84% of travelers expect to visit new destinations in 2025. Travel inspiration can come from many sources including personal interests and hobbies (70%), great value deals (37%), and recommendations from friends and family (34%). One in five (23%) gets their travel inspiration from social media, with Malaysians and Indonesians most inspired by Instagram and the likes (both at 29%).

    7. Life is a rollercoaster: Theme Parks are a reason to travel

    Asia’s many theme parks – Disney in Tokyo, Shanghai, and Hong Kong, Lotte World in Seoul, Universal in Osaka and Singapore, and Ferrari World in Abu Dabhi, to name a few – are a major draw for year-round tourism. Over one in eight travelers (13%) expect to travel specifically to visit a theme park in 2025. Indonesians seem most excited by the prospects of rollercoasters and amusement, with one in five expecting to travel to theme parks.

    Agoda’s offerings, including over 4.5 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, provide travelers with the flexibility to tailor their trips to their unique interests and preferences. For more information and to take advantage of the latest deals, visit Agoda.com or download the Agoda app.

    Join the ReDISHcover Your Leftover cook-off to win an LG French Door Refrigerator and NeoChef Microwave!

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    Join the ReDISHcover Your Leftover cook-off to win an LG French Door Refrigerator and NeoChef Microwave!

    Turn yesterday’s leftovers into today’s delights and win LG Kitchen Appliances! LG brings something fresh to the table with ReDISHcover Your Leftover, a kitchen cook-off challenge that highlights how creativity, together with LG’s innovative appliances as the right partner, can transform fridge staples into extraordinary dishes. Two talented chefs are taking on the exciting challenge of reimagining leftovers into new  meals you’ll actually look forward to.
     
    What’s Cooking?
    The friendly, flavor-packed challenge is all about rethinking food. Their innovative creations are sure to inspire you to see your leftovers in a whole new light. Join Chefs Marky and Ylyt in this unique cook-off that encourages sustainability and creativity in the kitchen. Using LG’s innovative appliances as their secret weapon, these chefs will show how to transform ordinary leftovers into appetizing dishes you’ll want to recreate. Visit @chefmarkjoseph and @thechefylyt_tv on Facebook, Instagram, and TikTok and don’t miss their take on LG’s ReDISHcover Your Leftover Challenge coming soon.
     
    Chef Marky:
    Facebook: https://www.facebook.com/chefmarkjoseph
    Instagram: https://www.instagram.com/chefmarkjoseph/
    TikTok: https://www.tiktok.com/@chefmarkjoseph?lang=en
     
     
    Chef Ylyt:
    Facebook: https://www.facebook.com/TheChefYlytTVshow
    Instagram: https://www.instagram.com/thechefylyt_tv/
    TikTok: https://www.tiktok.com/@thechefylyt_tv?lang=en
     
    Ready to ReDISHcover the potential of your leftovers? Get creative, transform your leftover ingredients into culinary masterpieces, for a chance to win incredible prizes! 
     
    How to Join? 
    To join, visit the LG Philippines Promo page (https://www.lgpromoregistration.ph/) from November 21, 2024 to January 15, 2025[1] and register. Create a before and after collage of your leftover recipe and upload. 

    ReDISHcover Your Leftover

    For the full mechanics, you may click here: 

    https://www.lgpromoregistration.ph/lg-redishcover-your-leftover-makeover-promo/mechanics/24

    Judging Criteria

    Top entries will be selected based on the following criteria

    Originality40%
    Sustainability30%
    Creativity30%
    TOTAL100%

    Amazing Prizes Await!

    Winners with the most appetizing ReDISHcover-ed dishes will win the following LG kitchen appliances:

    ReDISHcover Your Leftover

    Grand Prize

    2nd Place

    3rd Place

    This is your chance to bring top-tier technology into your home and elevate your kitchen experience! So, what are you waiting for? Get your kitchen skills on and give your leftovers a new life!

    LG combines innovation and functionality to create appliances that make life better. Whether you’re storing ingredients or reheating meals, LG technology ensures reliability and style for every Filipino household.

    LG promises to bring “Innovation for a Better Life” nationwide—across Luzon, Visayas, and Mindanao. For more information, visit www.lg.com/ph and follow LG Philippines on  Facebook, Instagram, TikTok and YouTube(@lgphilippines).

    Generative AI adoption soars as PH businesses unlock growth: Key insights from the IDC x Microsoft 2024 Report

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    Generative AI adoption soars as PH businesses unlock growth: Key insights from the IDC x Microsoft 2024 Report

    Generative AI has become a transformative force across global industries, as shown in the newly released IDC x Microsoft 2024 Business Opportunity of AI report. The report highlighted how Filipino businesses have been adopting AI at an accelerated pace to drive innovation, boost productivity, and unlock new growth. With sectors such as finance, retail, and telecommunications leading the way, Philippine companies have been tapping into AI’s potential to redefine how they operate and compete.  

    Empowering Businesses to Focus on What Matters  

    The report showed that 75% of businesses worldwide are now using generative AI, up significantly from 55% in 2023. In the Philippines, this shift is already powering greater efficiency and enabling employees to focus on strategic tasks. Peter Maquera, chief executive officer for Microsoft Philippines, said, “Generative AI is changing the way Filipino businesses approach their work by automating repetitive tasks and enhancing decision-making, allowing employees to concentrate on high-impact activities rather than routine operations.”  

    For instance, Visa has been using Microsoft’s Copilot AI tool to streamline financial processes, enabling its workforce to focus more on strategic initiatives that add value for customers, rather than spending time on routine data entry.  

    Delivering Impressive ROI and Quick Wins  

    AI’s potential for high returns is clear, with businesses globally seeing an average of USD3.70 for every dollar invested. In the Philippines, finance and media companies are achieving even greater returns—up to USD10 per dollar spent. Maquera noted, “AI’s value lies not only in what it can achieve today, but in the speed with which businesses are realizing that value, as Filipino companies deploying AI tools often see measurable returns within 13 months, positioning them well for sustainable growth in a competitive market.”  

    In the energy sector, BP has been leveraging Copilot to optimize production processes, using AI to predict maintenance needs and increase operational efficiency. By doing so, BP ensures its teams can proactively manage resources and improve productivity.  

    AI Tailored for Local Needs  

    As AI continues to evolve, more businesses are opting for customized solutions that address specific challenges and local market needs. Globally, 24% of organizations have moved beyond pre-built AI tools. This trend is also evident in the Philippines, where companies are looking for tailored AI solutions to enhance customer experiences, streamline logistics, and optimize other core operations. “AI’s adaptability is driving demand for custom solutions in the Philippines, where companies are increasingly pursuing tailored AI tools to address their unique goals, from improving customer interactions to boosting operational efficiency,” said Maquera.  

    Revolutionizing Operations Across Industries  

    Industries such as healthcare, finance, and retail stand to gain significantly from AI. In healthcare, Pfizer has been accelerating drug discovery by using Copilot to analyze vast datasets quickly—an approach that could inspire similar applications in the Philippine healthcare sector. Meanwhile, Honda has leveraged Copilot to improve manufacturing efficiency, reducing time spent on quality checks and increasing productivity. Maquera said, “AI is making significant contributions to sectors vital to the Philippine economy, like manufacturing and finance, proving that its impact goes beyond cost savings and drives elevated industry standards.”  

    Boosting Productivity Amid Skill Challenges  

    The report shows that productivity is a key driver for AI adoption, with 43% of global businesses attributing their highest returns to productivity gains. In the Philippines, AI has been instrumental in helping companies automate repetitive tasks, optimize workflows, and increase employee efficiency—key advantages as organizations look for faster, smarter ways of working.  

    Consulting giant Accenture has been using Copilot to help clients make data-driven decisions quickly. By integrating Copilot into consulting services, Accenture has provided faster, more insightful analysis, giving clients a competitive edge. “With AI adoption rising, there is a growing need for local talent equipped to manage and develop AI solutions, and Microsoft remains committed to supporting initiatives that build these essential skills in the Philippines,” Maquera emphasized.  

    Future Outlook: Industry-Specific AI Innovations  

    The report projects a rise in industry-specific AI applications over the next two years, particularly in healthcare, manufacturing, and education. For example, KPMG and PwC have integrated Copilot into their audit and tax services, automating data handling and enabling auditors to focus on complex issues—a trend that could reshape professional services in the Philippines.  

    “AI’s reach is expanding into every corner of the economy, and in the Philippines, industries like healthcare, manufacturing, and education are exploring ways to leverage AI to address specific challenges, from improving patient outcomes and product quality to driving classroom innovation; we look forward to seeing how Filipino organizations will continue to push the boundaries of what’s possible with AI,” said Maquera.  

    The IDC x Microsoft 2024 Business Opportunity of AI report underscores the transformative power of generative AI for companies across the globe and in the Philippines. As AI technology advances, Filipino companies are uniquely positioned to harness its potential for innovation, profitability, and sustained competitive growth in the global marketplace. 

    LIKHA 2024: Waves of wisdom and success for local MSMEs

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    LIKHA 2024: Waves of wisdom and success for local MSMEs

    The Philippine entrepreneurial spirit was in full display during LIKHA 2024, an event that celebrated innovation, creativity, and collaboration. Held on November 29, 2024, from 2:00 PM to 6:00 PM, the event showcased the power of student-led marketing strategies in empowering local micro, small, and medium enterprises (MSMEs). The spotlight shone brightly on TunAmazing, a tuna-based MSME brand offering mouthwatering products such as tuna sisig, tuna tapa, and tuna tocino.

    Organized by students from the College of Business Administration and Accountancy of De La Salle – Dasmariñas under the Marketing Department, LIKHA 2024 embodied its theme, “Waves of Wisdom and Success,” with activities aimed at fostering healthy living, innovation, and pride in Filipino culture. In partnership with the Office of the Provincial Cooperative Development Office (OPCDO), the event highlighted the essential role of marketing strategies in the growth journey of local businesses.

    A Platform for Growth and Creativity

    The event featured student teams as modern-day explorers, presenting Integrated Marketing Communication (IMC) plans designed to elevate Tunamazing’s brand visibility and deepen its connection with its target market. Each team brought fresh, innovative ideas grounded in Filipino cultural authenticity and strategic business practices.

    Event Highlights

    Attendees experienced an array of activities that left a lasting impression:

    • IMC Presentations: Student teams pitched creative marketing plans for Tunamazing in an engaging and competitive format.
    • Media Launch: The official unveiling of Tunamazing included an engaging Q&A session. Students and media representatives asked the brand’s owner insightful questions about the journey, mission, and future of Tunamazing, providing an authentic look at its story.
    • Interactive Exhibits: The exhibits highlighted Tunamazing’s “sea to table” journey, providing attendees with an immersive experience of the brand’s story.
    Likha 2024

    The Tunamazing Journey

    Tunamazing, more than just a brand, stood as a testament to Filipino innovation and entrepreneurial spirit. Its signature tuna-based products offered attendees a delicious and healthy alternative while championing homegrown talent and sustainability.

    The event design, blending ocean motifs with Filipino ethnic patterns, beautifully mirrored the journey of MSMEs like Tunamazing—rooted in tradition but striving for innovation.

    For those who attended, LIKHA 2024 was a remarkable showcase of creativity, collaboration, and entrepreneurial excellence. The event successfully made waves for local MSMEs, reinforcing the importance of integrating culture and innovation in building successful brands.

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