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PLDT Enterprise, the corporate business arm of PLDT, the leading integrated telecommunications and digital services provider in the Philippines, partners with Infobip, a global cloud communications platform, to provide a robust and secure Application-to-Person (A2P) messaging service, aimed at elevating the customer experience for partners and Smart subscribers.
Since 2018, Infobip has been a trusted partner of PLDT Enterprise in the Philippines; delivering domestic and international A2P messaging services through PLDT’s wireless unit, Smart.
PLDT and Smart first vice president and head of enterprise and International Business Groups, Mitch Locsin, expressed his enthusiasm for the collaboration, highlighting the potential to enhance customer experiences across diverse industries.
“We are thrilled to strengthen our partnership with Infobip, as it enables us to revolutionize the customer experience for businesses across diverse industries. By leveraging their expertise in CPaaS (Communications Platform as a Service) field, we can empower businesses with reliable and seamless communication solutions,” says Locsin. “This partnership paves the way for an enhanced secure messaging solution, with improved customer engagement satisfaction, and ultimately, sustainable growth in today’s evolving digital landscape.”
Infobip’s extensive global experience and with their industry-leading best practices empower businesses to seamlessly engage customers through a variety of communication channels.
Their solutions span SMS messaging, Rich Communication Services (RCS), integration with over-the-top (OTT) apps, voice, and email services.
Infobip COO and co-founder, Roberto Kutic expressed his delight over the partnership saying, “This strengthens our commitment to providing secure and reliable A2P messaging services. With our advanced communications platform solutions, businesses can enhance their customer communications and streamline their processes.”
Matija Razem, Infobip VP of Business Development, also adds, “This partnership with PLDT Enterprise further solidifies our position as a leader in the A2P messaging space. We are excited to work together in enabling businesses to leverage our comprehensive suite of communication channels and build lasting relationships with their customers.”
The partnership between PLDT Enterprise and Infobip signifies their shared vision of delivering exceptional and secure customer experiences through cutting-edge technology and reliable communication solutions.
Prioritizing security, scalability, and operational efficiency, this collaboration empowers businesses to stay ahead in today’s dynamic digital landscape.
Albert Villa-Real, PLDT global president and CEO, and enterprise revenue group head at PLDT Enterprise, emphasized the significance of this partnership for businesses operating in the global landscape.
“We recognize the enormous demands faced by businesses in today’s global market. With Infobip’s international standards, we can ensure world-class quality servicing for our partners and subscribers’ customers,” Villa-Real closes.