A Gen Z-fied space was created in Bloc 10, Alabang, as Yamaha Motor Philippines launched the newest color lineup of the Yamaha Mio Fazzio with the Start YOUniqueness Collective.
Since its introduction in 2022, the Mio Fazzio has always been positioned to cater to Gen Z’s aesthetic needs with its trendy, premium, unique, and innovative design. Celebrating authenticity through the newest colors, it aims to highlight Gen Z in mainstream society—that although today’s media landscape has impacted the way we express ourselves, it is by staying true and authentic that we can showcase our uniqueness.
Filling the space in Bloc 10 is a community of merchandisers brought in partnership with South Trading Post (STP), a well-known flea market organizer. With over 30 merchants present, the public and invited guests got to explore local brands, apparel, vintage finds, accessories, and fun activities. This tie-up showcased a great sense of community among market merchandisers with a shared goal of connecting with the culture and identity of their customers.
The program opens with a segment from the invited fashion stylists: Jana Silao, Kurt Abonal, and Florian Trinidad. Each of them was designated with a color that matches their fashion persona with concept booths of the Mio Fazzio featuring their collections also present on the two floors of the vicinity. They also showcased their top picks among the invited guests, with highlights on the various styles of athleisure, creative artists, and modern fashion.
The new faces of the Mio Fazzio were also introduced, entering the stage in a YOUnique and fashionable manner assisted by beats from DJ Marxx.
Pat Cortez, known for her versatile fashion style makes a comeback as an ambassador, strutting in her modern take on high fashion in Mio Fazzio White. Zach Castaneda embodies a stylish athlete, combining sporty with street representing the Mio Fazzio Pastel Green. JC Mahinay looks dapper in an all-black ensemble complimenting the Mio Fazzio Black, portraying an artistic vibe with the pop of color in the graphics.
Aside from the modern minimalist color options, the Mio Fazzio also got upgrades on its features showcasing a more aesthetic side mirror for better rearward visibility, a modified and reshaped double seat for better passenger comfort, an improved USB port, and new graphics accentuating the colors that show off the Mio Fazzio’s unique style.
As an icon of today’s generation, Yamaha gives strong importance to being able to express more of yourself in a unique and fashionable way without ever sacrificing authenticity. By redefining the way you ride, the Mio Fazzio encourages you to embark on a journey of self-expression. Express what makes sense to you and let every ride’s twist and turns allow you to connect with yourself and the world around you.
The new Mio Fazzio colors are now available in the YZone, Revzones, and 3S stores nationwide. It comes in Pastel Green, Ivory White, and Black with an SRP of PHP 93,900.
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