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    PLDT, Smart expand e-waste program, supporting local communities’ clamor for proper disposal of discarded electronics

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    PLDT, Smart expand e-waste program, supporting local communities’ clamor for proper disposal of discarded electronics

    As more and more communities strive to adopt circular practices and increasingly recognize the need for proper electronic waste (e-waste) disposal, PLDT Inc. (PLDT) and its wireless unit Smart Communications, Inc. (Smart) are gearing up to further expand their program on e-waste and support more localized ecosystems for responsible e-waste management.

    E-waste refers to broken and discarded electronics, such as mobile phones, computers, tablets, routers, and other devices with batteries and plugs. 

    According to the Global E-waste Monitor 2024 report by the International Telecommunication Union and the United Nations Institute for Training and Research, the Philippines is the third highest generator of e-waste in Southeast Asia with about 540 million kilograms of e-waste.

    “While PLDT and Smart are not direct manufacturers of electronics, we acknowledge that our delivery of services and continuous network upgrades contribute to the generation of e-waste in the country. We have thus made it part of our business to facilitate recovery and ensure proper disposal of consumer e-waste where we can.”, explained PLDT and Smart chief sustainability officer Melissa Vergel de Dios.

    In their interactions and consultations with various stakeholder communities, Smart vice president and group head for channel management Jacqueline Bocalan noted the continuously growing clamor among consumers for accessible and credible means to properly dispose of and recycle e-waste. This affirms one of the identified challenges in the Global E-waste Monitor 2024 report regarding the lack of access to proper e-waste disposal facilities and infrastructure in the country. 

    “A lot of our customer communities would reach out and ask us how they could properly discard their old devices and set up e-waste collection activities in their areas. Seeing how these matter to our customers and leveraging PLDT and Smart’s access to formal e-waste recyclers and disposal facilities, we have taken on the role of putting puzzle pieces together and helping communities establish working ecosystems for responsible e-waste management,” said Bocalan. 

    Since the launch of their “Be Kind. Recycle.” e-waste management program in July 2023, PLDT and Smart have activated almost 180 e-waste collection sites and community partners nationwide by the end of December 2024. These have led to an increase in the overall accessibility of proper e-waste disposal sites to their customers and the general public, as well as an expansion in service areas and consumer collection rates of their partner e-waste treatment, storage, and disposal facilities accredited by the Department of Environment and Natural Resources – Environmental Management Bureau. 

    e-waste

    “This program started small with just our own employees, and then we expanded to put up collection bins in some of our retail stores in Metro Manila and Luzon. Now, the program has been expanding nationwide and continues to grow organically as a business and customer-driven initiative,” shared Vergel de Dios.

    To-date, PLDT and Smart have stationed e-waste collection bins in 37 of their retail stores in Metro Manila and Luzon, in three branches of Robinsons Malls in Metro Manila, in Makati Medical Center, and in more than 80 branches of SM Supermalls nationwide. In addition, the telcos have been integrating e-waste collections in sales events and trade engagements with local cooperatives and residential communities in various parts of the country. 

    PLDT and Smart have also been rolling out e-waste collection campaigns in premises of their enterprise customers, as well as in partner school communities, particularly in different campuses of National University, Arellano University, San Beda University, and Saint Louis University, among others. 

    “We find very encouraging the youth’s support and keen interest on this program, and on circularity as a principle. Our goal is to continuously enable them to participate more actively in programs like this and encourage them to keep using their voice, creativity, and access to digital technology to make a difference in their communities,” said Bocalan. 

    As they target further expansion to more sites and community partners this 2025,  PLDT and Smart are also strengthening collaborations with their partner e-waste facilities to enhance collection process efficiency and sustainability, and report better on their quantified collective impact.

    Organizations and communities that wish to collaborate with PLDT and Smart on e-waste management may reach out to the telcos via their corporate sustainability email address at [email protected]. 

    PLDT and Smart undertake these initiatives in support of the country’s goal to transition to a circular economy and contribute to the United Nations Sustainable Development Goals, particularly Goal 12 on Responsible Consumption and Production.

    Heart health care reminders

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    Heart health care reminders

    Heart health is a vital aspect of wellness, yet many people overlook the importance of taking care of their hearts. 

    Cardiovascular diseases are the leading cause of mortality among Filipinos in 2023, according to the Philippine Statistics Authority (PSA), as cited by Professor Jeff Clyde Corpuz of the De La Salle University in the Journal of Public Health dated March 2024. Ischemic heart disease or coronary heart disease is the main cause of death from January to December 2022, accounting for 18.4% of all fatalities.

    “The alarming rate of heart diseases and their alarming impact on mortality rates can be considered as a public health emergency in the Philippines,” Prof. Corpuz wrote. Risk factors, including high blood pressure, high-sodium and high-trans-fat diets, and physical inactivity, contribute to the rise of cardiovascular diseases in the Philippines. 

    Given their vulnerability to cardiovascular conditions, Filipinos should be more mindful of their heart health. A great way to be more proactive about taking care of one’s heart is to think of it as a vital part of self-love and self-care. 

    Here are five heart care practices people can easily incorporate into their everyday lives:

    1. Eat a heart-healthy diet. Being mindful about what one eats is still the best way to care for the heart, especially since a typical Filipino’s diet is high in unhealthy fats, salt, and sugar. Avoid processed, canned, and fast food and eat more heart-healthy foods, such as nuts, whole grains, leafy green vegetables, fish, and lean meats.
    1. Get some exercise. Physical activity keeps the heart strong, lowering the risk of cardiovascular diseases. As a general goal, aim for at least 30 minutes of moderate exercise every day. For those who struggle to exercise due to a busy schedule or weak joints, daily walks should be enough to get your heart muscles moving. Walking helps regulate one’s cholesterol level and blood pressure, keeping your heart fit and healthy.
    1. Get enough sleep. The Philippines is the fourth most sleepless country in the world, according to the 2023 study of consumer research and data analytics company Milieu Insight. Filipino adults only get an average of six hours and 30 minutes of sleep every night, less than the recommended seven hours of “quality” sleep.

    Not getting enough good sleep can raise blood pressure, which puts extra stress on the heart and blood vessels. Set a sleep schedule and stick to it. To do that, go to bed and wake up at the same time each day. 

    People who struggle with insomnia or those who still feel tired despite getting eight or more hours of sleep should talk to their doctor to check for any sleep-related conditions.

    1. Quit smoking. The International Union Against Tuberculosis and Lung Disease revealed that 17.3 million Filipino adults, or 28% of the population, smoke tobacco. Chemicals inhaled when smoking cause damage to the heart and blood vessels, so cutting cigarette consumption is key to good heart health, as well as avoiding secondhand smoke. 
    1. Check on your heart regularly. Keeping an eye on one’s heart health can be as simple as regularly checking blood pressure and blood sugar. For Filipinos, the ideal blood pressure is 130/80 for adults and 140/90 for older individuals. A blood test is also a great way to check for comorbidities like diabetes and high cholesterol, which can raise the risk of heart disease.

    Leading A Heart-Healthy Lifestyle

    Heart diseases can take a toll on your body, mind, and finances. Taking care of your heart starts with simple, mindful choices — eating well, getting enough rest, staying active, quitting bad habits, and having the right insurance such as Sun Life Grepa Financial, Inc.’s Sun Grepa Fit and Well. This comprehensive life and health protection plan provides financial benefits for 114 covered critical conditions across minor and major stages. It can be availed at a young age up until senior years, providing protection for all stages of life. 

    “Sun Life Grepa’s products act as a safety net to protect yourself and your family in case the unthinkable happens, giving you the peace of mind to live every single day to the fullest,” Sun Life Grepa president Richard S. Lim said.

    To learn how Sun Life Grepa’s health protection plans can support your journey to a heart-healthy future, reach out to a Sun Life Grepa advisor, visit any Sun Life Grepa branch, or email [email protected].

    Skyro Flexi lets you set your own terms

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    Skyro Flexi lets you set your own terms

    No need to second-guess our decisions when it comes to purchasing our dream home appliances, gadgets and furniture! Whether it’s an item in our online cart or something we spotted at our favorite store, checking out just got easier with this exciting news: Skyro, one of the fastest growing financial technology (fintech) companies in the country, has introduced Skyro Flexi – a unique feature that allows customers to easily modify their payment terms at any time, with no paperwork or questions required. 

    Skyro was first introduced in Mindanao in May 2023, and following its successful launch in the region, it became a natural choice for the launch of our flagship product feature, Skyro Flexi in November 2024. Two months since its nationwide launch, almost 4,000 unique customers have already availed of the Skyro Flexi. 

    “Unlike the traditional loans where repayment terms have fixed due dates and amortization amounts, Skyro Flexi lets borrowers adjust their payment schedules and amounts instantly through the Skyro app. That’s ultimate flexibility and control whenever you need it,” explained Skyro’s head of product Dmitriy Vavulidi.

    This new loan feature was introduced in line with the company’s mission to empower Filipinos with financial solutions that help them overcome challenges, enabling them to focus on what truly matters — living a better life and sharing happy moments with their loved ones. With this new loan innovation, customers can seamlessly adjust their monthly payments through the Skyro app, whether to reduce financial strain because their priorities have changed or accelerate repayment because they suddenly have extra funds. 

    “Flexi is more than just convenience — it’s financial flexibility that helps our customers save money, reduce stress, and live life on their terms. We aim to be a reliable partner in any situation and continue to develop solutions that simplify and enhance the lives of our customers. Their loan, their rules — that’s Flexi,” concluded Vavulidi. 

    To know more about Skyro, download the app for free on Apple Store for iPhone users and Google Play for Android users or visit https://www.skyro.ph/ and follow its social media accounts, Facebook (https://www.facebook.com/skyro.philippines/), Instagram (https://www.instagram.com/skyro.ph/) and Tiktok (https://www.tiktok.com/discover/skyro).

    Security industry embraces mobile credentials, biometrics and AI — HID Study

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    Security industry embraces mobile credentials, biometrics and AI — HID Study

    As organizations navigate an increasingly complex threat landscape, security industry leaders are making strategic shifts toward unified platforms and emerging technologies, according to the newly released 2025 State of Security and Identity Report from HID. The comprehensive study gathered responses from 1,800 partners, end users, and security and IT personnel worldwide, and reveals a significant transformation in how businesses are approaching security, with mobile credentials and artificial intelligence emerging as key drivers of innovation.

    “The security industry is at a pivotal moment where the integration of modern technology with existing infrastructure is no longer optional — it’s imperative,” said Ramesh Songukrishnasamy, senior vice president and chief technology officer at HID. “The fact that 73% of security leaders now prioritize software-driven unified solutions shows we’ve moved beyond traditional siloed approaches. Organizations are demanding platforms that can scale with their needs while providing actionable intelligence.”

    Key findings from the report include:

    A marked increase in mobile credentials and biometrics adoption, signaling a shift away from traditional access methods

    The rapid rise of mobile credentials, with 61% of security leaders identifying their proliferation as a top trend, signals a significant shift away from traditional access methods. Nearly two-thirds are either deploying or planning to deploy mobile solutions. Concurrently, demand for biometric technologies such as fingerprint, iris, and facial recognition is on the rise: about 35% of respondents currently use biometric technology, while 13% plan to, indicating significant growth potential in this segment.

    Growing demand for unified security management solutions that streamline operations

    As organizations diversify security technology today, many security leaders (67%) are making moves to adopt software-driven security solutions, citing that unifying multiple data collection methodologies would be “somewhat” or “very important” (73%) to their organization.

    Strong preference for open platforms that facilitate seamless integration

    Interoperability has become synonymous with progress across the security industry over the last few years, and the trend continues as more than half of security professionals reported open solutions as being “extremely” or “very” important to their organizations.

    Strategic focus on converging platform solutions rather than standalone products

    Nearly two thirds of organizations and 73% of integrators and consultants report a shift toward software-driven security solutions that bridge physical and digital functions like video surveillance, access control, and intrusion detection into a more unified platform.

    Significant channel transformation driven by digital innovation

    The security channel is undergoing significant transformation driven by digital innovation. While 77% of channel partners believe they are adapting well to these changes, growing end-user demand for AI, cloud solutions, IoT integration, and advanced analytics is reshaping service expectations. To thrive, the channel must continuously evolve and adapt to meet the evolving needs of the market and keep pace with digital transformation within the security sector.

    Accelerated adoption of AI agents to enhance security operations

    AI agents are being rapidly adopted to enhance security operations. Use cases are proliferating across access control, identity management, video, and security management platforms. Key benefits cited include improved efficiency and speed of security processes (50%) and enhanced real-time data analysis capabilities (47%).

    Continued emphasis on sustainability in security decision-making, budget allowing.

    Sustainability is still a key factor in security decision-making, with 75% of security leaders now factoring it into their solution selection process. However, sustainability is not the most critical factor when selecting new solutions as security and cost-effectiveness are still the highest priority for 80% of integrators and consultants.

    The full report includes additional global data and further analysis. Read it in its entirety here: https://www.hidglobal.com/documents/industry-report-2025-state-security-and-identity 

    Filipinos lost PHP8.37B to hidden foreign exchange fees in 2023, Wise research reveals

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    Filipinos lost PHP8.37B to hidden foreign exchange fees in 2023, Wise research reveals

    Filipinos unknowingly lost approximately PHP8.37 billion to hidden foreign exchange (FX) fees in 2023, according to new research commissioned by Wise, the global technology company building the best way to move and manage money around the world. 

    The cost of remittances has long been a global concern, with the United Nations Sustainable Development Goal (UNSDG) aiming to lower fees to 3% by 2030. However, despite these global efforts, many Filipinos continue to pay excessive hidden fees when sending and receiving money internationally.

    Hidden fees are costing Filipinos billions – without them realizing it 

    According to Wise, over 7 in ten (72%) Filipinos surveyed stated that they “somewhat” or “fully” understand international payment costs, yet only 1 in six (18%) fully recognize the impact of hidden FX markups. In fact, nearly 6 in ten (57%) Filipinos believe they understand the cost of payments but they actually don’t, while another 1 in four (25%) are unaware of the true costs of remittances.

    Take this example: an international transfer of USD10,000 (approximately PHP578,000) advertised as “fee-free” could actually cost PHP21,187 in hidden FX markups if a 3.6% margin is applied. While upfront fees are usually stated by providers, many providers tend to add an undisclosed markup on the exchange rate, instead of using the fair, mid-market rate (the rate typically seen on Google). This means consumers often end up paying more than expected.

    The findings, drawn from independent studies by Edgar, Dunn & Company (EDC) and YouGov, emphasize the need for greater fee transparency in cross-border payments and better consumer awareness of hidden fees. 

    Who pays the price? 

    Hidden foreign exchange fees disproportionately impact Filipinos with cross-border financial needs, including parents sending funds for overseas education, overseas Filipino workers (OFWs), gig economy workers, and their families. OFWs send billions of pesos home each year, but foreign exchange markups mean their families receive less than intended, affecting essential expenses like food, education, and healthcare. 

    With over 1.5 million gig economy workers and nearly 2 million OFWs, cross-border payments are a crucial lifeline for many Filipinos. As digital financial services become more widely used, it’s more important than ever to ensure transparency in international transactions.

    The impact of hidden foreign exchange fees is felt by many Filipinos, including Gamaliel Natividad, a self-employed freelancer, who shared his experience, “As a freelancer, I rely on international payments to receive money from my clients abroad, and I used to receive payments through traditional providers. But I constantly felt like I was losing out due to hidden fees and poor exchange rates. The amount I received was always less than expected because of the markups I didn’t even know existed. Since switching to Wise, I no longer worry about hidden charges eating into my payments. The mid-market exchange rate and transparent fees mean I get more of the money I’ve earned. It has saved me both time and money, especially when managing payments from international clients.”

    This story highlights a larger issue facing many Filipinos, underscoring the need for greater transparency and affordability in international payment solutions. 

    Call for greater transparency across the industry 

    The research findings reinforce Wise’s continued global fight against hidden fees in foreign exchange transactions, in line with the Bangko Sentral ng Pilipinas’ (BSP) rules for fair and transparent pricing, which calls on all providers to:

    • Provide a clear breakdown of the costs associated with every transaction
    • Show the foreign exchange mark-up or the difference between the prevailing Bangko Sentral reference/guiding rate and the exchange/conversion rate
    • Stop using misleading terms like “free” and “0% commission,” which often hide extra charges or markups in the fine print

    Areson Cuevas, country manager, Wise Philippines, said, “At Wise, transparency isn’t just a promise – it’s built into how we operate. We ensure customers know exactly what they’re paying upfront, so they can make informed choices and get the most value from their money. The Philippines already has a solid regulatory framework in place to support transparent remittance pricing. By fully aligning with these rules, the country could unlock PHP 8.37 billion for the economy, benefiting families, businesses, and the broader financial system. Being transparent on fees is a small action that can have a huge benefit for Filipinos.”

    Wise’s commitment to the Philippines

    Wise has been expanding its presence in the Philippines to provide more transparent and cost-effective international payments. Since launching the Wise Account and Prepaid Card in May last year, Filipinos have been able to send, receive, and spend in over 40 currencies at the mid-market exchange rate (the rate that you’ll usually see on Google) —without hidden fees.

    To further improve access, Wise has integrated with InstaPay, enabling instant PHP transfers of up to PHP50,000. Larger transactions are usually processed within 24 hours, ensuring faster and more affordable cross-border payments. Additionally, the introduction of PHP Account Details allows Filipinos to receive local PHP payments directly into their Wise account without needing a traditional bank account.

    These developments reflect Wise’s commitment to making international payments simpler, fairer, and more transparent for Filipinos.

    Jobstreet by SEEK partners with DOLE and PRA to drive career growth and empower the retail industry 

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    Jobstreet by SEEK partners with DOLE and PRA to drive career growth and empower the retail industry 

    Leading online job portal Jobstreet by SEEK has recently announced its strategic partnerships with the Department of Labor and Employment (DOLE) and the Philippine Retailers Association (PRA) to redefine career development in the retail industry and empower employees and HR professionals.

    The partnership with DOLE was officially formalized through the signing of a Memorandum of Agreement (MOA) during the historic Jobstreet Career Con 2025 held at the SMX Convention Center in Pasay City. Building on that momentum, Jobstreet by SEEK also sealed a one-year collaborative partnership with PRA through a MOA signed recently.

    Present at the DOLE and Jobstreet by SEEK ceremonial signing were DOLE’s Secretary Bienvenido E. Laguesma and Undersecretary Carmela I. Torres, alongside Jobstreet by SEEK’s Managing Director Dannah Majarocon and Operations Director Aki Sumulong. 

    DOLE is the government organization responsible for formulating policies and implementing programs and services in the employment sector in the Philippines. Driven by their shared goal of connecting high-potential employees with companies, Jobstreet by SEEK and DOLE will collaborate to organize more career conventions and job fairs.

    Jobstreet by SEEK has also pledged to support DOLE’s Youth Employability Programs through career development seminars.

    Jobstreet
    (L-R) PRA’s Secretary General Ana Marie S. Miranda, Membership & Marketing Officer Grace S. Reclosado, Deputy Secretary General – Advocacy & Communications Mary Anne Sangil, and Secretary General Bing S. Miranda with Jobstreet by SEEK’s managing director Dannah Majarocon, Operations Director Akiko Sumulong, and Head of Marketing Henry Jose Yusingco during the MOA signing.

    On the other hand, the PRA MOA signing was graced by PRA’s Secretary General Bing S. Miranda, Membership & Marketing Officer Grace S. Reclosado, and Deputy Secretary General – Advocacy & Communications Mary Anne Sangil, together with Jobstreet by SEEK’s managing director Dannah Majarocon and Head of Marketing Henry Jose Yusingco. 

    Learn more about Jobstreet by SEEK by visiting https://www.jobstreet.com.ph. 

    Race to Growth: Signify holds distributors conference to illuminate the future

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    Race to Growth: Signify holds distributors conference to illuminate the future

    In an inspiring display of collaboration and forward-thinking strategy, Signify, formerly known as Philips Lighting, the global leader in lighting, hosted a dynamic distributors conference at Seda Manila Bay. The event brought together over 100 professional distributors, setting the stage for the company’s “Race to Growth” initiative—a comprehensive roadmap that merges breakthrough innovation with exceptional customer engagement.

    Signify

    During the conference, Signify unveiled its strategic plans for 2025, signaling a year of new product innovations and sustainable solutions. The company is set to invest even more in research and development to pioneer next-generation lighting and digital solutions. By expanding its distribution channels and harnessing data-driven insights, Signify aims to meet the evolving needs of customers in both emerging and established markets. In addition, comprehensive training initiatives and enhanced after-sales support will be rolled out to empower professional partners, ensuring that every client benefits from the full spectrum of Signify’s expertise.

    A key product highlight was the expanded Philips SmartBright All-In range. These luminaires integrate three color temperatures and three-lumen packages in one product. For contractors, this means faster project completion with adjustable lumen output and color temperature during installation, ensuring the right lighting without delays. For wholesalers, fewer SKUs mean lower costs and optimized inventory, while still meeting installer and contractor needs. The SmartBright All-In range simplifies selection, reduces costs, and ensures the right lighting every time.

    Further cementing its position as a brand leader, Signify reaffirmed its commitment to innovative innovation and excellence by partnering with the Mercedes-AMG PETRONAS F1 team. The partnership is set to drive new programs designed to enhance the overall customer experience for Signify Professionals, delivering cutting-edge solutions and elevated service that reflect both brands’ dedication to quality and sustainability.

    Signify further underscored its commitment to its partner network by awarding its Top Partners of 2024 and renewing its partnership with all its partners for 2025. This gesture, formalized with signed certificates, not only recognized the exceptional contributions of its top performers but also affirmed the company’s dedication to a unified and collaborative future. Every partner now stands as a vital contributor to Signify’s shared journey toward innovation and excellence.

    Raghuraman Chandrasekhar, country leader for professional business, Signify Philippines, emphasized that these partnerships are the cornerstone of the company’s journey. “Our partners are essential to our journey. Together, we are building a future based on thoughtful innovation and shared success,” he stated.

    Looking ahead, the company is set to deliver consistent value throughout 2025 by maintaining a balanced focus on innovation, sustainable growth, and enhanced customer experience. The company remains dedicated to providing high-quality lighting solutions that not only meet industry standards but also contribute to a greener, more sustainable future.

    To get more updates and to send your inquiries on how to be an authorized Signify partner, kindly visit  www.signify.com/en-ph.

    JAMA Lube Oil Seminar 2025: Smarter engine oils for Filipino motorists

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    JAMA Lube Oil Seminar 2025: Smarter engine oils for Filipino motorists

    With rising fuel prices and increasing vehicle maintenance costs, Filipino motorists are constantly seeking ways to optimize efficiency, protect their engines, and reduce their environmental impact. The JAMA Lube Oil Seminar 2025, organized by the Japan Automobile Manufacturers Association (JAMA) and hosted by Petron Corporation, provided key insights into the latest advancements in engine oil technology. Held on March 5 at the Makati Diamond Residences, the seminar gathered global automotive and lubricant experts to discuss how cutting-edge lubricants are shaping the future of motoring in the Philippines.

    Optimizing Fuel Efficiency with Advanced Engine Oils

    One of the key takeaways from the seminar was the role of ultra-low viscosity oils in improving fuel efficiency. Experts highlighted that engine oils such as 0W-8, 0W-16, and 0W-20 can enhance fuel economy by up to 3%. While this may seem minimal, the savings add up significantly over time. As automakers continue to develop vehicles designed for low-viscosity oils, Filipino drivers are encouraged to check their car’s recommended oil grade and transition to high-quality, fuel-efficient lubricants.

    Data from JAMA indicates that using ultra-low viscosity oils could reduce CO₂ emissions by 373,000 tons annually in Japan, with similar potential reductions in the Philippines if adoption increases. Additionally, recent innovations in additive technology have improved the thermal and oxidation stability of these oils, extending engine life and improving overall efficiency.

    Engine Oils for a Cleaner, Greener Future

    Beyond fuel efficiency, modern low-friction lubricants also contribute to environmental sustainability by reducing vehicle emissions. Studies show that switching to ultra-low viscosity oils in Indonesia has the potential to reduce CO₂ emissions by 258,000 tons per year for in-use vehicles and 11,700 tons for new vehicles. A similar shift in the Philippines, particularly in traffic-heavy areas like Metro Manila and Cebu, could significantly improve air quality.

    New lubricant formulations are also being developed to align with evolving emission regulations across Asia, particularly as countries move toward stricter Euro 5 and Euro 6 emissions standards. Using high-quality, certified engine oils not only improves fuel economy but also supports carbon neutrality goals by reducing overall greenhouse gas emissions.

    Motorcycle-Specific Lubricants for Improved Performance

    With motorcycles comprising a majority of vehicles in the Philippines, the seminar also addressed the evolving landscape of motorcycle engine oils. The introduction of the JASO T 903:2023 standard brings new formulations that enhance fuel economy, prevent clutch slippage, and improve durability, making them ideal for the country’s often-congested roads.

    • Clutch Compatibility: The latest JASO MA/MB classifications ensure better clutch engagement, reducing slippage and improving ride quality.
    • Emission Compliance: New oils are being developed to comply with increasingly stringent emission regulations, reducing harmful pollutants in urban areas.
    • Long-Term Performance: Oils meeting JASO standards offer improved oxidation resistance and shear stability, extending oil change intervals.

    Motorcycle owners are advised to adhere to manufacturer recommendations to ensure optimal performance, prevent overheating, and avoid costly repairs.

    Lubricants for Hybrid and Electric Vehicles

    As the Philippine automotive industry gradually embraces electrification, the seminar explored the specialized lubricants required for hybrid and electric vehicles (EVs). Unlike conventional cars, EVs rely on lubricants for cooling, transmission efficiency, and electric motor performance.

    • Hybrid engine oils: These are specially formulated to endure varying temperature cycles and prevent degradation over time.
    • EV transmission and cooling fluids: Designed to withstand high temperatures while minimizing energy loss, these specialized lubricants ensure efficiency and longevity for electric drivetrains.
    • Thermal Management: With EVs generating significant heat in battery and motor components, new cooling fluid technologies have been introduced to improve thermal conductivity and energy efficiency.

    As more Filipinos transition to hybrid and electric vehicles, the demand for advanced lubricants tailored for these platforms will continue to rise. The latest research suggests that proper lubrication can extend the lifespan of EV drivetrains and improve efficiency by reducing internal resistance in electric motors.

    Choosing the Right Engine Oil: A Guide for Motorists

    For Filipino motorists looking to make informed choices about their engine oils, here are some key recommendations:

    • For fuel efficiency: Opt for low-viscosity oils such as 0W-16, 0W-20, and 5W-30.
    • For motorcycles: Choose JASO-approved oils to prevent clutch slippage and enhance durability.
    • For hybrid and EV owners: Use lubricants specifically designed for electrified powertrains.
    • For long-term engine protection: Select API, ILSAC, and JASO-certified oils to ensure quality and performance.
    • For construction and mining machinery: Hydraulic fluids with high viscosity index are recommended to handle extreme pressures and temperatures.

    Why Investing in Quality Engine Oil Matters

    The JAMA Lube Oil Seminar 2025 underscored a crucial message: selecting the right engine oil is an investment in both performance and sustainability. Here’s why high-quality lubricants make a difference:

    • Better fuel efficiency – Reduced fuel consumption translates to long-term savings.
    • Superior engine protection – High-quality oils extend engine life and reduce maintenance costs.
    • Lower emissions – Cleaner engine operation contributes to a healthier environment.
    • Compliance with new regulations – Updated engine oil formulations align with upcoming global and regional emission standards.
    • Improved safety and performance for industrial machinery – Specialized lubricants help reduce wear and enhance operational efficiency in heavy equipment.

    As the country’s leading oil company, Petron Corporation offers a range of world-class lubricants that meet international industry standards. Petron Blaze Racing, Rev-X, and Sprint lubricants are engineered to provide superior engine protection, improved fuel economy, and lower emissions—making them the ideal choice for Filipino drivers and riders.

    Final Thought: Better Oil, Better Performance

    Before your next engine oil change, keep in mind that the right lubricant can enhance your vehicle’s performance and save you money in the long run. Filipino motorists are encouraged to switch to high-quality, globally certified lubricants to experience better efficiency, longer engine life, and a reduced carbon footprint.

    engine oil
    Petron Corporation National Sales Manager for Lubes & Greases Leojun A. Gonzales thanks the attendees and JAMA for a productive seminar.

    Ford Mobile Service Vehicle brings service convenience closer to customers 

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    Ford Mobile Service Vehicle brings service convenience closer to customers 

    Ford Philippines reinforces its commitment to enhance the ownership experience with the launch of the Ford Mobile Service Vehicle (MSV), a service facility on-the-go that aims to provide ease and convenience in owning a Ford vehicle.

    Mobile Service

    As a mobile extension of a Ford dealership service lane, the MSV is equipped with advanced diagnostic systems and is loaded with Ford Genuine Parts and specialized tools, providing customers with a convenient option to have their vehicles serviced at specific locations, which could also include their own homes. 

    The Mobile Service Vehicle can perform a wide variety of services, which include Oil Change, Wiper Replacement, Multi-Point Inspections, Tire Rotations, Brake Services, Checking, Boosting and Replacement of Batteries, Replacement of parts such as filters, lamps, bulbs and fluids, Field Service Actions, and Vehicle Software Updating. 

    As a one-stop shop that brings dealership-quality service directly to customers, the MSV offers an experience that saves time and eliminates the need for customers to visit a Ford dealership, while getting topnotch service from highly-skilled Ford technicians.

    “At Ford, we recognize that our customers lead busy lives and want convenience on their terms. At the same time, they see maintenance and service as essential elements of vehicle ownership. With the Mobile Service Vehicle, we’re bringing dealership-quality service directly to their doorstep,” said Pedro Simoes, managing director, Ford Philippines. “Ford owners can now experience convenient and expert servicing wherever needed, saving them time and ensuring that their vehicle remains in top condition.”

    In a product demonstration and walkthrough at the San Lorenzo Village Clubhouse in Makati City, media guests witnessed the MSV in action with Ford’s expert technicians conducting on-site maintenance on a Ford Territory owned by Vishal Chandiramani, a marketing executive who lives in the same village.

    “I love how I can now get my periodic maintenance service done without having to worry about how it will fit my busy schedule. I can have my Ford Territory serviced by Ford technicians at my place of residence even with a full day of meetings, and I get to spend weekends with my family. The MSV is definitely a game-changer as it brings Ford’s brand of quality service closer to its customers.”

    Proven Success Globally

    The Mobile Service Vehicle program has seen successful roll-out in other markets globally, like Thailand, India, South Africa, and Vietnam, delivering over 370,000 experiences in 2024 alone. With MSV, Ford managed to transform traditional servicing into a convenient, on-demand experience with dealers around the world testifying how the MSV has enhanced customer satisfaction and loyalty.

    A New Standard for Automotive Aftersales

    The MSV is a testament to Ford setting a new standard in automotive aftersales. By eliminating the need for dealership visits while ensuring customers access genuine parts, advanced tools, and highly-skilled Ford technicians, Ford showcases that it understands and values its customers and their needs. 

    “The Ford Mobile Service Vehicle is more than a service. It’s our commitment to keep customers moving with confidence. With our fleet of Ford Mobile Service Vehicles, expert and quality vehicle care is now made easier, more accessible and definitely more convenient,” shares Joyce Laxamana, director, Ford Customer Service Division. 

    Ford owners can now schedule a service appointment with the MSV by contacting their nearest Ford dealership or visiting www.ford.com.ph/service-booking/. 

    Isuzu PH continues to power businesses nationwide with its truck lineup

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    Isuzu PH continues to power businesses nationwide with its truck lineup

    Following the successful staging of the 2025 Isuzu Truck Fest, Isuzu Philippines Corporation (IPC) continues to deliver its top-selling trucks to fleet customers across the country. Through its extensive dealership network, IPC remains the preferred partner for businesses that require durable, fuel-efficient, and reliable transport solutions.

    From tourism estate development to nationwide product distribution and city waste management, Isuzu trucks are proving to be the backbone of various industries, helping businesses and local governments operate efficiently.

    Isuzu Trucks Support Sicogon Island’s Tourism and Infrastructure Development

    IPC, through its dealership, Isuzu Iloilo, delivered three units of the Isuzu FTS34L to Sicogon Island Tourism Estate Corporation. These trucks, each fitted with a boom crane, water tanker, and vacuum body, are specially designed to support the development of Sicogon Island, a rising tourist destination.

    Since the island currently lacks established utility lines for electricity and water, these specialized trucks play a vital role in sustaining daily operations and supporting development. The Isuzu water tanker will ensure a steady supply of fresh water by transporting it from the island’s spring site to businesses and residents. Vacuum trucks handle sewage cleaning, helping maintain proper sanitation and environmental sustainability. Meanwhile, boom cranes are essential for ongoing construction projects, assisting in the building of new resorts and infrastructure that will further boost Sicogon Island’s tourism and economic growth.

    According to Gerry Formes, operations head of Sicogon Island Estate, their company previously used trucks from different brands but encountered operational challenges due to frequent breakdowns and unreliable after-sales support.

    “With Isuzu, we are confident that our operations will have minimal downtime. The trucks are known for their durability, and the after-sales support Isuzu provides is strong. This is exactly what we need to keep the island’s development on track,” said Formes.

    Isuzu

    First PGMC Enterprises Inc. Expands Fleet with 54 Isuzu N-Series Trucks

    And it’s not just the F-Series that is popular amongst fleet customers; the company, through its dealer Isuzu Taytay & Orix Rental Corporation, also delivered 54 units of Isuzu N-Series light-duty trucks with aluminum van bodies to First PGMC Enterprises Inc., a major distributor of liquid condiments such as soy sauce and vinegar.

    The delivery included a well-balanced mix of 4-wheeler and 6-wheeler Isuzu N-Series trucks, tailored to meet First PGMC Enterprises Inc.’s logistics needs. The fleet consists of 26 units of the Isuzu NLR85, 21 units of the Isuzu NMR85H, 5 units of the Isuzu NPR85K, and 2 units of the Isuzu NQR75L. This combination of models ensures that the company has the right vehicles for efficient and reliable nationwide distribution.

    These new trucks will be deployed nationwide to transport goods from First PGMC’s production plants to distribution centers across the provinces. The Isuzu N-Series was selected for its efficient power, durability, and reliability, making it an ideal choice for businesses involved in fast-moving consumer goods (FMCG) distribution.

    “The Isuzu N-Series is perfect for First PGMC Enterprises because it provides the right balance of power, fuel efficiency, and cargo space. Its reliability ensures that goods are delivered on time, making it the preferred choice for nationwide distribution,” said Yoshiki Sato, IPC assistant division head for sales.

    Isuzu Trucks Strengthen Zamboanga City’s Waste Management System

    On February 18, IPC, through Isuzu La Union, turned over 10 units of the Isuzu FVR34QS AMT with dump truck bodies to the City Government of Zamboanga. These trucks are a crucial part of the city’s initiative to improve garbage collection across all 98 barangays.

    Given Zamboanga’s proximity to coastal waters and marine ecosystems, efficient waste management is essential to prevent pollution and protect the city’s abundant reef fish population. These new Isuzu dump trucks will help ensure cleaner streets, safer waterways, and a healthier environment for the community.

    The Isuzu FVR34QS is designed for heavy-duty waste collection, boasting a payload capacity of up to 10,835 kg and powered by a 6HK1-TCN Blue Power Diesel engine that delivers 177 PS of maximum power and 706 N-m of maximum torque.

    During the turnover, Mario Ojales, IPC department head for fleet sales, reminded city officials of the importance of proper maintenance to ensure the trucks’ longevity.

    “While Isuzu trucks are built for durability, proper maintenance, and careful handling are still key to preventing breakdowns. That’s why we remain committed to providing ongoing support to ensure these units serve Zamboanga for many years. Through our dealership partners, we are always ready to assist,” said Ojales.

    The Isuzu Advantage: Ensuring Long-Term Business Success

    As part of every fleet purchase, IPC provides the ‘Isuzu Advantage,’ its comprehensive after-sales program designed to minimize downtime and maximize operational efficiency for businesses. This includes free Driver and Mechanic Training, equipping operators with the skills needed to properly maintain their trucks and prevent breakdowns. Nationwide Parts Availability ensures that spare parts are easily accessible, even in remote locations, keeping fleet operations seamless. 

    Additionally, IPC offers on-site and roadside assistance, with quick service responses through Isuzu’s Mobile Medic Trucks and expert Field Engineers, providing customers with reliable support whenever and wherever they need it.

    For businesses operating in the provinces, these services are especially critical, ensuring that every Isuzu truck remains roadworthy and reliable for years to come.

    Isuzu: The Responsible Partner for Filipino Enterprises

    As the number one truck brand in the Philippines for 25 consecutive years, Isuzu remains the trusted partner of businesses across industries—from tourism and infrastructure to product distribution and government projects. While other brands come and go, Isuzu continues to deliver quality, durability, and world-class service, ensuring that every truck owner has the support they need to thrive and grow their business.

    “At Isuzu, we don’t just sell trucks—we build partnerships. Every truck we deliver is backed by our commitment to reliability and customer support. That’s why thousands of Filipino businesses continue to trust Isuzu as their ‘Responsible Partner,’” added Sato.

    To learn more about the latest Isuzu truck lineup and the Isuzu Advantage, visit www.isuzuphil.com or follow Isuzu Philippines on Facebook.

    Yamaha Philippines Racing Team ready to change the race this 2025

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    Yamaha Philippines Racing Team ready to change the race this 2025

    The Yamaha Philippines Racing Team is set to change the race and create champions with its roster for the 2025 season. This year is set to be the most thrilling, ambitious, and game-changing yet, with the team locked in for the Asia Road Racing Championship (ARRC) and the continuous cultivation of future champions in the BLU CRU Program. All of this encapsulates the brand’s vision and unwavering commitment to building a legacy of excellence in Filipino racing because this year is not just about competing but revolutionizing the sport.

    It was a celebration of speed, precision, and the pursuit of greatness at the Carmona Racing Circuit. The teams proudly took centerstage as they were honored for their performance from last season. Their dedication and resilience throughout the races not only brought victories but also inspired countless Filipinos to pursue their dreams.

    Front lining the team in the international competition is the “Wonderboy” McKinley Kyle Paz. He is a certified trailblazer who revolutionized Filipino racing. He has contributed his team’s number one overall in the SS600 category in the ARRC with his podium finish in the first round and 7th place in the individual standings. In the 2024 Inside Racing Grand Prix, he was the UB155 Ltd. GP Champion, SS200 GP Champion, and UB150 Open GP Champion.

    “The Rocketboy” April King Mascardo is finally back on track after battling a major injury that caused his ARRC stint to be cut short. His early exit from the season gravely affected his team’s standing but during his performance, he delivered a remarkable achievement by placing third in the first round. He also achieved the following in the IRGP: 2nd place in the UB155 LTD GP, 2nd place in the SS200 GP, and 1st place in the UB150 Open GP.

    Gian Carlo Mauricio is set to pursue a new challenge to further his academic career. Although leaving the sport, his passion and contributions to the team throughout his 3-year career have left a mark in Philippine racing. He was race champion in the second round of ARRC in China. In addition, he also dominated national tournaments along with teammates Paz and Mascardo.

    The Yamaha satellite racing teams also delivered incredible feats last season. The 4S1M Yamaha Racing Team was recognized for clinching the fourth overall team spot in the UB150 category in the ARRC, led by “The Hitman” JE Inguito. With the SEC Yamaha Racing Team, JD Purino was hailed as the 2024 MORAC UB King. While Bethany Tolentino was MORAC SS LW Open Champion. These riders contributed to the team’s 4-peat as the UB Team Overall Champion in MORAC. 

    True to its mission of nurturing young riders, Yamaha Motor Philippines honored the group of riders who competed in the Yamaha R3 BLU CRU Asia-Pacific Championship. Mytchell Ngo achieved 18th overall and was the Strong Comeback Awardee, Zain Doblada was 15th overall and the Most Improved Awardee, while Moy Reyes was 9th overall in the rider standing. Coach Joey Rivero was also recognized as the official coach of the Yamaha Blu Cru Rider Development Program & Blu Cru R3.

    The Yamaha Philippines Racing Team is off to a bold new era. The presentation of the new liveries symbolizes the start of a new season and a renewed passion for dominating every step of the way. With this comes the addition of the newest member of the team to finally complete the lineup.

    To ensure that the new rider embodies what it takes to join the team, aspirants went through the “Yamaha Challenge Cup,” where they underwent a rigorous series of physical and mental evaluations. These included flexibility, strength and endurance, reflex assessment, race aptitude, and behavior. Kyle Paz and April King played a key role in the tryouts, analyzing the aspirants’ skills to ensure they complemented the team’s dynamic. Throughout the process, the candidates demonstrated remarkable determination and perseverance.

    Among them, EJ Sobretodo was recognized as the standout performer, securing his place on the racing team. EJ has rightfully secured his place in the lineup, thanks to his skills, determination, and competitive spirit. He is set to compete in the UB150 category alongside April King Mascardo. To celebrate this achievement, the riders completed a lap on the racetrack, marking their first official ride as a unified team.

    Yamaha Philippines Racing Team

    For the Yamaha Philippines Racing Team, the pursuit of greatness goes beyond merely crossing the finish line; it’s about redefining what’s possible on the racetrack. From local and international competitions to nurturing young talent, the team is committed to exemplifying the true essence of a champion. Every turn, every lap, and every victory represents a revolution, and Yamaha Motor Philippines is dedicated to transforming the racing landscape and building a legacy of excellence in Filipino motorsport.

    As the 2025 season kicks off, the Yamaha Philippines Racing Team is poised to excel in every aspect and change the race.

    Stay updated by following Yamaha on socials: 

    Website: https://www.yamaha-motor.com.ph/index.html
    Racing FB Page: https://www.facebook.com/yamaharacingph

    YT Channel: https://www.youtube.com/user/yamahamotorphils
    IG: https://www.instagram.com/yamahaphilippines/?hl=en
    TikTok: https://www.tiktok.com/@yamahamotorph
    Twitter: https://twitter.com/YamahaMotorPH

    “Human Interactions Still Matter” — British Council IELTS on the rise of AI in English assessments

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    “Human Interactions Still Matter” — British Council IELTS on the rise of AI in English assessments

    For Filipino students and professionals aspiring to work or study abroad, taking the International English Language Testing System (IELTS) to assess their English proficiency is a crucial first step to fostering genuine connections and achieving global success. However, as artificial intelligence (AI) becomes more integrated into other English language testing systems, concerns about whether it truly captures a candidate’s communication skills remain.

    Recognizing both its potential and limitations, the British Council and its IELTS partners are exploring how AI can assist examiners and provide detailed feedback to test takers without replacing human input. As advancements in AI continue, the British Council prefers an authentic and human-centric approach that fosters real-world communication skills. 

    Findings from a recent British Council research report on AI in English Language Teaching indicate that while AI can effectively evaluate basic language skills like lexical choice, grammar, and comprehension, it still requires improvements in accurately assessing more advanced cognitive abilities like producing complex discourse and formulating nuanced, layered arguments. This is particularly evident in IELTS speaking tests, where cultural context, social interaction, and meaningful dialogue are essential. 

    The British Council, the organization that co-founded and jointly runs the global IELTS English-language standardized test, understands the importance of capturing both technical accuracy and contextual nuances and has long relied on trained human examiners to deliver precise and well-rounded assessments that reflect the complexities of human communication.

    The British Council’s Human-Centric Approach

    The three-part IELTS speaking test assesses candidates on how well they engage in real-world communications in varying degrees of formality and across various criteria—fluency, coherence, lexical resource, and pronunciation. Their examiners are trained to recognize these nuanced expressions, evaluating content and accuracy, but also contextual appropriacy and tone —elements that are still challenging for AI tools and software to interpret.

    IELTS

    “Our human-led approach ensures that we assess both the content of what’s being said and the way it’s being communicated—skills that are important in interactions,” said Zoe Zhang, Regional Director for Exams at the British Council. “This dynamic exchange allows us to gain deeper insights into a candidate’s ability to respond, adapt, and navigate different contexts.”

    Why Humans (and Nuance) Matter

    The distinction between a Band 7 and Band 9 speaker lies in the subtleties of spoken communication—the ability to construct layered arguments, navigate complex topics, and engage in dialogue, according to a British Council East Asia Team case study. Such critical distinctions separating a good speaker from an exceptional one is something only human examiners are equipped to interpret, the study further notes. 

    Since AI models are trained on large pools of data, they may favor certain speech patterns, dialects, or cultural norms, leading to uneven or inaccurate evaluations. These challenges underscore the need to balance AI’s efficiency with human judgment.

    “Our goal is to help candidates develop communication skills that will serve them long after the exam,” said Zoe Zhang, regional director for exams at the British Council. “While human-to-human communication has always been regarded as the most reliable method, we understand the growing role of AI in language assessment. We are always looking for opportunities to offer a more thorough evaluation of candidates’ abilities and better prepare them for success in our interconnected world.” 

    While AI is increasingly being explored in language assessments for cost efficiency and greater standardization, the British Council believes that accurate results in high-stakes IELTS Speaking tests still require a human element. Not only because machines still struggle to interpret the complexities and nuances of human communication, but they also risk bringing in biases from their data sources and programming. 

    By prioritizing human expertise, the British Council ensures that test takers from diverse backgrounds receive fair and reliable evaluations—helping them build lasting connections that open doors to both career and study opportunities and a brighter future on the global stage. 

    To book your IELTS exam, secure your slot here: https://bit.ly/4jJrHud. For more information about the British Council visit the IELTS British Council Facebook page or website. 

    DepEd collaborates with Google to empower teachers with Google Workspace for Education Plus

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    DepEd collaborates with Google to empower teachers with Google Workspace for Education Plus

    The Department of Education (DepEd) is taking a major step forward in modernizing its operations by deploying one million “Google Workspace for Education Plus” accounts for its educators and staff. This initiative will enhance efficiency, collaboration, and communication across the department, ultimately benefiting the nation’s public school students.

    This strategic move provides DepEd teachers and personnel with access to Google Workspace for Education Plus, a robust suite of cloud-based tools designed to streamline workflows and foster seamless collaboration.

    Google Workspace for Education Plus enhances and enriches the capacity of online learning for Filipino students. The suite powers digital worksheets for subjects such as math and English, and stimulates original thinking with improved originality reports that detect plagiarism across billions of webpages and over 40 million books. 

    Teachers will also be able to conduct classes from anywhere with Google Meet, while having the flexibility to adjust their teaching with real-time visibility and analysis of classes and students’ performance.

    The Google Workspace for Education Plus solution includes core communication and productivity tools such as Gmail, Classroom, Meet, Calendar, Docs, Sheets, Slides, Forms, and Assignments. In addition, it offers increased Drive capacity for efficient file management and access to Google’s AI-powered assistant, Gemini, for innovative learning experiences. Google Workspace for Education Plus also includes advanced security features to protect teachers and students from digital threats. 

    This deployment marks a significant upgrade from DepEd’s previous use of Google Workspace for Education Fundamentals since 2012, which offered a foundational set of education and learning tools. This transition underscores DepEd’s commitment to equipping its educators with modern technology to excel.

    Department of Education Secretary Sonny Angara said, “Empowering our educators involves fostering a culture of innovation and providing the right tools. By equipping our teachers and staff with advanced digital capabilities, we’re laying the groundwork for critical thinking, collaboration, efficiency, and creativity in our schools. We extend our sincere thanks to Google for taking us to the forefront of educational innovation.”

    Google for Education Head of APAC and EMEA Colin Marson said, “Education is the cornerstone of individual potential, economic growth, and a more equitable society. Google is committed to scaling Google Workspace for Education in classrooms, empowering educators with user-friendly and secure tools that help students reach their full capabilities. We’re honored to collaborate with the Department of Education, supporting their mission of educational innovation.”

    Innove Communications, Inc (Globe) also plays a key role in this partnership as a Google Workspace reseller in the Philippines.

    To learn more about Google Workspace for Education, please visit the official site at https://edu.google.com/.

    HONOR X8c: Stylish smartphone for students at only PHP13,999!

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    HONOR X8c: Stylish smartphone for students at only PHP13,999!

    Global technology brand HONOR has officially unveiled the HONOR X8c in the Philippines, a smartphone that seamlessly combines cutting-edge technology with elegant style. With its advanced 108MP and 50MP ultra-clear night photography capabilities, AI-driven features, and robust durability, the HONOR X8c is designed for those who demand more from their devices.

    “The HONOR X8c is a testament to our commitment to delivering innovation and style in every device we offer. With its powerful camera system, intelligent features, and exceptional durability, we’re excited to bring a smartphone that elevates how Filipinos connect, create, and share moments that matter most,” said Stephen Cheng, vice president for marketing at HONOR Philippines.

    Exceptional Smartphone Photography Experience

    The HONOR X8c features a 108MP main camera that delivers incredible detail and clarity, even in low-light settings. Its 5MP wide and depth camera enhances versatility for creative shots. With Optical Image Stabilization (OIS) for steady night photography and multiple focal options for unique portrait styles, this device ensures every shot is memorable. Video enthusiasts can enjoy 1080P video recording with up to 8x digital zoom.

    The 50MP front camera captures stunning selfies with advanced light-balancing technology, while features like AI wide-angle selfies and the AI Eraser ensure group photos and personal memories look flawless.

    Performance, Durability, and Protection

    Weighing just 174g with an ultra-slim 7.12mm profile, the HONOR X8c offers lightweight convenience without compromising durability. It boasts IP64 water and dust resistance, HONOR Anti-drop Protection, and SGS Premium Performance Certification, ensuring it performs reliably in any condition.

    The 5000mAh battery with 35W HONOR SuperCharge enables a full charge in just 78 minutes. Coupled with up to 512GB of storage and 16GB equivalent RAM, the HONOR X8c provides seamless multitasking and lasting power for busy days.

    Immersive Display with Eye Comfort Technology

    The 6.7-inch AMOLED display features a 120Hz refresh rate and FHD+ resolution, delivering vibrant, lifelike visuals with up to 2800 nits of brightness. HONOR’s human-centric design offers features like TÜV Rheinland-certified flicker-free technology, Dynamic Dimming, and E-book Mode for enhanced comfort during prolonged use.

    Smart Experience with MagicOS 9.0

    Powered by MagicOS 9.0, the HONOR X8c provides an intelligent, AI-driven user experience. Features like Magic Portal and Magic Capsule streamline usability, while customizable home screens and dynamic lock screens make the smartphone uniquely yours. As well as AI translation, and AI Eraser.

    Color, Price, and Availability

    The HONOR X8c is available in three stunning colorways: Midnight Black, Moonlight White, and Marrs Green. Starting March 11, 2025, you can pre-order the HONOR X8c for only PHP13,999 and get a FREE HONOR Bluetooth Speaker II when you order online via Shopee, Lazada, or TikTok Shop. For offline purchases, pre-orders come with a FREE HONOR Gift Bluetooth Speaker II, available at any HONOR Experience and Partner Stores nationwide.

    For more information and exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook, Instagram, and TikTok Shop. To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

    James Dyson Award 2025 seeks groundbreaking inventions from young engineers and scientists

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    James Dyson Award 2025 seeks groundbreaking inventions from young engineers and scientists

    The James Dyson Award, an international student design and engineering competition, is calling for entries to its 2025 program. From everyday challenges to the world’s most pressing issues, the Award calls for current or recent students to submit problem-solving ideas that could make a real difference in people’s lives.

    Since it was established in 2005, the James Dyson Award has supported more than 400 student inventions with more than PHP70 million in prize money and a global platform. Those who progress to the final stages and are selected by Sir James Dyson as the global winners will claim a prize of PHP2,168,000 and a chance to gain international media exposure, providing a springboard to commercialize their inventions.

    RAMUN

    James Dyson Award

    RAMUN (Resistivity Acquisition and Monitoring of the Underground), a real-time underground monitoring system, is helping cities tackle flooding, subsidence, and groundwater mismanagement. Invented by Joseph Aristotle De Leon, a Manufacturing Engineering student at De La Salle University-Manila, RAMUN provides non-invasive, flexible monitoring designed for urban environments. Since being named the 2024 Philippine National Winner, De Leon has been refining RAMUN for real-world applications, with the ambition to deploy it in cities worldwide, empowering communities with deeper insights into the unseen world beneath their feet.

    MAKE-ROSCOPE

    Make-roscope, a portable keychain microscope, is making science more accessible for students without access to laboratory equipment. Invented in 2023 by Jeremy De Leon, an engineering student at Mapúa, it transforms any smartphone or tablet into a microscope, magnifying objects up to 125 times with a single lens. Made from durable, food-grade silicone, its flexible arms ensure clear imaging without complex adjustments. After being recognized as part of the 2023 James Dyson Award International Top 20, Make-roscope continues to expand its reach, bringing hands-on scientific exploration to students worldwide.

    BRAKONG

    Brakong, a lightweight and breathable external breast prosthesis, is redefining comfort for breast cancer survivors. Made from bakong, an aquatic plant with natural antimicrobial properties, it helps keep the prosthesis clean and fresh while minimizing weight for all-day wear. Its bio-based design promotes circular sustainability, reducing waste by allowing it to be cycled back into the economy. Using 3D scanning technology, Brakong is customized to match each wearer’s chest contours for a perfect fit. Invented by Emmanuelle Pangilinan and Jason Pechardo of the University of the Philippines – Diliman, Brakong was recognized as part of the 2022 James Dyson Award International Top 20 and continues to advance sustainable prosthetic innovation.

    Call for Entries

    Sir James Dyson, founder of Dyson, said: “I started the James Dyson Award 20 years ago with the mission to inspire and support the next generation of design engineers. The brilliant ideas we’ve seen since then prove that young people are passionate about providing solutions to the world’s most pressing problems, using design, engineering and technology – in medicine, the environment and much more. I look forward to discovering what inventions will be put forward this year – good luck!”

    The deadline to apply is midnight on 16th July 2025. Shortlisted entries in each participating country or region will then be evaluated by national judging panels with expertise across design and engineering, based on functionality, design process, differentiation, and commercial viability.

    The National Winners, selected by these judging panels and each winning PHP361,300 prize, will be announced on 10th September, the Global Top 20 Shortlist, selected by Dyson Engineers, on 15th October, and the Global Winners, selected by James Dyson, on 5th November. 

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