LG takes lid off 55-inch “ULTIMATE DISPLAY” OLED TV at Monaco

LG has just taken the lid off of what they call their “Ultimate Display” OLED TV at Monaco’s renowned Salle des Etoiles. The Korean company says that their interpretation of the OLED TV is currently the “world’s largest and slimmest 55-inch OLED TV on European soil” (though we’re sure Samsung would have something to say about that). In front of a captive audience of press, dealers and VIPs, LG vowed that they would bring the OLED TVs to the European market come the second half of the year.

“In the history of television, there have been very few innovations as impactful as the coming of OLED TV,” said Havis Kwon, President and CEO of LG’s Home Entertainment Company. “We say THE ULTIMATE DISPLAY because LG OLED TV is truly above all expectations and beyond everyone’s imagination with uncompromising picture quality and beautiful design. This year, we plan to make OLED synonymous with LG.”

OLED TVs are hailed as the next evolution of TVs, and unlike current generation flat panel displays, do not require backlights to function. Instead, OLED panels can generate their own light, which allows for crazy-thin panels that are usually less than the overall width of a pencil. LG’s OLED TV is only 4mm thin, and weighs in at a mere 10 kilos. LG calls this their Paper Slim design philosophy, and though their OLED TV is only 4mm thin, it still has all the features you’ve come to expect from a top notch HD TV, and is fully 3D capable.